- Powers the largest online pet parent community to help pet
parents keep their pets healthy, safe and fit
- Aims to reach One Million
customers in the next 18 months
PALO ALTO, California,
July 9, 2020 /PRNewswire/
-- Nimble, a pet tech company, announced the acquisition of
Waggle Ventures Inc, a social platform for pet owners. The
company has also announced that Waggle founder Matthew Cavnar will stay on board as an advisor
to support Nimble. Nimble's solutions feature innovative pet
sensors & wearables and industry's first cloud-based mobile app
that serves as a one-stop solution for pet health, safety and
fitness. The acquisition will further boost Nimble's growing
customer base through Waggle's vast social media network. The
company has over 10,000 customers across the US and aims to
grow 100X in the next 18 months .
Nimble, founded by Siva Sivakumar, is targeting the
$70B+ US pet market with state-of-the-art IoT enabled
products that address the safety, fitness and health of pets. The
company builds innovative IoT products and their flagship product,
the Nimble Pet Monitor, tracks the dog's environment
temperature, humidity and location and alerts the pet parents if
the dog is in an inhospitable environment. Another innovative
product just launched by Nimble is the Furbit, a wearable
health tracker for dogs that can monitor their location and
activities. It enables pet parents to set goals to track the
progress of their dog's fitness levels, get health insights, call a
Vet through its first-of-its-kind mobile app. The App also features
personalized pet services finder, learn & share pet parent
community, a pet health record management, and other furry fun
features.
Speaking on the acquisition, Siva Sivakumar, CEO and Founder,
Nimble said, "Technology for pets is moving extremely
fast. We envision a world where every pet is healthy, safe, fit and
cared for. We are passionate about using technology to enhance the
quality of pets' life. Waggle has a unique expertise in telling a
fun and appealing story and reaching a wide audience. Bringing
Waggle into the Nimble home allows us to continue their mission of
informing and entertaining while also providing their audience with
personalized access to the pet monitoring solutions we've
demonstrated that they love. With Waggle, we see the opportunity to
give people a community and home centered on the love they have for
their pets, and bring them real, tangible benefits for
participating."
Waggle Inc, founded in 2016 is a fast-growing online community
of pet owners for video distribution of animal content and email
newsletters targeting city-specific dog owners with relevant
information and events in their area. The social platform has more
than 8M active users, 25M monthly users and clocks over 200M minutes of monthly video views. Waggle
was created by Broadway Video Ventures, the digital media arm of
Broadway Video (production company behind SNL, The Tonight Show
Starring Jimmy Fallon, etc.). Waggle is backed by top venture
capital funds, including Lowercase Capital and Raine Ventures, and
creative agencies such as UTA.
Matthew Cavnar, Founder,
Waggle commented, "The first time I met Siva, I knew that
he understood what we wanted to do at Waggle and would offer the
brand and its fans the right home to grow and expand our
educational and entertaining mission. Despite the global pandemic,
Siva and his team were able to work with us to create an
opportunity that will give Waggle the opportunity to thrive for
years."
Roughly 11M U.S. households own an
RV and there are currently 5M RV
owners who travel with their dogs. Over 15M Americans use an RV at least once in a year
and this trend is increasing given the current social distancing
safeguards created by the COVID-19 pandemic. The RV market is
seeing tailwinds due to the pandemic, as RVing is considered the
safest mode of transportation for outdoor recreation. Campgrounds
and public parks are in various stages of phased re-openings and in
the era of social distancing wide open spaces may be the place of
choice for many travellers. Major RV manufacturers have reported
ramping of production after suspending operations for many weeks.
Dealers are also reporting a strong demand for RV rentals and sales
as travelers look for options that minimize the risk of catching
the virus. A recent survey by MMGY Global for the U.S. Travel
Association found that 68% of people feel safe traveling in a
personal vehicle. Parks topped the list of places most survey
respondents are comfortable going, and the outdoors have always
been a good fit for RV travel.
The acquisition will enable Nimble to reach out to a larger
audience for their pet products. Their products are targeted at
owners of RV who travel with their pets and need to maintain a
steady and suitable climate inside for their safety. The company's
mission is to prioritize monitoring and security and help pet
owners on-the-go maintain a comfortable environment for their pets.
Nimble's Pet App offers pet parents a quick and easy way to manage
their pet health, fitness and safety with safety, health
alerts/insights, track their pet's fitness goals and a fun way to
learn & share with fellow pet parents.
About Nimble
Nimble (www.nimblepet.app) is a leader in Pet Health, Safety
& Fitness monitoring solutions. Nimble's solutions feature
innovative pet sensors & wearables and a cloud based mobile app
that serves as a one stop solution for Pet Safety, health and
fitness. Nimble's flagship RV pet monitor solution, helps traveling
pet parents keep their pets comfortable & safe inside the
Car/RV or home. RVs (Recreational Vehicles or Motor Homes) are
becoming the popular choice of transport for families and
semi-retired couples, particularly pet owners, to go on a family
vacation/getaway.
Pet monitor is the core product and would like to enhance that
in all area to score high from all sort of customers. We all
suggest the same to maximise the business in th possible way that
we have to maximise the revenue as well as the customers.
Media contact:
Indrani Bharadwaj
indrani@primevp.in
+(91)-8147010007
Logo:
https://mma.prnewswire.com/media/1212572/Nimble_Wireless_Logo.jpg