New AWS Infrastructure Region will arrive in
first half of 2023, enabling customers to run workloads and store
data in Israel while serving end-users with even lower latency
AWS selected as primary cloud provider for
Israeli government’s digital transformation
Today, Amazon Web Services, Inc. (AWS), an Amazon.com company
(NASDAQ: AMZN), announced it will open an infrastructure region in
Israel in the first half of 2023. The AWS Israel (Tel Aviv) Region
will enable even more developers, startups, and enterprises as well
as government, education, and non-profits to run their applications
and serve end-users from data centers located in Israel.
Additionally, the government of Israel announced that it has
selected AWS as its primary cloud provider as part of the “Nimbus”
contract for government ministries and subsidiaries. The Nimbus
framework will provide cloud services to Israeli government
ministries including local municipalities, government-owned
companies, and public sector organizations with the aim of helping
to accelerate digital transformation. It will be instrumental in
driving innovation and enabling new digital services for the
citizens of Israel. For more information, visit:
https://aws.amazon.com/about-aws/global-infrastructure/.
“The new AWS Israel (Tel Aviv) Region will empower more public
and private institutions, innovative startups, and global companies
to deliver built-for-the-cloud applications that help fuel economic
development across the country. It is the latest in our list of AWS
Regions across Europe and the Middle East, which includes existing
regions in Bahrain, Ireland, Italy, France, Germany, Sweden, and
the UK as well as regions under development in Spain, Switzerland,
and United Arab Emirates,” said Peter DeSantis, Senior Vice
President of Global Infrastructure, AWS. “The new region is a
continuation of our investment to support enterprises of all kinds,
help startups scale and grow, enable technical skills development,
and create cloud literacy. Cloud technology is at the heart of the
Israeli government’s digital transformation program, and their
approach highlights the importance of setting a strong course for
cloud adoption and leading by example to re-invent citizen
services.”
AWS Regions are comprised of Availability Zones, which place
infrastructure in separate and distinct geographic locations with
enough distance to significantly reduce the risk of a single event
impacting customers’ business continuity, yet near enough to
provide low latency for high availability applications that
leverage multiple Availability Zones. Globally, AWS has 81
Availability Zones across 25 geographic regions, with plans to
launch an additional 21 Availability Zones and seven AWS Regions in
Australia, India, Indonesia, Israel, Spain, Switzerland, and the
United Arab Emirates.
Each Availability Zone has independent power, cooling, and
physical security and is connected through redundant,
ultra-low-latency networks. AWS customers focused on high
availability can design their applications to run in multiple
Availability Zones and across multiple regions to achieve even
greater fault tolerance. The addition of the AWS Israel (Tel Aviv)
Region will enable local customers with data residency requirements
to store their data in Israel with the assurance that they retain
control over the location of their data. Organizations using this
region will also be able to access advanced technologies from the
world’s leading cloud with the broadest and deepest suite of cloud
services to drive innovation including analytics, compute,
database, Internet of Things (IoT), machine learning, mobile
services, storage, and more.
Customers and AWS Partners in AWS Israel (Tel Aviv)
Region Customers in Israel will continue to join the millions
of active customers who are using AWS every month in over 190
countries around the world. Organizations choose AWS to run their
mission-critical workloads to drive cost savings, accelerate
innovation, and speed time-to-market. Customers in Israel have
built their businesses on top of AWS, including Amdocs, AppsFlyer,
Ayalon Insurance, Bank Leumi, Bizzabo, CyberArk, Fiverr, Gamoshi,
Gett, Gong, Government of Israel, Harel Insurance, Hashavshevet,
Innovid, ironSource, Jfrog, Kaltura, Lumigo, Migdal, monday.com,
Netafim, NICE, Operative, Perion, Rami Levy, Sentinel One,
SimilarWeb, Tnuva, Wix, Yad2, and many more. AWS enables them to
scale rapidly and expand their geographic reach in minutes. In the
Israeli public sector, organizations are using AWS to transform the
services they deliver to citizens, including the Center for
Educational Technology, The Ministry of Health, Technion - Israel
Institute of Technology, Tel Aviv University, Tel Aviv Sourasky
Medical Center, and Weizmann Institute.
