TORONTO, March 27, 2019 /CNW/ - The TORONTO BLUE JAYS and TD today announce
the renewal of their sponsor relationship for five more years. As
the Official Bank of the Toronto Blue Jays for more than a decade,
this year will see an exciting elevation of the relationship,
including:
- Expanded community footprint through deeper engagement and
programming support of Jays Care Foundation initiatives
aligned to The Ready Commitment – the Bank's new corporate
citizenship platform
- Launch of TD Executive Suites and enhanced in-game
programming at Rogers Centre
- Presenting sponsor of Winter Fest and Winter Tour,
Opening Day and Weekend (Thursday, March
28 to Sunday, March 31),
Pride Night (Thursday, June
6), and Fan Appreciation Weekend (Saturday, Sept. 28 to Sunday, Sept. 29)
"The Blue Jays are proud to expand our relationship with TD – an
organization that shares our core values, including a deep
commitment to our community and passion for connecting fans to the
game we all love," said Mark
Shapiro, President & CEO, Toronto Blue Jays. "Together,
as Canada's team and with the
national presence of TD, we can bring the game of baseball to even
more fans from across North
America."
In 13 years as the Official Bank of the Toronto Blue Jays, TD
and the Blue Jays have come together to help deliver thrilling
experiences to fans. This expanded relationship builds upon the
foundational commitment of both organizations to foster stronger
communities for their fans, customers, and employees.
"We are proud to continue growing our relationship with the Blue
Jays and together, offer fans and our community a space where they
can connect, participate, and cheer on Canada's baseball team," said Theresa McLaughlin, Chief Marketing, Citizenship
and Customer Experience Officer, TD Bank Group. "TD has a long
history of supporting and investing in the communities we serve,
and through this enhanced collaboration, we are thrilled to be
bringing new and exciting experiences to fans, customers, and our
employees."
The Blue Jays and TD are looking forward to helping create a
lasting community impact on fans and customers for many years to
come.
SOURCE TD Bank Group