- German baking company to leverage Cognos to enhance enterprise management - BURLINGTON, Mass., July 5 /PRNewswire-FirstCall/ -- Cognos (Nasdaq: COGN; TSX: CSN), the world leader in business intelligence and performance management solutions, today announced that Harry-Brot GmbH has selected Cognos 8 Business Intelligence as its standard BI platform. With Cognos 8 BI, Harry-Brot will add 600 new users to its BI system, and will integrate BI with planning to form a comprehensive performance management system. Company management will be able to measure success from revenue and product capacity across the company, or detailed down to specific breads or rolls. A long-time Cognos BI customer, Harry-Brot, a bread and baked goods specialist, has decided to upgrade to Cognos 8 BI as its standard analysis and reporting environment. Harry-Brot chose Cognos 8 BI because of its open Web services-based architecture and virtually seamless integration with IBM components such as Websphere, AIX and DB2. Harry-Brot decided to standardize its BI environment to reduce maintenance and administration time and costs, and at the same time, provide one holistic view of all sales and production figures. As a result, Harry-Brot will be able to track sales for specific bread and baked goods, and optimize ongoing production processes. In addition, Harry-Brot will leverage Cognos 8 BI as its foundation for an enterprise-wide performance management system. Harry-Brot sought to replace a self-programmed fourth-generation ERP system and in order to successfully migrate to a new java-based platform, it needed a new reporting and analysis solution that was able to integrate with any data source. Cognos 8 BI's open, standards-based service oriented architecture (SOA), as well as its strong partnership with IBM and ability to integrate with all of the IBM components currently installed (Tivoli, DB2, AIX, Websphere, and others), made it the ideal solution for enterprise-wide BI standardization. Cognos 8 BI's zero footprint architecture will speed deployment, and its full range of BI capabilities will provide rapid access to consistent data, customizable for every user's needs. "For us, the implementation of Cognos 8 BI is a major step toward establishment of a standardized enterprise-wide reporting and analysis platform," said Heiner Kruse, system development manager, Harry-Brot. "By integrating with our ERP and IBM technologies, we can gain one single view of any aspect of our business. As a result, we are now able to determine in real time whether our products are in great demand and identify interrelated market factors and dynamics." "Performance management is the key to maximum market success in the baked-goods market, and Harry-Brot's outstanding track record is the result of rigorous and systematic analysis and planning," said Paul Hoy, director of manufacturing industry solutions at Cognos. "As a market leader, its success shows that timely implementation of innovative solutions, such as Cognos 8 BI, directly translates into successful company performance." Cognos is a recognized leader in delivering performance management solutions for the consumer goods industry. In fact, 19 of the top 20 consumer goods companies in the world use Cognos. In addition to Harry-Brot, other leading CPG customers include Heinz, Miller Brewing and Del Monte. Cognos was recently named to Consumer Goods Technology (CGT) Magazine's 2006 Best in Class Rankings for business intelligence, as voted annually by CGT readers. For more information about Cognos solutions for the consumer packaged goods industry, please visit http://www.cognos.com/solutions/industry/manufacturing/index.html. About Harry-Brot With eight industrial baking facilities, 3,150 employees, and annual revenue of EUR489 million, Harry-Brot GmbH is a leader in the German bread market. The company makes 60 types of bread including whole loaves and sliced loaves, as well as whole grain, multigrain, mixed grain, toast and sandwich bread. In keeping with its motto "Fresh like Harry," the finely calibrated logistics of Harry Frischdienst (Harry fresh delivery service) supplies 6,800 retail food outlets daily in northern, eastern and western Germany with fresh baked goods. Since 1996, Harry-Brot has also supplied baking stations for the supermarket and consumer market in accordance with the prebake model, offering a variety of prebaked loaf breads and frozen rolls. These products are baked in retail outlets in over 5,000 baking stations and supplied oven-fresh to customers as self service products. About Cognos Cognos, the world leader in business intelligence and performance management solutions, provides world-class enterprise planning and BI software and services to help companies plan, understand and manage financial and operational performance. Cognos brings together technology, analytical applications, best practices, and a broad network of partners to give customers a complete performance system. The Cognos performance system is an open and adaptive solution that leverages an organization's ERP, packaged applications, and database investments. It gives customers the ability to answer the questions -- How are we doing? Why are we on or off track? What should we do about it? -- and enables them to understand and monitor current performance while planning future business strategies. Cognos serves more than 23,000 customers in more than 135 countries, and its top 100 enterprise customers consistently outperform market indexes. Cognos performance management solutions and services are also available from more than 3,000 worldwide partners and resellers. For more information, visit the Cognos Web site at http://www.cognos.com/. Cognos and the Cognos logo are trademarks or registered trademarks of Cognos Incorporated in the United States and/or other countries. All other names are trademarks or registered trademarks of their respective companies. Media Contacts: Amy Shanler Cognos, Inc., 781-313-2464 Jolene Bonina Lois Paul & Partners, LLC, 781-782-5849 Investor Relations: John Lawlor Cognos, Inc., 613-738-3503 DATASOURCE: Cognos CONTACT: Media Contacts: Amy Shanler of Cognos, Inc., +1-781-313-2464, ; or Jolene Bonina of Lois Paul & Partners, LLC, for Cognos, Inc., +1-781-782-5849, ; or Investor Relations: John Lawlor of Cognos, Inc., +1-613-738-3503, Web site: http://www.cognos.com/ Company News On-Call: http://www.prnewswire.com/comp/107867.html

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