RWS Named a Leader in the IDC MarketScape: Content Management Systems for Authenticated Digital Workspaces
28 Septiembre 2021 - 5:09AM
Business Wire
Tridion’s translation capabilities and
architectural framework cited as key differentiators, according to
global market intelligence firm
RWS, the world’s leading provider of technology-enabled
language, content management and intellectual property services,
announces that it has been named a Leader in the IDC MarketScape:
Content Management Systems for Authenticated Digital Workspaces
2021 Vendor Assessment.
The analyst firm’s latest report evaluates content management
platforms and their ability to support next-generation digital
workplace environments. Vendors are evaluated against their
strategy and capabilities, and placed within a Participants,
Contenders, Major Players or Leaders Category.
“An effective global workforce depends on the ability to
collaborate, communicate and access company information in their
own language – and the ability to securely share it externally,”
explains Thomas Labarthe, President of RWS’s Language Services and
Technology division. “That’s where our intelligent content platform
Tridion stands out. Our technology handles the most complex content
environments – and the IDC MarketScape’s recognition is testament
to our continued investment and innovation.”
The IDC MarketScape recognizes Tridion’s BluePrinting® and
Baselining technology and its ability to help multinational
organizations “handle complex multilingual, multi region, multi
brand, multi-channel projects.”
Tridion, connects people, processes, and information through the
most complete portfolio of collaborative content management,
knowledge management and headless delivery technologies. Companies
can securely streamline communication to employees, prospects,
customers, partners, influencers, investors, and other stakeholders
globally.
Click here to download the IDC MarketScape: Content Management
Systems for Authenticated Digital Workspaces 2021 Vendor Assessment
(doc #US47412921, September 2021).
Notes to editors:
- According to IDC, companies should “consider Tridion when they
are a multi-national organization that has complex content
structures that would benefit from a componentized architecture and
automated machine translation capabilities to dynamically assemble
authenticated and personalized digital experiences.”
- Tridion’s strengths highlighted in the report include:
- Localization and translation: Tridion benefits from
RWS’s own machine translation technology to automate localization
of content and imagery based on language selection. Tridion’s
atomic design of content creation and management is well suited for
real-time translation and dynamic delivery.
- Authoring environment: Content authors can use the site
building wizard with a headless design extension to provide a
consistent single view of the customer and employee content.
Tridion provides a knowledge graph for content visualization, user
interface for conversational internet-of-things content (e.g. Alexa
simulator) and insight to content voice and tone.
- Architecture framework: Tridion offers rigorous content
modeling, content component inheritance and reuse across any
combination of sites, regions, brands and channels. For customers,
employees and partners that work in China, Tridion provides a
publishing process that helps reduce latency for the user
experience.
- Ends -
About RWS
RWS Holdings plc is the world’s leading provider of
technology-enabled language, content management and intellectual
property services. We help our customers to connect with and bring
new ideas to people globally by communicating business critical
content at scale and enabling the protection and realization of
their innovations.
Our vision is to help organizations interact effectively with
people anywhere in the world by solving their language, content and
market access challenges through our collective global
intelligence, deep expertise and smart technology.
Customers include 90 of the globe’s top 100 brands, the top 10
pharmaceutical companies and approximately half of the top 20
patent filers worldwide. Our client base spans Europe, Asia
Pacific, and North and South America across the technology,
pharmaceutical, medical, legal, chemical, automotive, government
and telecommunications sectors, which we serve from offices across
five continents.
Founded in 1958, RWS is headquartered in the UK and publicly
listed on AIM, the London Stock Exchange regulated market
(RWS.L).
For further information, please visit: www.rws.com
About IDC MarketScape
IDC MarketScape vendor assessment model is designed to provide
an overview of the competitive fitness of ICT (information and
communications technology) suppliers in a given market. The
research methodology utilizes a rigorous scoring methodology based
on both qualitative and quantitative criteria that results in a
single graphical illustration of each vendor’s position within a
given market. IDC MarketScape provides a clear framework in which
the product and service offerings, capabilities and strategies, and
current and future market success factors of IT and
telecommunications vendors can be meaningfully compared. The
framework also provides technology buyers with a 360-degree
assessment of the strengths and weaknesses of current and
prospective vendors.
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RWS Denis Davies Corporate Communications ddavies@rws.com +44
1628 410105
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