Scotiabank's Hockey 24 – a
documentary for Canadians, by Canadians – celebrates how the sport
brings us together
TORONTO,
May 11, 2020 /CNW/ - Scotiabank is
bringing hockey back. On Sunday, May
24th, Hockey 24 – a 90 minute
documentary developed using footage submitted by Canadians to
recreate a snapshot of a single day of hockey in Canada – debuts on Sportsnet, commercial
free.
Last year, Scotiabank asked Canadians to submit home videos
and photos that demonstrate their love of hockey, as players,
coaches, parents, guardians and fans. Combined with content
captured by 25 documentary film crews and award-winning filmmakers,
Hockey 24 was born. Check-out the trailer here.
"As Canada's hockey bank,
Scotiabank recognizes the values and lessons that hockey teaches,"
says Clinton Braganza, Chief
Marketing Officer, Scotiabank. "During this time of physical
distancing, Canadians are missing many things – Hockey and the NHL
playoffs arguably the most obvious – and Hockey 24 has
allowed us to share inspiring stories from across the country that
demonstrate the impact sport has on our day-to-day life. We hope
Canadians will mark May
24th on their calendars and tune-in to celebrate
the game of hockey and the people who make it great."
"This is another tremendous example of how Scotiabank is
dedicated to supporting hockey at all levels and strengthening
Canada's love for the sport," says
Brian Jennings, NHL Chief
Brand Officer & Executive Vice
President. "During this unprecedented time, the NHL's number one
priority is the health, well-being and safety of our fans and all
communities across Canada and
the United States. We're all
missing hockey, and Scotiabank's Hockey 24 will provide an
uplifting opportunity for Canadians to connect with the game they
love, as well as with the entire Canadian hockey community. The NHL
applauds our passionate partners Scotiabank and Sportsnet for
bringing this documentary to Canadians."
Imagined, edited and produced by The Mark, Hockey 24 will
air on Sportsnet and Sportsnet NOW at 7
p.m. and again at 11:30 p.m.
EDT, on Sunday, May
24th. On May
25th the documentary will be available on the Hot
Docs website for a special encore screening, and a French subtitled
version of the documentary will air May
31st on TVA Sports.
Named to reflect 24 hours in a day of hockey, the 90-minute
documentary is commercial-free and features the recognizable faces
of Scotiabank Teammates Cassie Campbell-Pascall, Lanny McDonald, Natalie
Spooner and Darcy Tucker, and
hockey fans from across the country.
As the Official Bank of the NHL® and NHL Alumni
Association, Scotiabank is a committed supporter of hockey at all
levels across the country, particularly kids' community hockey.
Since 2008, Scotiabank has supported one million kids and counting
through the Scotiabank Community Hockey Sponsorship Program.
About Scotiabank Hockey
Scotiabank is the Official Bank of the NHL®, NHL Alumni
Association, Toronto Maple Leafs (who play at Scotiabank Arena),
Winnipeg Jets, Calgary Flames (who play at Scotiabank Saddledome),
and Edmonton Oilers. The Bank also supports the Montreal Canadiens.
Scotiabank's Community Hockey Sponsorship Program has supported
over one million kids and counting through its involvement with
minor hockey teams in communities across Canada. To find out more about Scotiabank's
hockey programs, please visit www.scotiabankhockeyclub.com.
About Scotiabank
Scotiabank is a leading bank in the Americas. Guided by our
purpose: "for every future," we help our customers, their
families and their communities achieve success through a broad
range of advice, products and services, including personal and
commercial banking, wealth management and private banking,
corporate and investment banking, and capital markets. With a team
of approximately 100,000 employees and assets of approximately
$1.2 trillion (as at January 31, 2020), Scotiabank trades on the
Toronto Stock Exchange (TSX: BNS) and New York Stock Exchange
(NYSE: BNS). For more information, please visit
http://www.scotiabank.com and follow us on Twitter
@ScotiabankViews.
SOURCE Scotiabank