This Red Tuesday, Hot Honey Pizza will Help
Deliver Spicy News in a Sweet Way to Ease Heartbreaks
PLANO,
Texas, Feb. 6, 2024 /PRNewswire/ -- Today,
Pizza Hut announces a new Valentine's Day offering, "Goodbye Pies"
with the launch of its new sweet yet spicy Hot Honey pizza. There's
a misconception that breakups don't happen around Valentine's Day,
but research shows it's actually a holiday centered around the most
heartbreak with 45% of people agreeing it's better to do the deed
right before the holiday itself*. There's even a phenomenon called
'Red Tuesday', which is the Tuesday before Valentine's Day, where
people break up most often in the year.**
That's why starting this Red Tuesday,
February 6, through Valentine's Day, Pizza Hut is launching
new, limited-edition Hot Honey "Goodbye Pies" to help deliver spicy
news in a sweet way for FREE. By sending a Goodbye Pie, Pizza Hut
will help you break up with your significant other by delivering a
personalized, simple message on custom packaging with a sweet and
spicy Hot Honey pizza to ease the pain. The custom Goodbye Pie
pizza boxes also leave a space on the top for the break-upper's
name to be added.
To submit for a chance to send a free Goodbye Pie, simply visit
GoodbyePies.com starting February 6
to ditch that awkward break-up convo and send a pizza instead. This
offer will be available through February
14 at select locations in the three major U.S. cities
notorious for heartbreaks – NYC, Chicago and Miami, while supplies last. Not available in
your city? The website above can also be used to request Pizza Hut
instead write a breakup text for you to send, along with a link to
a gift card for your future-ex to redeem a free Hot Honey pizza.
Limited quantities only available during this limited time.***
"The rising popularity of the sweet-heat flavor profile has led
to Hot Honey becoming the most requested test item by our team
members and we are thrilled to have it as the newest addition to
our menu," shared Lindsay Morgan,
Chief Marketing Officer at Pizza Hut. "With the launch of Goodbye
Pies, we are bringing that perfect blend of sweet and heat
experience to real life, delivering spicy news in the sweetest way
for Valentine's Day."
Pizza Hut's Hot Honey Pizza and Wings can be found nationwide at
participating Pizza Hut locations starting at $11.99 for a medium pizza and $5.99 for 6 count boneless wings. Pricing and
participation may vary.
- Hot Honey Pizza: Featuring a pizza crust topped
with marinara sauce, a generous layer of cheese, classic pepperoni,
a hot honey drizzle made with real honey infused with chili peppers
and crispy cupped pepperoni, balancing the honey's sweet heat with
the savory-salty taste of the pepperoni. The crisp pepperoni cups
are ideally shaped to hold the hot honey drizzle.
- Hot Honey Wings:
Available in both bone-in and boneless versions, these wings are
coated in Hot Honey and double-dipped in sensational sweet heat
flavors.
This new Hot Honey innovation will be spotlighted in a new Pizza
Hut campaign, titled "Pizza wHut!?" which will roll out nationally
in February bringing to life Pizza Hut's commitment to flavor
innovation as the brand continues to reinvent and perfect
everyone's favorites with new and craveable flavors.
Visit PizzaHut.com for more information.
*According to YouGov.com poll.
**Described on The-Sun.com.
*** AVAILABLE FIRST-COME, FIRST-SERVED, WHILE SUPPLIES LAST
EACH DAY. QUANTITIES ARE LIMITED. Open to legal US residents
physically residing in the 50 U.S. and D.C who are 18+ years of
age. Offer Recipients must live in select zip codes in New York City, Chicago or Miami. Ends at 11:59:59 pm CT on 2/14/24, or when all available
Incentives are claimed (whichever comes first). A minimum of 10
Goodbye Pie Incentives and 50 Breakup Text Offers are available
each Incentive and Offer Period per Market. Limit one (1) Incentive
and Offer per person and per household. Other restrictions apply.
For Incentive and Offer Periods and a list of eligible Zip Codes
and full Terms, visit www.goodbyepies.com/terms
About Pizza Hut®
Pizza Hut, a subsidiary of Yum! Brands, Inc. (NYSE: YUM), was
founded in 1958 in Wichita, Kansas
and since then has earned a reputation as a trailblazer in
innovation with the creation of icons like Original® Pan
and Original® Stuffed Crust pizzas. In 1994, Pizza Hut
pizza was the very first online food order. Today, Pizza Hut
continues leading the way in the digital and technology space with
over half of transactions worldwide coming from digital
orders. Pizza Hut is committed to providing an easy pizza
experience – from order to delivery – and has Hut
Rewards®, the Pizza Hut loyalty program that offers
points for every dollar spent on food any way you order. Hut
Rewards is open to U.S. residents 16+. See applicable terms at
https://hutrewards.pizzahut.com/terms/. A global leader in the
pizza category, Pizza Hut operates more than 19,000 restaurants in
more than 100 countries. Through its enormous presence, Pizza Hut
works to unlock opportunity for its team members and communities
around the world.
For more information, visit www.pizzahut.com. You can
remain up to date on what's happening at Pizza Hut by following us
on Facebook, Twitter, Instagram, TikTok and subscribing to our
YouTube channel.
Press Contact
ALISON BROD MARKETING + COMMUNICATIONS
pizza@abmc-us.com
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SOURCE Pizza Hut