RICHMOND, Calif., May 7, 2024
/PRNewswire/ -- Rubicon Bakers ("Rubicon") has entered the
gluten-free sweet baked goods market with the acquisition of Lucky
Spoon Bakery ("Lucky Spoon").
Founded in 2010 and headquartered in Salt Lake City, Utah, Lucky Spoon manufactures
high-quality, gluten-free sweet bakery goods. Lucky Spoon's
products — which include fresh and delicious cakes, cupcakes,
cookies, brownies, and more — can be found in grocery stores
nationwide.
The acquisition reinforces Rubicon Bakers' dedication to meeting
the growing needs of consumers with special dietary requirements
and specific dietary preferences. The addition of gluten-free
offerings will complement Rubicon's already well established and
beloved portfolio of clean-label, nut-free, and vegan baked
goods.
"We are excited to enter the gluten-free category and build on
our expertise in meeting specific dietary needs with delicious,
fresh baked goods," said Sebastian
Siethoff, CEO of Rubicon Bakers. "This is a valued addition
to our portfolio, and we are thrilled to welcome Lucky Spoon and
the incredible team who have built this successful brand."
Founder of Lucky Spoon, Pam
Schulte, will join the Rubicon Bakers leadership team. "I
founded Lucky Spoon to change the way people think about
gluten-free food," said Schulte. "Rubicon Bakers is the perfect
partner to grow that promise, and I'm so excited to join Rubicon's
family of brands."
Cody Peak Advisors acted as financial advisor to Lucky
Spoon.
ABOUT RUBICON BAKERS
Rubicon Bakers was founded in
1993 to employ and empower people who have faced systemic barriers
to employment, including housing insecurity, incarceration, and
substance use disorders. Rubicon Bakers has been a Certified B Corp
since 2012, and the brand's artful baked goods are pridefully
crafted by people they welcome into a stable, judgment-free
environment where they have a chance to help "Bake a Better World".
Every product is baked from scratch, finished by hand, and uses
honest ingredients. The Rubicon bakery portfolio currently includes
three high-quality and scratch-baked brands within the baked goods
category: Rubicon Bakers, Just Desserts, and Lucky Spoon.
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SOURCE Rubicon Bakers