TSXV: JPIM
VANCOUVER, BC , May 26, 2022
/CNW/ - Jasper Commerce Inc is pleased to announce the launch of
the Jasper PIM Square solution into the Square App Marketplace as
of May 24th, 2022. Jasper is the
first Product Information Management (PIM) solution to be listed in
the Square App Marketplace. This launch deepens Jasper's
relationship with Square, and the millions of merchants on the
Square platform. Jasper intends to invest heavily in strengthening
its relationship with the Square partnership team in order to
enable new opportunities for co-sponsorship and solution bundling
across the Square ecosystem.
Square has an addressable market of over 4,000,000 merchants in
the United
States1, and assuming applicability to
75% of the SMB segment of that merchant base (i.e., approximately 3
million potential Square customers) even a tiny penetration of this
distribution channel would represent significant revenue potential
and growth for Jasper.
This new marketplace app launch makes it relatively
straightforward for Square merchants, who use Square's App
Marketplace to install and configure the Jasper PIM Square
application. As a result, merchants can now be up and running;
managing their products in a much more effective way, seamlessly,
often within hours of installation, as opposed to previously taking
many weeks or months.
Jasper PIM for Square allows merchants to expertly handle their
product information (product name, descriptions, prices, inventory
quantities, etc.) and eCommerce content syndication in a very
powerful and intuitive fashion, saving the merchant significant
time and money, and at the same time reducing order fulfillment
delays arising from faulty product information data. In short,
eCommerce sellers use this new marketplace app to provide a variety
of optimization and merchandising capabilities not otherwise found
in the Square Online and POS management tools themselves.
With the Jasper PIM app integrated directly with a Square
merchant account, users can: plan marketing campaigns in advance,
time release specific products for sale, schedule promotional
pricing, manage multiple languages or product data versions,
optimize product attributes, create 'smart' categories and
more.
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1 Block May 2022 Investor
Day Presentation
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Further, Jasper PIM then automatically synchronizes all product
content changes with a Square Online Storefront and/or Square POS
digital catalog.
Management expects that as Square merchants begin to adopt the
Jasper PIM platform and use it for several months, they will
greatly benefit from upgrading to a higher paid Jasper solution
plan to begin publishing their products to new channels, such as
Google Shopping or Amazon, greatly increasing the amount of sales
the merchant can make.
"I'm very excited about what this new distribution opportunity
can mean for the continued discovery and growth of our SMB product
line. I have long been impressed with Square's technology for
eCommerce merchants and I look forward to leading the Jasper team
in continuing the focus on the many up-and-coming entrepreneurs on
this platform that will require faster and better merchandising
capability to stay competitive." - said Jon
C. Marsella, Founder and CEO.
SOURCE Jasper Commerce, Inc.