Bank Leumi is one of the leading banks in Israel and has
approximately 200 branches across the country and dedicated teams
leveraging AWS to build an advanced banking services marketplace.
“Having secure, scalable, and resilient infrastructure is paramount
to providing the best banking experiences for our customers," said
Jaime Schcolnik, Chief Information Officer at Bank Leumi. “Using
AWS as our primary cloud provider has enabled us to innovate
rapidly and develop a new open banking platform with reduced cost
and minimal development time compared to other technologies. The
new AWS Region in Israel will further support our investment in
modernizing our banking infrastructure."
Migdal Insurance, a leading Israeli insurance company with over
$80 billion in managed assets and two million customers, relies on
AWS to comply with frequently changing security and privacy
requirements including the International Financial Reporting
Standard (IFRS17). “AWS’s advanced security services like AWS
CloudTrail, Amazon GuardDuty, AWS Security Hub, and AWS Config,
combined with their enterprise experience, gives us the agility and
flexibility to innovate quickly while remaining compliant with
frequently changing security and privacy requirements,” said Tami
O.Koll, Deputy CEO, Head of Technology, Migdal. “We’re constantly
looking for ways to innovate and provide a superior service that
helps us remain laser focused on our customers. The new AWS Region
in Israel will provide low latency access and help us enhance our
customer and agent experience through advanced analytics and AI and
machine learning services.”
CyberArk is the global leader in Identity Security. Centered on
privileged access management, CyberArk provides the most
comprehensive security offering for any identity – human or machine
– across business applications, distributed workforces, hybrid
cloud workloads and throughout the DevOps lifecycle. “Building our
portfolio of Identity Security-based SaaS offerings on AWS helps
accelerate our ability to provide more choice for customers
interested in subscription-based SaaS options that improve security
and maximize risk reduction,” said Udi Mokady, CyberArk chairman
and CEO. “Most recently, AWS infrastructure agility enabled us the
flexibility to quickly build and launch Cloud Entitlements Manager,
which provides our customers with an important solution to monitor
entitlements across cloud environments and remove excessive
permissions across an organization’s cloud footprint. AWS bringing
a region to Israel with the same high levels of data protection,
user privacy, and regulatory compliance as their other regions
around the world is great news for us and to all tech companies in
Israel.”
Fiverr, the company that is changing how the world works
together, connects businesses of all sizes with skilled freelancers
offering digital services in more than 500 categories. Fiverr uses
multiple AWS Cloud services to host its platform and scale its
progression. “Scaling our platform and enabling rapid development
of new products is essential to our continued growth,” said Gil
Sheinfeld, Fiverr CTO. “Using AWS managed services allows us to
focus on innovation and improve our productivity while we grow
rapidly. The planned opening of an AWS Region in Israel is great
news for us as it reflects AWS’s dedication to Israel.”
The monday.com Work OS is an open platform that democratizes the
power of software so organizations can easily build work management
tools and software applications to fit any need. monday.com serves
more than 110,000 customers across more than 200 industries in 190
countries. “Since adopting AWS, we’ve been able to further our
mission of democratizing power software for everyone by allowing us
to scale and help our customers meet rapidly evolving challenges,”
said David Virtser, Head of Infrastructure at monday.com. “AWS
helped us enhance both our product and technology stack by breaking
our initial monolith into microservers and adopting containers,
orchestration, and continuous delivery - enabling us to greatly
increase our pace of innovation. The expansion of AWS data centers
in Israel is exciting news as we continue to look for new ways to
meet our customers' growing needs, including the prioritization of
data privacy and GDPR implications.”
Hashavshevet (Wizsoft), founded in 1985, is the developer of a
leading ERP system that provides predictive data analytics software
for businesses. More than 40,000 businesses use the Hashavshevet
solution as the main platform to run their business. "We have
decided to launch our SaaS ERP solution, H-ERP, on AWS for the
benefit of our small and medium-sized businesses. By migrating to
AWS, we have gained the advantage of advanced security services and
improved operational reliability by leveraging an AWS
Well-Architected design, automatic storage management, managed
databases, and data analytics tools. The migration has enabled us
to avoid the unnecessary expense of purchasing and maintaining
servers to instead focus on the continuous development of a
comprehensive scalable SaaS solution for our customers," said Prof.
