TIDMBIDS

RNS Number : 9292D

Bidstack Group PLC

01 July 2021

Certain information contained within this Announcement is deemed by the Company to constitute inside information as stipulated under the Market Abuse Regulation (EU) No. 596/2014 ("MAR") as applied in the United Kingdom. Upon publication of this Announcement, this information is now considered to be in the public domain.

1 July 2021

Bidstack Group Plc

("Bidstack" or the "Company")

Proposed New Director

Bryan Neider, Electronic Arts veteran, joins Bidstack board.

Bidstack Group Plc (AIM: BIDS.L), the native in-game advertising platform, is pleased to announce that Bryan Neider has accepted an appointment to the board as a Non-Executive director and Chair of the Audit Committee subject to completion of the fundraise announced today.

Bryan, a Certified Public Accountant, is a technology, media and gaming veteran who will add a great deal of global, operational and business development experience to the management team. He was appointed to the Bidstack Advisory Committee in October 2019.

He brings more than 25 years of experience during his tenure at Electronic Arts, a global leader in digital interactive entertainment. He served a variety of leadership roles including managing global business development, EA Partners, corporate finance and CFO and COO for EA.com, CFO of Worldwide Studios, COO for EA's global development organisation and SVP of Global Operations.

Bryan currently serves as the CEO of AbilityPath, a renowned 100 year old organisation that creates opportunities for greater independence for children, youth and adults through empowering them through diverse, individualised education and support services.

He also serves on several not-for-profit boards, is a founding board member for Santa Clara University's Centre for Innovation and Entrepreneurship and is an advisory board member for the College of Business and Economics at California State University. In addition, he serves of the boards of three technology start-ups and has been an advisor to a venture capital fund in Silicon Valley.

The appointment will be effective on the admission to AIM of the New Ordinary Shares to be issued on completion of the Fundraise announced today and a further announcement will be made at that time.

James Draper, Founder/CEO of Bidstack said:

"I am honoured to welcome Bryan, a global leader in technology, media and gaming to the board. We have worked closely together since his appointment to the advisory board and as Bidstack is at an inflection point in the business we will benefit from Bryan's impressive and proven track record at Electronic Arts as we pursue commercial opportunities."

Bryan Neider said:

"I am very excited to be joining the Bidstack Board of Directors. Bidstack's technology and business model offer gaming and media companies the opportunity to reach billions of gamers around the world. Bidstack makes it possible to reach ever increasing audiences in new and compelling ways which can enhance the games' authenticity with tailored and targeted marketing campaigns. In the same way product placement arrangements have benefited film and television economics, in-game marketing campaigns offer the same opportunity for local and global brands to reach important consumers."

-ENDS-

Contacts

 
 Bidstack Group Plc 
  James Draper, CEO                              via Buchanan 
 Cenkos Securities Plc (Joint Broker) 
  Michael Johnson / Dale Bellis (Sales)          +44 (0) 20 7397 1933 
                                                 / +44 (0) 20 7397 
  Cenkos Trading Desk                            1928 
                                                 cenkostrading@cenkos.com 
  Giles Balleny (Corporate Finance)              +44 (0) 207 397 1946 
                                                 / +44 (0) 207 397 
                                                 8951 
                                              --------------------------- 
 SPARK Advisory Partners Limited (Nomad) 
  Mark Brady / Neil Baldwin / James Keeshan      +44 (0) 203 368 3550 
                                              --------------------------- 
 Stifel Nicholas Europe Limited (Broker) 
  Fred Walsh / Luisa Orsini Baroni               +44 (0) 20 7710 7600 
                                              --------------------------- 
 Buchanan Communications Limited 
  Chris Lane / Stephanie Watson / Kim van 
  Beeck 
  bidstack@buchanan.uk.com                       +44 (0) 20 7466 5000 
                                              ---------------------------

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END

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July 01, 2021 12:30 ET (16:30 GMT)

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