XLMedia PLC Senior Management Appointment (1562Q)
17 Junio 2020 - 1:00AM
UK Regulatory
TIDMXLM
RNS Number : 1562Q
XLMedia PLC
17 June 2020
17 June 2020
XLMedia PLC
("XLMedia" or the "Company" or the "Group")
Senior Management Appointment
Today XLMedia (AIM: XLM), a global digital performance
publisher, is pleased to announce the appointment of Ken Dorward to
its Global Executive Committee as President - North America.
XLMedia is currently consolidating and rebalancing its
publishing portfolio, with a greater emphasis on regulated and
high-potential markets, to deliver more sustainable and predictable
growth.
This key appointment is aimed at accelerating the Company's
progress outside Europe, with a particular focus on the significant
opportunity in North America in the Personal Finance and Sports
markets, through the building of strategic partnerships and the
acquisition and development of content-rich, highly engaging
sites.
Most recently Ken was COO and CFO of Rakuten Advertising, a
performance marketing, media and data insights subsidiary of
Rakuten Inc. In this role, Ken led the global publisher
partnerships team, managing relationships with thousands of
internet publishers across the globe, including loyalty sites and
apps, digital media and content providers, and bloggers and
influencers. Prior to this, Ken was a co-founder of Uncommon
Content Partners, specialising in the production and distribution
of content across web, television and other multi-media
channels.
Stuart Simms, Chief Executive Officer of XLMedia, commented:
"I am very excited to have Ken join the XLMedia team. Ken has a
deep understanding of our industry and a proven track record of
delivery. This is another step in the execution of XLMedia's
transformation strategy to deliver the next phase of growth.
I, and the rest of the team, very much look forward to working
with Ken to drive rapid progress outside Europe, and to begin to
make material inroads into the attractive US Personal Finance and
Sports markets."
For further information, please contact:
XLMedia plc ir@xlmedia.com
Stuart Simms, Chief Executive Officer
www.xlmedia.com
Vigo Communications Tel: 020 7390 0233
Jeremy Garcia
www.vigocomms.com
Cenkos Securities plc (Nomad and Tel: 020 7397 8900
Joint broker)
Giles Balleny / Max Gould
w ww.cenkos.com
Berenberg (Joint broker) Tel: 020 3207 7800
Chris Bowman / Mark Whitmore / Simon
Cardron
www.berenberg.com
Notes to Editors:
XLMedia is a leading global digital performance publisher.
Operating globally across a variety of verticals including online
gambling, personal finance, sports and technology, the Group uses
proprietary tools and methodologies to identify and target high
value clients for platform operators.
XLMedia has a clear transformation strategy, which will enable
it to shape the future of the performance publishing industry. As
previously communicated, the Company has set three Strategic
Goals:
-- Consolidation of publishing assets
o The Company will consolidate its range of publishing assets,
focusing its resources on a core set of premium sites in its chosen
markets. XLMedia will seek to build stronger relationships with
consumers through content-rich, engaging websites, underpinned by
intelligent market-leading technology which enhances the yield from
each interaction. This rebalancing of the portfolio will be
supported by organic investment, disposals and acquisitions.
-- Investment in US Sports and Personal Finance
o XLMedia has identified North America as a core target market,
where it has already established a solid foothold in Personal
Finance, led by content-rich websites which are gaining traction.
The Company will seek to further develop its Personal Finance
presence and significantly increase its investment in the
burgeoning US Sports market through partnerships and
acquisitions.
-- Further Investment in regulated markets
o The Company is seeking to generate an increasing proportion of
its revenue from more stable, regulated markets, both within
current serviced verticals, such as gambling and personal finance
and, over time, within additional target segments, where its core
skills and scale can provide competitive advantage.
This information is provided by RNS, the news service of the
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of this information may apply. For further information, please
contact rns@lseg.com or visit www.rns.com.
END
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