Assaf Avrahami, CEO of Hashavshevet. “We are excited about the
opening of the AWS Israel (Tel Aviv) Region as it will provide
customers who are required to keep their data inside the country
with the ability to leverage our SaaS offering, which will be
deployed in Israel on AWS.”
Rami Levy Group’s multiple businesses include more than 50
branches nationwide, an online store, and subsidiaries Rami-Levy
Communication, Cofix, good pharm, and Rami Levy Customers’ Club.
Locally, Rami-Levy is considered one of the most influential
businesses for lowering the cost of living in Israel. Rami-Levy
migrated its online shop to AWS during the pandemic, leveraging EC2
auto scaling to automatically and seamlessly accommodate 100%
growth of online orders and ensure availability across the country.
“Rami Levy Group is focused on the customer,” said Ron Efraty,
Chairman of the Board at Cofix and CEO of Rami Levy Communication.
“Using AWS services enabled us to maintain the same great shopping
experience for our customers, especially in times when people could
not visit our physical stores. Following our successful transition
to AWS, we are now looking into AWS machine learning services such
as Amazon Personalize to aggregate multiple data sources from all
our customers’ touch points to personalize their shopping
experience. Protecting customer data is our top priority and one of
the reasons we chose AWS. The planned opening of an AWS Region in
Israel allows us to meet regulation for sensitive customer
data."
Tel Aviv Sourasky Medical Center –
Ichilov Hospital is a teaching and research center affiliated with
the Sackler Faculty of Medicine at Tel Aviv University and one of
Israel’s largest hospitals. The I-Medata Innovation Center uses AWS
Control Tower to facilitate the fast, consistent, and secure
creation of AWS accounts while protecting sensitive medical data.
The center also relies on Amazon SageMaker to enable its scientists
to build, train, and deploy advanced machine learning models for
early detection of deterioration in COVID-19 patients. Dr. Ahuva
Weiss-Meilik, Head of I-Medata AI Center at Tel-Aviv Sourasky
Medical Center, said, “AWS has changed the way we work at the
research center. We have full protection of sensitive medical data
while continuing to enable the productivity of researchers.
Developing our application on AWS has increased the speed of our
research and reduced the time required to add new research from
months to just a few days. The new AWS Region in Israel will help
us process data in the cloud in compliance with the highest levels
of local regulatory requirements for the processing of private
health information.”
“We congratulate AWS on their
winning bid in the first tender of Project Nimbus, a multi-year
flagship project led by the Israeli Government Procurement
Administration to provide a comprehensive framework for the
provision of cloud services to the Government of Israel,” said Yali
Rothenberg, Accountant General of Israel.
Israel-based AWS Partner Network (APN) Partners also welcome the
news of the planned AWS Israel (Tel Aviv) Region. The APN includes
tens of thousands of Independent Software Vendors (ISVs) and
Systems Integrators (SIs) around the world. AWS Partners build
innovative solutions and services on AWS, and the APN helps by
providing business, technical, marketing, and go-to-market support.
APN SIs, consulting partners, and ISVs working in Israel help
enterprise and public sector customers migrate to AWS, deploy
mission-critical applications, and provide a full range of
monitoring, automation, and management services for customers'
environments on AWS. Examples of AWS Israel Partners include
Alcide, AllCloud, AppsFlyer, Automat-IT, BigPanda, Bringg,
Checkmarx, CloudBuzz, Matrix CloudZone, Comm-IT, Continuity
Software, CloudRide, DoIT International, Guardicore, Kaltura,
MidLink, Namogoo, Nice, Orca Security, Perimeter81, Quali, Radware,
Sapiens, TeraSky, and Trax Retail.
