Gillette advances sustainability journey across
its supply chain and products with announcement of its 2030
goals
Gillette (NYSE: PG) today released new data revealing that most
men globally (59%) are more supportive of sustainability efforts as
a result of COVID-19. The Company also announced its 2030
Sustainability action plan.
This press release features multimedia. View
the full release here:
https://www.businesswire.com/news/home/20201026005619/en/
New data from Gillette reveals that this
unprecedented time has deepened men's focus on preserving the
planet more than ever. (Graphic: Business Wire)
“Gillette’s mission is to provide men with the best possible
grooming products in a way that also protects the future of the
world around us,” said Alessandra Dolfini, Global Senior Vice
President, Gillette. “The new data reveals that this unprecedented
time has deepened men’s commitment to preserving the planet for the
next generation – and through Gillette’s ongoing sustainability
journey, we hope to make a positive difference today, tomorrow and
long into the future.”
The global survey, conducted in 11 countries, revealed that more
than half (54%) of men aged 18-50 care about sustainability now
more than ever – and long-term considerations are the leading
drivers: Most consider sustainability to be more important to
future generations (66%) rather than people today (34%), their own
personal future (64%) rather than their life right now (36%), and
the global economy (69%) rather than their communities’ businesses
(31%). Men prioritize advancing environmental issues with more
visible outcomes, including access to clean water, ocean
conservation, recycling, and wildlife protection; over less
tangible challenges, such as reducing carbon footprints and supply
chain efficiency. In addition, more than half of men (58%) say
plastic waste in the environment is a very important issue to
them.
Additionally, the survey revealed that 95% of men have made at
least one sustainable lifestyle change in the past five years,
including adopting reusable bags, recycling and composting
regularly, and reusing products. Since the start of COVID-19, men
have focused most on reducing food waste. The survey showed that
men are most likely to take sustainable actions because it feels
like they are doing the right thing (50%), followed by a need to
set a good example for others (41%).
“It’s clear that men are committed to advancing environmental
sustainability for the long-term good of the planet and people,”
said Dolfini. “From addressing waste to reducing water consumption,
Gillette remains committed to our goals in areas that are a
priority for our customers – as well as other critical challenges
across the supply chain, including reducing emissions, sourcing
responsibly and ensuring ingredient transparency across the
board.”
As part of Gillette’s Sustainability Goals, the Company
expects 100% of its packaging to be recyclable by 2030 with
significant progress made by 2023. In addition, the Company will
increase post-consumer recycled (PCR) content in its offerings.
Gillette plans to roll out new products with 100% recyclable
packaging and to use PCR in its razor handles and packaging within
the coming year.
Gillette also committed to new goals on finding energy, water
and material use efficiencies through the entire lifecycle of
products – all while continuing to offer trusted products designed
to last with eco-friendly, safe materials and ingredients.
Gillette’s 2030 Goals include:
- Use 100% renewable purchased electricity
- Reduce greenhouse gas emissions for manufacturing by 50%
- Reduce water consumption by 35% per production and
reduce absolute virgin plastic by 50%
- Provide 100% transparency about the ingredients in its
formulas
- Responsibly source animal, plant and mineral-derived
materials, backed by supporting credentials (e.g. FSC)
- Maintain ‘Zero Waste to Landfill’ status across global
network of plants
- 100% of packaging to be recyclable by 2030 with significant
progress made by 2023. In addition, the Company will increase
post-consumer recycled (PCR) content in its offerings
- Inspire men to feel empowered and confident in all
aspects of their lives, and continually work to drive change so
that all men can look, feel and be their best
Gillette also shared an update on its environmental progress
over the past decade, including reducing energy use across its
operations (enough to power 17 million homes), reducing greenhouse
gas emissions by 26%;, and leading the industry in two key
initiatives: in 2020, achieving “Zero Manufacturing Waste to
Landfill” across Gillette’s global network of plants, and launching
the Smart Label program in the U.S. to promote consumer ingredient
transparency. In 2019, Gillette also launched the world’s first
national razor recycling program in the U.S., Canada, UK, Australia
and New Zealand in partnership with TerraCycle, giving consumers a
way to reduce their waste footprint by recycling any brand of used
razor handle, blade or packaging.
The full survey results may be found at
https://gillette.com/en-us/about/sustainability, along with details
on Gillette’s progress towards its vision for a sustainable
future.
About the survey
A global, online survey of 5,504 men aged 18 to 50 was conducted
through research firm Lucid between May 25 and June 10, 2020. A
representative online sample of about 500 men was surveyed in each
of the following 11 countries: Brazil, Canada, France, Germany,
Italy, Japan, Russia, South Korea, Spain, the U.K. and the U.S. At
the 95% confidence level, the margin of error is +/- 1.33.
About Gillette
For more than 115 years, Gillette has delivered precision
technology and unrivalled product performance – improving the lives
of over 800 million consumers around the world. From shaving and
body grooming, to skin care and sweat protection, Gillette offers a
wide variety of products including razors, shave gel (gels, foams
and creams), skin care, after shaves, antiperspirants, deodorants
and body wash. For more information and the latest news on
Gillette, visit www.gillette.com. To see our full selection of
products, visit www.gillette.com. Follow Gillette on Twitter,
Facebook and Instagram.
About Procter & Gamble
P&G serves consumers around the world with one of the
strongest portfolios of trusted, quality, leadership brands,
including Always®, Ambi Pur®, Ariel®, Bounty®, Charmin®, Crest®,
Dawn®, Downy®, Fairy®, Febreze®, Gain®, Gillette®, Head &
Shoulders®, Lenor®, Olay®, Oral-B®, Pampers®, Pantene®, SK-II®,
Tide®, Vicks®, and Whisper®. The P&G community includes
operations in approximately 70 countries worldwide. Please visit
http://www.pg.com for the latest news and information about P&G
and its brands.
Cat: Gillette Cat: PG-IR
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version on businesswire.com: https://www.businesswire.com/news/home/20201026005619/en/
Ahmed Rizk, Group Director, Gillette Global Communications (857)
302-7866 Rizk.aa@pg.com
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