CANTON, Mass., Oct. 14, 2020 /PRNewswire/ -- Nuggets are on
notice, sandwiches be warned, and move over tacos: a donut is now
heating up the battle for spicy superiority. Proving that the
number one brand in donuts can rock a spicy side, Dunkin' has baked
up one of the most surprising treats ever to rise from its
kitchens, the new Spicy Ghost Pepper Donut.
A deliciously daring donut that delivers the heat with every
bite, the Spicy Ghost Pepper Donut is a classic yeast donut ring,
topped with a strawberry flavored icing that features a bold blend
of cayenne and ghost pepper, and finished with red sanding sugar
for a sizzling look. The Spicy Ghost Pepper Donut will be on the
menu for only a few hot minutes, available beginning today for a
limited time at participating Dunkin' restaurants nationwide until
December.
As the hottest choice to help unveil Dunkin's new sweet and
spicy donut variety, who better than the expert in hot foods, and
host of Complex Networks' hit First We Feast series Hot
Ones, Sean Evans? In a special
episode debuting on October 19, for
the first time in Hot Ones history Sean will be in the hotseat,
challenging himself to answer hard-hitting questions while trying
Dunkin's new Spicy Ghost Pepper Donut, complemented by a variety of
hot sauces ranging from sweet to scalding from the show's famous
arsenal.
America can enjoy Dunkin's #SpicySide on Twitter this month as
well, with brand posts demonstrating a decidedly fiery attitude
with hot takes and even a burn or two. Dunkin' is also encouraging
fans to show their own spicy side by surprising their friends with
the Spicy Ghost Pepper Donut and capturing and posting the
reactions on social media using #DunkinSpicySide.
"Halloween looks a little different this year, and so do our
donuts. While our classic bakery offering has plenty of
crave-worthy treats, we're excited to show our spicy side with a
donut that packs a touch of heat with something sweet and can be
enjoyed any time of day," according to Jill
Nelson, Vice President, Marketing Strategy at
Dunkin'. "With our scary-good lineup of the Spicy Ghost Pepper
Donut, Halloween DIY Dunkin' Donut Decorating Kits, and
fan-favorite Spider Donut, Dunkin' is here to help our guests keep
their Halloween spirit alive this season."
Dunkin' Keeps Halloween Spirit Alive with Dressed Up Donuts
and "Boo It Yourself"
With Halloween traditions disrupted in many communities across
the country, Dunkin' is giving fans a special treat that can be
enjoyed from the comfort of home with Halloween DIY Dunkin' Donut
Decorating Kits. Each kit will feature plain yeast or Old Fashioned
cake donuts, with pre-packaged icing in orange, white, and black
varieties, and three sprinkle blends. The Halloween DIY Dunkin'
Donut Decorating Kits are available for purchase in two sizes,
small (4-count donuts) and large (9-count donuts).
As Halloween creeps in, the creepy-crawly Spider Donut is back
on Dunkin' menus. This frightfully delicious Spider Donut features
a classic ring donut with orange icing, topped with a glazed
chocolate MUNCHKINS® donut hole treat, chocolate drizzle
for the spider legs, and white icing for the eyes to create the
sweet eight-legged donut creature.
This year's Halloween lineup will haunt participating Dunkin'
restaurants for a limited time only, while supplies last.
To learn more about Dunkin',
visit www.dunkindonuts.com or subscribe to the Dunkin'
blog to receive notifications
at https://news.dunkindonuts.com/blog.
About Dunkin'
Founded in 1950, Dunkin' is America's
favorite all-day, everyday stop for coffee and baked goods. Dunkin'
is a market leader in the hot regular/decaf/flavored coffee, iced
regular/decaf/flavored coffee, donut, bagel and muffin categories.
Dunkin' has earned a No. 1 ranking for customer loyalty in the
coffee category by Brand Keys for 14 years running. The
company has more than 13,100 restaurants in 41 countries worldwide.
Based in Canton, Mass., Dunkin' is part of the Dunkin' Brands
Group, Inc. (Nasdaq: DNKN) family of companies. For more
information, visit www.DunkinDonuts.com.
Media Contact:
Caroline
Medeiros
Dunkin' Brands
press@dunkinbrands.com
781-737-5200
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SOURCE Dunkin'