Premier League and Fanatics Collectibles Announce Landmark Multi-Year Trading Card, Trading Card Games and Stickers Partnership
08 Mayo 2024 - 4:00AM
Business Wire
New, Exclusive Deal Starts in June 2025
The Premier League and Fanatics Collectibles have today
announced a landmark multi-year trading-card partnership. Fanatics
Collectibles will become the exclusive provider of Premier League
trading cards, trading card games and stickers from June 2025.
Fans of the Premier League, the world’s most watched football
league, will be able to collect trading cards and stickers from all
20 Premier League clubs, offering them the chance to connect with
their favourite stars and clubs in the League.
Fanatics Collectibles, the trading card and collectibles
division of the global digital sports platform Fanatics, currently
has the league and sport licensing rights to the Bundesliga (since
2008), UEFA Club Competitions (since 2015), Major League Soccer
(since 2012), Major League Baseball, UFC and Formula 1. Beyond
that, its cornerstone brand Topps has a long history in the sport:
it was a partner with the Premier League from 1994-2019. The
Fanatics Commerce business also holds e-commerce and licensed
apparel partnerships with The FA and a number of Premier League
clubs.
Premier League Chief Commercial Officer, Will Brass said: “We
are delighted to welcome Fanatics as the official sticker and
trading card licensee of the Premier League from season 2025/26.
They bring an outstanding track record and strong commitment to
innovation, helping fans all over the world express their passion
for the sports they love. Through this partnership, we will be able
to create a truly memorable collectible experience for all.”
“We are incredibly excited to partner with the Premier League in
this historic deal that we believe will put fans and collectors
closer to the teams and players that they love,” said David Leiner,
Fanatics Collectibles’ President of Trading Cards. “At Fanatics
Collectibles, we know and love the game, and look forward to
building an element of unique storytelling through the lens of
collecting.”
About the Premier League
The Premier League produces some of the most competitive and
compelling football in the world. The League and its clubs use the
power and popularity of the competition to inspire fans,
communities and partners in the UK and across the world. The
Premier League brings people together from all backgrounds. It is a
competition for everyone, everywhere and is available to watch in
900 million homes in 189 countries. Find out more at
premierleague.com.
About Fanatics
Collectibles
Fanatics Collectibles is a new model and vision for the hobby
fundamentally changing the experience for current and future
collectors, leagues, and players across many professional and
college sports. The organization secured long-term, exclusive
rights to design, manufacture and distribute trading cards for
several sports properties, including MLB, MLBPA, MLS, UFC and
Formula 1, among others. In January 2022, Fanatics Collectibles
announced the acquisition of Topps, establishing the preeminent
licensed trading card brand as the cornerstone of Fanatics’ trading
cards and collectibles business and jumpstarted its MLB and MLBPA
rights to design, manufacture and distribute trading cards.
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