Emplifi Appoints Jennifer Brooks as Chief Revenue Officer
18 Julio 2024 - 8:30AM
Business Wire
With more than a decade of proven sales
leadership experience, Brooks will oversee Emplifi’s revenue and
go-to-market initiatives
Emplifi, a leading customer engagement platform, today announced
the appointment of Jennifer Brooks as Chief Revenue Officer. As
CRO, Brooks will oversee Emplifi’s revenue operations and lead the
global sales team. She will focus on building a sales team
structured for high-growth initiatives that prioritize
customer-centric tactics while working cross-functionally to design
and implement innovative go-to-market (GTM) strategies.
With more than a decade of experience leading revenue operations
teams for global technology brands, Brook’s appointment to CRO
comes at a pivotal stage for Emplifi as it moves into an
accelerated growth phase – focused on driving results, increasing
revenue, and powering digital experiences for the world’s leading
brands.
“This is an exciting time for Emplifi. Not only are we leading
in several third-party evaluations of software for social media
management, but we continue to show momentum with large brands
around the world,” said Ohad Hecht, CEO, Emplifi. “Jennifer’s
impressive background in global business management and her proven
ability to scale organizations strategically and tactically align
perfectly with our ambitions. Her record-leading, high-growth
revenue teams speak for themselves. Jennifer’s customer-centric
approach, combined with her SaaS industry expertise, makes her the
perfect leader to take our customers’ success to the next level. As
we continue to expand our operations and enhance our market
presence globally, bringing Jennifer on board as a key member of
our leadership team is a major step in the right direction.”
Before joining Emplifi, Jennifer served as the CRO for Monotype,
a private-equity-backed company that licenses digital assets and a
SaaS platform for brands. Having spent over seven years at
Monotype, Jennifer led GTM engagement strategies — launching
multiple systems, building efficiency, and powering revenue
generation projects. Her highly engaged team consistently met their
goals and delivered value to clients. Jennifer has also held senior
sales leadership roles at Olapic and Pitney Bowles, where she
served as the Vice President of Global eCommerce Sales, leading all
recruitment, hiring, and training efforts. Early in her career,
Jennifer founded Magnetic, a web development firm, and led the
organization until it was acquired by Bridgeline Digital, where she
then spent three years as their SVP of Enterprise Business
Development.
“As a sales executive, it is easy to be drawn to a company like
Emplifi. The product is full of features and innovative use of
technology, bolstered by AI and machine learning. It is used by
thousands of the world’s leading brands to expand their social
presence, increase social commerce, and dramatically reduce the
expense of customer care,” said Jennifer Brooks, CRO, Emplifi.
“It’s a natural choice to join Emplifi. I’m excited to work
alongside the team to ensure Emplifi maintains its position as a
leading customer engagement platform and achieves exceptional
results for our clients.”
About Emplifi
Emplifi provides exceptional digital customer experiences via a
platform trusted by more than 20,000 of the world’s leading brands.
With comprehensive and integrated social media marketing, social
commerce, and care, combined with unified analytics and AI, Emplifi
fuels growth, resulting in happy customers, increased product
sales, and improved brand loyalty.
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version on businesswire.com: https://www.businesswire.com/news/home/20240718741425/en/
Amlika Lal International PR Director press@emplifi.io