NEW
YORK, Aug. 14, 2024 /PRNewswire/ -- Grocery TV,
an in-store retail media network, today announced its ranking of
No. 1233 (No. 106 in Texas) on the
2024 Inc. 5000 for the second year in a row. The Inc. 5000
recognizes the fastest-growing private companies based on revenue
and headcount growth.
"2024 has been an inflection point in our company history," said
Marlow Nickell, co-founder and CEO.
"The demand for in-store retail media is rapidly growing as
retailers and brands are increasingly seeing this channel as a core
part of their strategy."
In the last couple of years, Grocery TV has become the leading
in-store retail media platform for grocery. The company expanded
its product offering to support any digital touchpoint in the
grocery store including entrance and pharmacy. Their end-to-end
solution helps retailers easily manage and monetize these digital
touchpoints, while giving brands the opportunity to target their
audience where they shop.
From 2020 to 2023, Grocery TV saw a 420% increase in revenue.
Simultaneously, they grew their network to nearly 5,000 grocery
stores and over 100 retailers including Cub, ShopRite, and
Winn-Dixie. As in-store retail media has grown traction, they've
also played a role in defining benchmarks for the industry. Earlier
this year, they published a meta-study, which demonstrated that on
average, CPG brands achieved a 14% sales lift when advertising on
their network.
As the business has grown, Grocery TV has been steadfast in
honoring its core values of transparency, ownership, growth, and
partnership. They are particularly known for transparency, which
plays out in their open salaries and leveling guides.
"Our core values play a large role in both broader decision
making and day-to-day work," said Courtney
Branson, VP of People. "Over the last couple of years,
transparency and partnership in particular have allowed us to move
quickly in an emerging industry, establishing trust with our
partners and team."
For complete results of the Inc. 5000, including company
profiles and an interactive database that can be sorted by
industry, location, and other criteria, go to
www.inc.com/inc5000.
About Grocery TV
Grocery TV is the leading in-store
retail media platform in U.S. grocery, powering nearly 5,000
stores. They currently work with over 100 retailers including
ShopRite, Smart & Final, and Winn-Dixie to manage their
in-store retail media network, elevate their shopper experience,
and generate incremental revenue. Brands leverage Grocery TV to
reach nearly 1 in 4 Americans in brick-and-mortar grocery stores
and engage shoppers at key moments throughout their store visit.
Grocery TV makes it easy for brands and retailers to launch and
manage digital advertising campaigns throughout the grocery store
through their Content Management System (CMS) as well as
integrations with all major DSPs. For more information, please
visit www.grocerytv.com.
Please reach out to Ashley
Nickell (ashley@grocerytv.com) for press inquiries.
More about Inc. and the Inc. 5000
Methodology
Companies on the 2024 Inc. 5000 are ranked
according to percentage revenue growth from 2020 to 2023. To
qualify, companies must have been founded and generating revenue by
March 31, 2020. They must be
U.S.-based, privately held, for-profit, and independent—not
subsidiaries or divisions of other companies—as of December 31, 2023. (Since then, some on the list
may have gone public or been acquired.) The minimum revenue
required for 2020 is $100,000; the
minimum for 2023 is $2 million. As
always, Inc. reserves the right to decline applicants for
subjective reasons. Growth rates used to determine company rankings
were calculated to four decimal places.
About Inc.
Inc. Business Media is the leading
multimedia brand for entrepreneurs. Through its journalism,
Inc. aims to inform, educate, and elevate the profile of our
community: the risk-takers, the innovators, and the ultra-driven
go-getters who are creating our future. Inc.'s award-winning
work achieves a monthly brand footprint of more than 40 million
across a variety of channels, including events, print, digital,
video, podcasts, newsletters, and social media. Its proprietary
Inc. 5000 list, produced every year since its launch as the Inc.
100 in 1982, analyzes company data to rank the fastest-growing
privately held businesses in the United
States. The recognition that comes with inclusion on this
and other prestigious Inc. lists, such as Female Founders
and Power Partners, gives the founders of top businesses the
opportunity to engage with an exclusive community of their peers,
and credibility that helps them drive sales and recruit talent. For
more information, visit www.inc.com.
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SOURCE Grocery TV