Hudgens Teams with Sports Betting and iGaming
Leader for Upcoming Casino Spot and Marketing
Campaigns
JERSEY
CITY, N.J., Sept. 22,
2022 /PRNewswire/ -- BetMGM, a leading sports betting
and iGaming operator, announced today the signing of Vanessa Hudgens as a celebrity brand ambassador.
The actress, producer, singer and entrepreneur will be featured in
upcoming marketing campaigns, promotions and social media content
for BetMGM's iGaming and Casino platforms.
Hudgens rose to national acclaim in the High School
Musical series for her role portraying Gabriella Montez. She has since appeared in
numerous feature films including "Spring Breakers," "Bad Boys for
Life" and "Tick, Tick… Boom!," as well as live productions such as
the Broadway musical "Gigi" and FOX's "Grease: Live" and "Rent:
Live." In addition to acting and producing, Hudgens is a Co-Founder
of Caliwater, KNOW Beauty and Thomas Ashbourne Craft Spirits.
"Vanessa Hudgens is extremely
gifted and will be instrumental in BetMGM's ongoing evolution as an
entertainment company," said Matt
Prevost, Chief Revenue Officer, BetMGM. "We look
forward to the partnership and her support in our goal of reaching
new audiences in unique and engaging ways."
As BetMGM continues to expand into new markets, responsible
gaming education remains a key focus. BetMGM is proud to provide
resources to help customers play responsibly including GameSense,
an industry leading program, developed and licensed to MGM Resorts
by the British Columbia Lottery Corporation. Through the GameSense
integration within BetMGM's mobile and desktop platforms, customers
can directly access responsible gaming tools.
For more information on BetMGM, follow @BetMGM on
Twitter.
About BetMGM
BetMGM is a market-leading sports betting and gaming entertainment
company, pioneering the online gaming industry. Born out of a
partnership between MGM Resorts International (NYSE: MGM) and
Entain Plc (LSE: ENT), BetMGM has exclusive access to all of MGM's
U.S. land-based and online sports betting, major tournament poker,
and online gaming businesses. Utilizing Entain's U.S.-licensed,
state of the art technology, BetMGM offers sports betting and
online gaming via market-leading brands including BetMGM, Borgata
Casino, Party Casino and Party Poker. Founded in 2018, BetMGM is
headquartered in New Jersey. For
more information, visit http://www.betmgminc.com/.
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SOURCE BetMGM