LONDON and NEW YORK, Aug. 24,
2020 /PRNewswire/ -- Blackbird plc (AIM: BIRD), the
developer and seller of the market-leading cloud video editing
platform, Blackbird, announced today that Live X selected Blackbird
for cloud video editing and publishing at the U.S. Democratic
National Convention held on 17 - 20 August 2020.
Based in New York, Live X is a
full-service production company, designing, producing and
broadcasting live events for global brand leaders. From creative
concept development, video and graphic design and animation to live
production, encoding and streaming, Live X uses state-of-the-art
technologies to help industry-leading clients all over the world
create captivating live events and multimedia experiences to
increase audience engagement and brand building.
Blackbird is the world's fastest, most powerful professional
cloud video editing and publishing platform, providing rapid access
to video content for the easy creation of clips, highlights and
longer form content to multiple devices and platforms. A
fully-featured editor accessed through any browser, easy to learn
and needing only limited bandwidth to use, Blackbird powers
significant productivity and efficiency benefits for any enterprise
organization working with video.
Live X chose Blackbird to easily and rapidly produce video
content in the cloud during this past week's U.S. Democratic
National Convention. Live X's media production team used Blackbird
remotely and safely to edit and enrich live, engaging content from
the convention and publish it ultra-fast to social media platforms
including Twitter, Facebook, YouTube and Instagram. Blackbird was
also used to make content rapidly available to media partners for
re-purposing to multiple platforms and channels.
Live X co-founder, Corey
Behnke, said: "Live X is dedicated to delivering the
best possible event experiences for our clients. To make the magic
happen we only partner with best-in-class technologies and for true
cloud-native video editing, Blackbird is the only show in town.
We're excited to incorporate Blackbird into our tech offering and
look forward to Live X and our clients benefitting from the
significant productivity efficiencies the platform delivers."
Blackbird plc's CEO, Ian
McDonough, said: "Our new partnership with Live X is
exciting in two ways. Firstly, it is focused on live workflows and
that's very much in the sweet spot of where Blackbird offers the
most competitive advantages through speed, agility and quality.
Secondly it's an OEM model where Blackbird is trusted to deliver on
some of the world's most relevant content, like the Democratic
National Convention, as part of Live X's technology stack."
Blackbird drives awareness, reach and monetization for brands in
the sports, news, entertainment and enterprise sectors. The
Company's customers include IMG, Sky News Arabia, Deltatre,
Peloton, A+E Networks, NHL, Eleven Sports, Riot Games, Arsenal FC,
the U.S Department of State and 50 local US news stations with
TownNews.
About Blackbird plc
Blackbird operates in the fast-growing SaaS and cloud video
market, and has created the world's most advanced suite of
cloud-native computing applications for video, all underpinned by
its lightning-fast codec. Blackbird's patented technology allows
for frame accurate navigation, playback, viewing and editing in the
cloud. Blackbird underpins multiple applications, which are used by
rights holders, broadcasters, sports and news video specialists,
esports, live events and content owners, post-production houses,
other mass market digital video channels and corporations.
Since it is cloud-native, Blackbird removes the need for costly,
high end workstations and can be used from almost anywhere on
almost any device. It also allows full visibility on multi-location
digital content, improves time to market for live content such as
video clips and highlights for social media distribution, and
ultimately results in much more effective monetisation.
Blackbird® is a registered trademark of Blackbird plc.
Websites
www.blackbird.video
Social media
www.linkedin.com/company/blackbird-cloud
www.twitter.com/blackbirdcloud
www.facebook.com/blackbirdplc
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