Licence Agreement
11 Enero 2007 - 1:02AM
UK Regulatory
RNS Number:3380P
Eleksen Group PLC
11 January 2007
January 11, 2007
Eleksen Joins Apple's Made-for-iPod Program to Provide Streamlined and Expedited
Licensing and Product Development Facilities for Apparel and Soft-Goods
Accessories Manufacturers.
Eleksen Group plc ("Eleksen"), which makes smart fabrics that can be used to
control electronic devices such as smartphones and MP3 players, today announced
that it has signed an agreement with Apple Computer to become a member of the
Made-for-iPod program. The agreement allows Eleksen to manage end-to-end the
licensing process with third-party apparel and soft-goods accessories developers.
Previously customers had to negotiate the acquisition of the Made-for-iPod licence
and purchase of the iPod standard connector directly with Apple and independently
of their negotiations and developments for Eleksen's ready-to-integrate iPod
product offering.
Eleksen has been active in supplying ready-to-integrate technology solutions for
licensees in Apple's Made-for-iPod program. As a licensee of the Made-for-iPod
program Eleksen has been empowered to work with manufacturers, designers and
retailers in the apparel and soft-goods segment to acquire the rights and
technology they need to launch iPod accessory products.
'Joining the Made-for-iPod program allows us to simplify the product development
process for customers who want to use Eleksen solutions to enter this exciting
market for iPod enabled apparel and soft-goods accessories,' explained Robin
Shephard, CEO of Eleksen, 'With Eleksen in position as a one-stop shop for
customers interested in designing products for iPod we'll be able to streamline
the process and expedite their delivery of products into this market.'
This new facility from Eleksen makes it possible for customers to obtain from a
single source the Apple licence, connectors and Eleksen technology needed to
launch products, reducing the time to market and complexity associated with
managing this process. Customers can benefit immediately from this new service
offering from Eleksen.
ENDS
For further information, please contact
Eleksen 08700 72 72 72
Robin Shephard, Chief Executive
Ted Bechman, Chief Financial Officer
John Collins, VP Marketing and Business Development
Cubitt Consulting 020 7367 5100
Michael Henman
Allison Reid
About Eleksen
Eleksen's core technology, ElekTex, enables fabric to be programmed, creating
touch sensitive controls for a wide range of electronic devices.
Eleksen's initial focus is on wearables, such as soft MP3 controllers integrated
into outdoor jackets, rucksacks and suits; and on soft, fabric keyboards for
smartphones and PDAs. A wide range of other applications may exist including
solutions for the toy, industrial, military, automotive and healthcare markets.
Further information on the Group is available at www.eleksen.com
This information is provided by RNS
The company news service from the London Stock Exchange
END
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