Investing in Israel’s Future The new AWS Israel (Tel
Aviv) Region continues AWS’s commitment in Israel. As the number of
customers in Israel has grown, so has the size of AWS’s presence in
the country. In 2014, AWS opened its first office in Israel to
service the local market, and in the same year, Amazon established
a research and development (R&D) center in the country. Since
then, Amazon’s R&D presence in Israel has expanded and now
includes Prime Air, Alexa Shopping, and Amazon Lab126. Amazon
R&D efforts also include the development of AWS-designed
compute, storage, networking, security, and machine learning
hardware through Annapurna Labs, which Amazon acquired in 2015.
Annapurna Labs develops innovative, high-performance, AWS-designed
hardware, including AWS-designed Graviton2 Arm-based processors
(which provide up to 40% better price performance on general
compute than current generation x86 processors), AWS Inferentia
(which offers the lowest cost machine learning inference in the
cloud), AWS Trainium chips (which will provide the most powerful
and lowest cost machine learning training in the cloud), and the
AWS Nitro System (which removes networking, storage, and security
functions off the main server to provide better performance,
security, and development speed).
Additional infrastructure investments in Israel include Amazon
CloudFront edge locations. Amazon CloudFront is a highly secure and
programmable Content Delivery Network (CDN) that accelerates the
delivery of data, videos, applications, and APIs to users worldwide
with low latency and high transfer speeds. In 2020, AWS also
launched AWS Outposts and AWS Direct Connect in Israel. AWS
Outposts is a fully managed service that offers the same AWS
infrastructure, AWS services, APIs, and tools to virtually any data
center, co-location space, or on-premises facility for a truly
consistent hybrid experience. AWS Direct Connect makes it easy to
establish a dedicated network connection from customers’
on-premises infrastructure to AWS infrastructure. Using AWS Direct
Connect, customers can establish private connectivity between AWS
and their data center, office, or colocation environment, which can
reduce their network costs, increase bandwidth throughput, and
provide a more consistent network experience than internet-based
connections.
For Israeli students and educators, the AWS Educate and AWS
Academy programs are providing free resources to accelerate
cloud-related learning and preparing today’s students in Israel for
the jobs of the future. Israeli universities and business schools
already participating in the AWS Educate program include Ben Gurion
University of the Negev, IDC Interdisciplinary Center, MTA - The
Academic College of Tel Aviv-Yaffo, Technion-Israel Institute of
Technology, Tel-Aviv University, The Hebrew University of
Jerusalem, and University of Haifa. AWS also offers a full range of
training and certification programs to help those interested in the
latest cloud computing technologies, best practices, and
architectures to advance their technical skills and further support
Israeli organizations in their digital transformation.
To help grow the next generation of Israeli enterprises, AWS
began supporting startups in Israel in 2013 through its AWS
Activate program. This program gives startups access to guidance
and one-on-one time with AWS experts as well as web-based training,
self-paced labs, customer support, third-party offers, and up to
$100,000 in AWS service credits – all at no charge. This is in
addition to the work that AWS already does with the venture capital
community, startup accelerators, and incubators to help startups
grow in the cloud. In Israel, AWS works with accelerator
organizations such as 8200 EISP, F2 Venture Capital – thejunction,
and TechStars as well as venture capital firms like Aleph, Pitango,
TLV Partners, and Viola Ventures to support the rapid growth of
their portfolio companies.
About Amazon Web Services For over 15 years, Amazon Web
Services has been the world’s most comprehensive and broadly
adopted cloud platform. AWS has been continually expanding its
services to support virtually any cloud workload, and it now has
more than 200 fully featured services for compute, storage,
databases, networking, analytics, machine learning and artificial
intelligence (AI), Internet of Things (IoT), mobile, security,
hybrid, virtual and augmented reality (VR and AR), media, and
application development, deployment, and management from 81
Availability Zones within 25 geographic regions, with announced
plans for 21 more Availability Zones and seven more AWS Regions in
Australia, India, Indonesia, Israel, Spain, Switzerland, and the
United Arab Emirates. Millions of customers—including the
fastest-growing startups, largest enterprises, and leading
government agencies—trust AWS to power their infrastructure, become
more agile, and lower costs. To learn more about AWS, visit
aws.amazon.com.
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