IHOP Collabs with IF to Unveil an Imaginative
New Menu, Plus Kids Eat Free
Today, IHOP announced the introduction of its new menu inspired
by the new movie IF, only in theatres May 17. The menu includes
limited time offers full of colorfully delicious food and beverage
options for the whole family to enjoy.
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the full release here:
https://www.businesswire.com/news/home/20240506272009/en/
IHOP Collabs with IF to Unveil an
Imaginative New Menu (Photo: Business Wire)
Through this collaboration, seven imaginative new items,
including Blue’s Dazzleberry Pancakes and Unbelieva-Blue Soda Pop
that transforms colors with The Original Bomb Pop®, will bring the
joy of IF’s world to IHOP guests at participating restaurants
nationwide now through June 16. Additionally, kids 12 and under can
eat free every day from 4pm-10pm, with the purchase of an adult
entrée.*
“This spring, we are leaning into the nostalgia of having an
imaginary friend and celebrating by encouraging our guests to
gather with friends, family, and imaginary friends to reconnect and
try our imaginative menu,” said Kieran Donahue, Chief Marketing
Officer, IHOP. “Our new IF menu brings the magic of the movie to
life like only IHOP can – through our iconic pancakes, French toast
and new and exciting beverage options. This collaboration is
designed to create meaningful experiences for our guests while
continuing to serve joy with craveable menu options inspired by
timely cultural moments like IF.”
“The IHOP brand is iconic, enduring, and synonymous with fun
experiences, making them the perfect partner for IF,” said Michelle
Hagen, Executive Vice President, Worldwide Marketing Partnerships,
Paramount Pictures. “We can’t wait for families and friends (both
real and imaginary) to experience some of the most imaginative
culinary creations of all time, all of which perfectly embody the
film’s message that with imagination, anything is possible.”
From writer and director John Krasinski, IF is about a girl who
discovers that she can see everyone’s imaginary friends — and what
she does with that superpower — as she embarks on a magical
adventure to reconnect forgotten IFs with their kids. IF stars
Cailey Fleming, Ryan Reynolds, John Krasinski, Fiona Shaw, and the
voices of Phoebe Waller-Bridge, Louis Gossett Jr. and Steve Carell
alongside many more as the wonderfully unique characters that
reflect the incredible power of a child’s imagination. IF releases
only in theatres May 17.
IHOP’s new menu features a selection of unique items in
celebration of IF, including:
- Blue’s Dazzleberry Pancakes: Blue raspberry flavored
pancakes topped with vanilla mousse, whipped topping & Fruity
Pebbles, available as a full stack or short stack.
- Blue’s Dazzleberry Jr. Combo: One Blue’s Dazzleberry
Pancake, 1 scrambled egg, 1 pork sausage link & 1 slice of
bacon.
- Lewis’ Cinn-A-Bear Stack: Buttermilk pancakes with
cinnamon spread, cream cheese icing, cinnamon sugar donut holes
& whipped topping, available as a full stack or short
stack.
- MagnIFicent French Toast Sandwich: Folded omelette-style
egg, pork sausage patty, hash browns, American cheese &
chipotle mayo on French Toast. Served with old-fashioned syrup
& choice of side.
- Coney Island Pizza Omelette: Pork sausage, green peppers
& onions, marinara, crispy pepperoni & four-cheese blend.
Served with choice of side.
- Blossom’s Orangesicle: A blend of lemonade, lemon-lime
soda & vanilla syrup. Garnished with whipped topping, Fruity
Pebbles, and a gummi butterfly.
- Unbelieva-Blue Soda Pop: A blend of lemon-lime soda
& blue raspberry syrup. Garnished with The Original Bomb Pop®
that’ll turn your drink purple.
IHOP’s International Bank of Pancakes rewards program will also
offer 3x bonus PanCoins on all IHOP IF menu items during the
opening weekend of the film’s release between May 17 – May 19,
2024.** IHOP Rewards members who purchase an IF-inspired menu item
between May 6 – 19 will be entered into a sweepstakes for a chance
to win a screening of IF for 50 people. IHOP guests can also enter
the sweepstakes by mail without purchase. For more details around
how to enter visit IHOP.com/en/sweepstakes.
IHOP’s limited-time only, IF-inspired menu is available at
participating restaurants nationwide in the United States from
Monday, May 6 through Sunday, June 16. For more information or to
find the nearest restaurant, visit IHOP.com.
*Limit one free kids meal per adult entrée order. For a limited
time at participating locations in the United States. Drinks not
included unless specified. Not valid with any other discounts or
coupons. Dine-in only.
**Valid from 5/17/24 - 5/19/24 at participating IHOP restaurants
in the United States. Account sign-up required. Restrictions
apply.
ABOUT INTERNATIONAL HOUSE OF PANCAKES, LLC
For more than 65 years, IHOP has been a leader, innovator and
expert in all things breakfast, lunch and dinner. The chain offers
65 different signature, fresh, made-to-order breakfast options, a
wide selection of popular lunch and dinner items, including
Ultimate Steakburgers, Hand Crafted Melts, Burritos & Bowls and
more. IHOP restaurants offer guests an affordable, everyday dining
experience with warm and friendly service. As of December 31, 2023,
there are 1,814 IHOP restaurants around the world, including
restaurants in all 50 states, two U.S. territories and 13 countries
outside the United States. IHOP restaurants are franchised by
affiliates of Pasadena, Calif.-based Dine Brands Global, Inc.
(NYSE: DIN).
ABOUT IF
From writer and director John Krasinski, IF is about a girl who
discovers that she can see everyone’s imaginary friends — and what
she does with that superpower — as she embarks on a magical
adventure to reconnect forgotten IFs with their kids. IF stars
Cailey Fleming, Ryan Reynolds, John Krasinski, Fiona Shaw, and the
voices of Phoebe Waller-Bridge, Louis Gossett Jr. and Steve Carell
alongside many more as the wonderfully unique characters that
reflect the incredible power of a child’s imagination.
ABOUT PARAMOUNT PICTURES
Paramount Pictures Corporation (PPC), a global producer and
distributor of filmed entertainment, is a unit of Paramount Global
(NASDAQ: PARA, PARAA), a leading global media and entertainment
company that creates premium content and experiences for audiences
worldwide. Paramount Pictures has some of the most powerful brands
in filmed entertainment, including Paramount Pictures, Paramount
Animation, and Paramount Players. PPC operations also include
Paramount Home Entertainment, Paramount Pictures International,
Paramount Licensing Inc., and Paramount Studio Group.
ABOUT BOMB POP®
Bomb Pop is the original symbol of summer fun. The brand began
in 1955 with its launch of the rocket-shaped red, white, and blue
ice pop. Through its iconic shape and distinct soft, icy texture,
Bomb Pop has bridged generations of families and friends over the
last 65 years. Learn more about your favorite Bomb Pop – and locate
a store near you – at www.bombpop.com.
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version on businesswire.com: https://www.businesswire.com/news/home/20240506272009/en/
Rachel Laskin IHOP Communications Media@IHOP.com
Abby Hoffman DeVries Global on behalf of IHOP
Ahoffman@devriesglobal.com
Paramount Global (NASDAQ:PARAA)
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