Recognition supports Criteo's work to simplify
and accelerate the global retail media ecosystem
NEW
YORK, Oct. 23, 2024 /PRNewswire/
-- Criteo (Nasdaq: CRTO), the commerce media company,
today announced that it has been named a Leader in the IDC
MarketScape: Worldwide Retail Media Network Service Providers 2024
Vendor Assessment [doc # US52574122, September 2024].
Criteo was named a Leader among 13 service providers that enable
the creation and management of retail media networks.
Criteo currently partners with 225 retailers to build, manage
and scale customizable retail media
networks. Its Commerce Media Platform harnesses advanced
AI to connect these retailers to meaningful and relevant demand
across 2,900 brands that are looking to speak to consumers across
all stages of their purchase journey.
"We are thrilled to be named as a Leader by IDC MarketScape for
worldwide retail media network service providers," said
Brian Gleason, Chief Revenue Officer
and President of Retail Media at Criteo. "We believe this
recognition validates our work to provide retailers with a flexible
solution that empowers them to effectively build, operate and scale
their media networks, while offering brands and agencies an
easy-to-use platform to run campaigns across our 225
retailers."
This news follows several company milestones over the past year,
including Criteo's accreditation by the Media Rating Council
(MRC) for retail media measurement and a strategic
collaboration with Microsoft Advertising.
To learn more about Criteo's retail media solutions, see
here.
About Criteo
Criteo (NASDAQ: CRTO) is the global
commerce media company that enables marketers and media owners to
drive better commerce outcomes. Its industry leading Commerce Media
Platform connects thousands of marketers and media owners to
deliver richer consumer experiences from product discovery to
purchase. By powering trusted and impactful advertising, Criteo
supports an open internet that encourages discovery, innovation,
and choice. For more information, please visit www.criteo.com.
About IDC MarketScape
IDC MarketScape vendor assessment model is designed to provide
an overview of the competitive fitness of technology and service
suppliers in a given market. The research methodology utilizes a
rigorous scoring methodology based on both qualitative and
quantitative criteria that results in a single graphical
illustration of each vendor's position within a given market. IDC
MarketScape provides a clear framework in which the product and
service offerings, capabilities and strategies, and current and
future market success factors of IT and telecommunications vendors
can be meaningfully compared. The framework also provides
technology buyers with a 360-degree assessment of the strengths and
weaknesses of current and prospective vendors.
Forward-Looking Statements Disclosure
This press release contains forward-looking statements,
including projected financial results for the quarter ending
September 30, 2024 and the year
ending December 31, 2024, our
expectations regarding our market opportunity and future growth
prospects and other statements that are not historical facts and
involve risks and uncertainties that could cause actual results to
differ materially. Factors that might cause or contribute to such
differences include, but are not limited to: failure related to our
technology and our ability to innovate and respond to changes in
technology, uncertainty regarding our ability to access a
consistent supply of internet display advertising inventory and
expand access to such inventory, including without limitation
uncertainty regarding the timing and scope of proposed changes to
and enhancements of the Chrome browser announced by Google,
investments in new business opportunities and the timing of these
investments, whether the projected benefits of acquisitions
materialize as expected, uncertainty regarding international growth
and expansion (including related to changes in a specific country's
or region's political or economic conditions), the impact of
competition, uncertainty regarding legislative, regulatory or
self-regulatory developments regarding data privacy matters and the
impact of efforts by other participants in our industry to comply
therewith, the impact of consumer resistance to the collection and
sharing of data, our ability to access data through third parties,
failure to enhance our brand cost-effectively, recent growth rates
not being indicative of future growth, our ability to manage
growth, potential fluctuations in operating results, our ability to
grow our base of clients, and the financial impact of maximizing
Contribution ex-TAC, as well as risks related to future
opportunities and plans, including the uncertainty of expected
future financial performance and results and those risks detailed
from time-to-time under the caption "Risk Factors" and elsewhere in
the Company's SEC filings and reports, including the Company's
Annual Report on Form 10-K filed with the SEC on February 23, 2024, and in subsequent Quarterly
Reports on Form 10-Q as well as future filings and reports by the
Company. Importantly, at this time, macro-economic conditions
including inflation and volatile interest rates in the U.S. have
impacted Criteo's business, financial condition, cash flow and
results of operations.
Except as required by law, the Company undertakes no duty or
obligation to update any forward-looking statements contained in
this release as a result of new information, future events, changes
in expectations or otherwise.
Contacts
Criteo Public Relations
Jessica Meyers,
j.meyers@criteo.com
Criteo Investor Relations
Melanie Dambre, m.dambre@criteo.com
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SOURCE Criteo
