BEIJING,
June 27, 2019 /PRNewswire/ -- The well-known technology
industry event, Mobile World Congress ("MWC"), began its 2019
Shanghai event on June 26th. During the event, the Central
Radio and TV Station Shanghai General Station and the CCTV
Financial Channel jointly presented the "Mobile Internet Innovation
Pioneer Award". The "AI+VR Media Innovation Platform" of iQIYI,
Inc. (NASDAQ: IQ) ("iQIYI" or the "Company"), an innovative
market-leading online entertainment service in China, stood out in many criteria and won the
"Content and Media Innovation Pioneer Award" at the event.
Liu Wenfeng, iQIYI's Chief Technology Officer and President of
Infrastructure and Intelligent Content Distribution Business Group
(IIG), attended the awards ceremony and said: "Video content
streaming is one of the most important applications of 5G, which
will further expand the scenarios of which video content can be
displayed and applied to. By combing 5G with AI and VR, iQIYI will
be able to provide users with more video content that is rich and
innovative and tailored to a personalized and immersive viewing
experience."
With the landing of 5G licenses, 2019 is regarded as the first
year of 5G commercial use. With the high bandwidth and low latency
communication brought by 5G, the breakthrough development of
technologies such as Internet of Things, artificial intelligence,
and blockchain is giving birth to the trillion-dollar market and
becoming the "new digital engine" for China's economic development. Given this
context, the Central Radio and TV Station Shanghai General Station,
the CCTV Financial Channel, and industry-renowned experts jointly
selected innovations with outstanding contributions in six major
fields including 5G technology, content and media innovation,
mobile education, mobile health, smart urbanization and smart
agriculture. In addition to iQIYI, the Central Radio and TV
Station, People's Daily, Tencent and
Kuaishou are also recipients of the "Content and Media Innovation
Pioneer Award".
The iQIYI AI+VR Media Innovation Platform, which won the
"Content and Media Innovation Pioneer Award", is the introduction
of AI technology and VR equipment developed for creative processes
from content production to content distribution. This exploration
of the interaction between content and media innovation creates a
breakthrough immersive entertainment experience in the 5G
environment. So far, the
iQIYI talent selection system, created using AI, has
greatly upgraded the efficiency of the casting process of iQIYI
original works; iQIYI's Ai Chuang Media System has shortened the
production time of large-scale variety shows.
In addition, iQIYI has cooperated with China Unicom to realize
the exploration of 5G commercial use in the internet media
industry. Through iQIYI's spectacular VR technology and China
Unicom's 5G network environment, users can enjoy higher quality
display resolution of up to 8K, and
more immersive VR experiences for the first time. Besides, iQIYI
has announced the world's first interactive video guideline (IVG)
and the first new interactive film and television work His
Smile based on IVG.
On June 22nd, the
number of iQIYI members exceeded 100 million, leading the
China's paid video market to
officially enter the "100 million level" membership era. With the
new era that comes with 5G, iQIYI will continue to vigorously
develop the technological advantages of AI and VR as their core
project, build an integrated media platform, and provide more
quality entertainment experiences for its 100 million users.
About iQIYI, Inc.
iQIYI, Inc. (NASDAQ: IQ) ("iQIYI" or the "Company") is an
innovative market-leading online entertainment service in
China. Its corporate DNA combines
creative talent with technology, fostering an environment for
continuous innovation and the production of blockbuster content.
iQIYI's platform features highly popular original content, as well
as a comprehensive library of other professionally-produced
content, partner-generated content and user-generated content. The
Company distinguishes itself in the online entertainment industry
by its leading technology platform powered by advanced AI, big data
analytics and other core proprietary technologies. iQIYI attracts a
massive user base with tremendous user engagement, and has
developed a diversified monetization model including membership
services, online advertising services, content distribution, live
broadcasting, online games, IP licensing, online literature,
e-commerce, etc.
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SOURCE iQIYI, Inc.