Backed by European artists and
songwriters, Sony Music Group's 'YOUR VOICE, YOUR POWER, YOUR
VOTE' campaign launches across the European Union in multiple
languages
BRUSSELS, May 1, 2024 /PRNewswire/ -- Sony Music Group
today announced the launch of YOUR VOICE, YOUR, POWER, YOUR VOTE –
A non-partisan campaign to encourage voter participation in the
European Union elections with a focus on young people and
underrepresented groups.
Run in partnership with the European Youth Forum, which
represents over 100 youth organisations across the continent, the
YOUR VOICE, YOUR POWER, YOUR VOTE campaign will unveil a collection
of films, across multiple platforms in multiple languages,
featuring Sony Music Group's roster of artists and songwriters.
Artists and songwriters from across the European Union featured
in the campaign include:
Finland:
Goldielocks
France: Soso Maness
Germany: $OHO BANI, Clueso,
Lotte, Alvaro Soler, HE/RO, Joris,
and Culcha Candela
Italy: IL VOLO
The Netherlands:
Sam Feldt and Mr Belt &
Wezol
Poland: Szczyl
Portugal: Dino
D'Santiago
Spain: Rozalen
Sweden: Jackie
Mere
"2024 is an election year for almost half the global population,
and civil societies thrive when everyone contributes to the
democratic process," said Towalame Austin, Executive Vice
President for Global Philanthropy and Social Impact, Sony Music
Group. "Young people are key to a vibrant society. They care
about the world we live in and are active and engaged every day
through widespread movements, activism and more. However, while
social action ensures their voices are heard, voting is also key to
ensuring they are listened to. We are delighted that our artists
and songwriters have come together to support the Campaign ahead of
the June European elections."
María Rodríguez Alcázar, President of the European Youth
Forum, added: "Through our partnership with performing artists,
we aim to mobilise even more young voters for the upcoming 2024
European elections. Young people are a vital part of our societies.
We are the mobilising power behind many movements, we participate
in political debates online and we engage with our communities
through youth organisations. This makes us integral to shaping
democratic life. Young people deserve representatives who genuinely
care about our lives and prioritise our concerns and ideas. Turning
up to vote this June will make our voices heard and ensure that we
are not overlooked in the decision-making process."
Between 6th and 9th June 2024, the
European elections will take place in the 27 EU Member States, with
around 366 million EU citizens called to vote. YOUR VOICE, YOUR
POWER, YOUR VOTE is designed to educate, engage and promote civic
participation, building on Sony Music Group's existing social
justice initiative to encourage civic engagement.
Visit the website for more information and resources.
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