Danone seals a strategic alliance with CCU for its Water business in Argentina
29 Abril 2022 - 12:18AM
Danone seals a strategic alliance with CCU for its Water business
in Argentina
Press release – Paris, April 29, 2022
Danone seals a strategic alliance with
CCU for its Water business in Argentina
Danone and Compañía Cervecerías Unidas (CCU)
announce today a strategic alliance, as CCU Argentina has acquired
a large minority stake in Aguas Danone de Argentina. This
partnership will allow both companies to enrich their beverage
offerings and strengthen their operations in the country.
Aguas Danone de Argentina
stated:"The strategic alliance announced today
provides Danone with a partner of great prestige in the region, and
our agreement is an important step that strengthens both companies
in a highly competitive market. Danone has a history of
partnerships in Argentina, and we are proud that Aguas Danone de
Argentina joins forces with CCU to better serve Argentinian
consumers".
Compañía Cervecerías Unidas
stated:"We are proud to announce this alliance with Aguas
Danone de Argentina. It represents the opportunity to enter a new
beverage category in the country and jointly promote the
development of brands such as Villavicencio, Villa del Sur, Levité
and Ser, among others. This will generate a greater dynamism in the
water industry with a stronger value proposition for all the
consumers".
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