Color Kinetics Transforms Top UK Attraction With LED Technology
08 Enero 2007 - 7:00AM
PR Newswire (US)
Retrofits the British Airways London Eye with a Low-Maintenance LED
Lighting System for Vibrant Visual Effects BOSTON, Jan. 8
/PRNewswire-FirstCall/ -- Color Kinetics Incorporated
(NASDAQ:CLRK), a leading innovator of LED lighting systems and
technologies, today announced the unveiling of its latest
international landmark installation, the British Airways London
Eye. Named the "World's Leading Attraction" this year by the World
Travel Awards, the London Eye is the world's tallest observation
wheel at 450 feet high, and is the newest in a growing number of
high-profile destinations to undergo a complete lighting overhaul
with Color Kinetics' LED lighting technology. "The London Eye has
become a 21st Century symbol for Britain, and it's a thrill to see
this long-planned project come to realization. We've achieved an
ambitious goal in bringing dynamic, visually appealing color to the
structure while at the same time eliminating the maintenance costs
and requirements of the previous fluorescent system. We're
extremely pleased with the results, and believe Londoners and
visitors alike will agree," said Kevin Dyer, Head of Technical
Operations for the British Airways London Eye. Situated on the
South Bank of the River Thames and often called the "Gateway to
London," the London Eye is visited by more than 10,000 people
daily. It was previously lit by fluorescent tubes that proved
costly to maintain, and required the manual installation of gels to
produce colored light for special events. Color Kinetics was
approached to replace this system with an LED-based alternative.
Approximately 640 ColorCast(R) 14 units were supplied, installed
and programmed by UK-based Architainment Lighting Ltd. and Lighting
Technology Projects. Each unit may be individually programmed to
generate millions of colors that are seamlessly produced by
Chromacore(R) technology, as opposed to the use of colored gels.
This technology gives the London Eye the cost- effective ability to
display precise colors for corporate clients and special occasions,
while predominantly displaying white light. "Internationally
recognized installations have become one of the benchmarks that
define Color Kinetics' market success, and we're honored to put our
signature on an iconic structure like the British Airways London
Eye," said Bill Sims, President and CEO, Color Kinetics. "This
project reflects an accelerating trend as maintenance-intensive
lighting systems are displaced by LED alternatives -- first in
applications of color and increasingly in the use of white light.
Though six years away, we can envision the Eye playing a colorful,
welcoming role when London hosts the 2012 Olympic Games." Today
Color Kinetics' lighting systems are installed in many notable
sites in and around London. These include Victoria Plaza, Berkeley
Homes Tower at Tabard Square, Plantation Place, Great Ormond Street
Hospital, City Place House, 27 Knightsbridge, and Millennium Square
at Bristol Harbour. The newly Color Kinetics-illuminated London Eye
is visible from more than a mile away. Because Color Kinetics'
lighting systems are compatible with the industry-standard DMX
protocol, the ColorCast 14 units integrate seamlessly with two
Pharos LPC2 controllers, enabling the creation of dynamic light
shows on demand. The rugged, exterior-grade units incorporate
Powercore(R) technology to directly accept line voltage,
eliminating the need for external power supplies and easing
installation. About Color Kinetics Color Kinetics Incorporated
(NASDAQ:CLRK) transforms environments through new, dynamic uses of
light. Its award-winning lighting systems and technologies apply
the benefits of LEDs as a highly efficient, long lasting,
environmentally friendly, and inherently digital source of
illumination -- reinventing light itself as a highly controllable
medium. Color Kinetics also enables widespread adoption of LED
lighting through OEM and licensing partnerships in diverse markets.
The company is headquartered in Boston, MA with offices in the UK,
China, and Japan. More information is available at
http://www.colorkinetics.com/. Chromacore, ColorCast, Color
Kinetics, the Color Kinetics logo, and Powercore are registered
trademarks of Color Kinetics Incorporated. All other trademarks
mentioned are the property of their respective owners. "Safe
Harbor" Statement under the Private Securities Litigation Reform
Act of 1995: Statements in this press release regarding Color
Kinetics Incorporated's business that are not historical facts are
"forward-looking statements" within the meaning of the Private
Securities Litigation Reform Act of 1995. Readers are cautioned
that these statements involve risks and uncertainties, are only
predictions and may differ materially from actual future events and
results. For a discussion of such risks and uncertainties, see
"Risk Factors" in the Company's Annual Report on Form 10-K for the
Twelve Months Ended December 31, 2005, File Number 000-50798, and
most recent 10-Q, each as filed with the Securities and Exchange
Commission. DATASOURCE: Color Kinetics Incorporated CONTACT: Media
Relations, Jill Klingler, +1-617-701-2277, , or Investor Relations,
Justine Alonzo, +1-617-701-2272, , both of Color Kinetics
Incorporated Web site: http://www.colorkinetics.com/
Copyright
Color Kinetics (NASDAQ:CLRK)
Gráfica de Acción Histórica
De Ago 2024 a Sep 2024
Color Kinetics (NASDAQ:CLRK)
Gráfica de Acción Histórica
De Sep 2023 a Sep 2024