Impact Fusion International Develops Mastic Blast(TM) for Entry Into the $700 Million Energy Shot Market
04 Septiembre 2009 - 5:30AM
Marketwired
Impact Fusion International Inc. (PINKSHEETS: IFUS) announced today
it has developed a healthy Energy Shot drink called Mastic
Blast(TM).
Mastic Blast(TM) is an all natural energy shot that tastes
great, has no caffeine or artificial stimulants, contains 18 amino
acids with the highest level of electrolytes and provides sustained
energy without raising heart rates.
Mastic Blast(TM) also contains our proprietary formula
Nutri-Mastic(TM) that delivers all the natural benefits with no
"crash."
"Mastic Blast(TM) is the third revenue producing category
announced by the Company designed to catapult the Company into high
top end revenues and bottom line profits. The addition of this
product line is consistent with the three year business model which
plans for the Company to become a powerhouse in product, profit and
drive the sales projections to $78 million by the end of our third
fiscal year," stated Marc Walther, CEO. "With our experienced team,
lead by Boost Management, LLC, our newly retained energy drink
expert, our goal will be for our brand and distribution network to
be well established prior to manufacturing launch," continued Mr.
Walther.
According to articles published in The New York Times, the most
popular power drink costs 20 times as much per ounce as the most
popular branded soft drink, comes in a tiny bottle and tastes so
bad that most people hold their nose and down it in a single gulp.
Despite the recession, energy shots are soaring in sales and are
the hottest selling drink category in the country. Current market
sector sales are expected to almost double this year from last to
about $700 million.
About Intact Nutrition Brands
Intact Nutrition with Intact Minerals is a liquid form of Ionic
Trace Minerals formulated with Mastic Gum. Although the body
manufactures some vitamins, it cannot manufacture a single mineral.
All tissue and internal fluids contain quantities of minerals which
are vital to our physical "Health and Wellness." Muscle and nerve
functions are electrical and we need the right mix of minerals to
support that activity. With minerals in widespread distribution
though out the metabolic workings of the human body, trace minerals
are integral to the functioning of one of the bodies largest organs
systems, the muscles. Without these vital nutrients, it would be
impossible for the muscles of the human or animal body to function.
The stomach muscles rely on these minerals for the electrical
impulses that enable them to perform at their best. The
pharmacology and medicinal use of mastic is diverse. It is thought
to have anti-microbial properties and Columbus believed it was a
cure for cholera. The Gum Mastic Grower's Association lists over 60
uses for mastic including its use in the treatment of duodenal
ulcers, heartburn, its anti-cancer properties and extolling its
aphrodisiac effects. Studies also document its use as an
antioxidant, and for treatment of high cholesterol, Crohn's
disease, diabetes, and hypertension. However, clinical trials to
support these uses are limited. The Egyptians are known to have
used Mastic resin used as a preservative and a breath sweetener.
Mastic oil was mentioned by Dioskourides in ancient Grecian times
and by Christopher Columbus in 1493. Mastic resin is still used as
a flavoring in some Greek alcoholic beverages (eg, retsina wine)
and in chewing gum from Chios. Mastic Gum aids in the conversion of
ammonia to the urea filtering system in the blood and promotes the
formation of Bifidius bacteria in the digestive system.
About Impact Fusion International, Inc. Impact Fusion
International, Inc. is in the business of marketing products in the
"Health and Wellness" sector of all international markets. It is
the company's mission to invent, develop and market these
proprietary products worldwide for the health and well being of
humans and animals.
VOD Newswire Video Format:
http://vodnewswire.com/vodnewswire/news/impact-fusion-20090904/
This release may include projections of future results and
"forward-looking statements" as that term is defined in Section 27A
of the Securities Act of 1933 as amended (the "Securities Act"),
and Section 21E of the Securities Exchange Act of 1934 as amended
(the "Exchange Act"). All statements that are included in this
release, other than statements of historical fact, are
forward-looking statements. Although management believes that the
expectations reflected in these forward-looking statements are
reasonable; it can give no assurances that such expectations will
prove to have been correct. Important factors that could cause
actual results to differ materially from the expectations disclosed
in this release, including, without limitation, in conjunction with
those forward-looking statements contained in this release.
Contacts: Impact Fusion International, Inc. 1-866-716-6668
www.impactfusionintl.com Premier Media Services Kelly Black
President 480-649-8224
Impact Fusion (PK) (USOTC:IFUS)
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