STOCKHOLM, March 7, 2019 /PRNewswire/ -- The World
Championships Biathlon will be held in Östersund, Sweden, this week and SCA is one of the
national sponsors of this major skiing event.
"We have decided to participate for several reasons," says Björn
Lyngfelt, Senior Vice President, Communications. "The World
Championships Biathlon is one of the biggest events to be held in
northern Sweden in recent years,
and that is also where most of our operations are based. The
sustainability profile of Östersund and the World Championships'
efforts to become a fossil-free sports event also align well with
SCA's focus on contributing to the transition to a fossil-free
society."
"Since SCA has its roots in Jämtland, we obviously share all of
Jämtland's enthusiasm for this fantastic event."
SCA will have a large booth in the competition area and anyone
visiting the World Championships is welcome to visit. The booth
will have exhibitions of SCA's operations, activities for children
and visitors will be able to sample sustainable raw produce from
the forest. This will also provide opportunities for SCA to meet
forest owners and other customers during the
championships.
"In the competition area, we have built portals and meeting
places with our heartwood pine product, as well as the winners'
podium," says Björn Lyngfelt. "Throughout the entire championships,
a total of 45 employees will be staffing our stations and events.
We have also entered two teams in the charity event on March 14 to test our luck."
For further information, please contact:
Björn Lyngfelt, Senior Vice President, Group Communications,
tel. +46-70-626-82-23
The core of SCA's business is the forest, Europe's largest private forest holding.
Around this unique resource, we have built a well-developed value
chain based on renewable raw material from our own and others'
forests.
We offer paper for packaging and print, pulp, wood products,
renewable energy, services for forest owners and efficient
transport solutions. In 2017, the forest products company SCA had
approximately 4,000 employees and sales amounted to SEK 16.7bn (EUR
1.6bn). SCA was founded in 1929 and has its headquarters in
Sundsvall, Sweden. For more
information, visit www.sca.com
This information was brought to you by Cision
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https://news.cision.com/sca/r/sca-sponsoring-world-championships-biathlon,c2758303
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SOURCE SCA