Local.com(TM) Launches Local-Search Domain Syndication Network
31 Enero 2006 - 6:30AM
Business Wire
Interchange Corp. (NASDAQ:INCX), owner of Local.com, a leading
local-search engine, today announced the launch of its local-search
domain syndication network, initially with 60,000 domain sites.
Local.com hosts domain partners' sites, and offers a variety of
templates created to increase organic search traffic and enhance
advertising-based revenue from those sites. The new syndication
network is expected to grow as additional partners enroll and add
more sites. Two examples of the new syndication network are
www.restoredhomes.com and www.chicagoservices.com. "With the recent
expansion of our search engine optimization efforts we expect to
see further growth for this network as well as for Local.com," said
Peter Hutto, Interchange vice president of business development.
"Expanding our network enables us to offer specific syndication
benefits to enhance the traffic and revenue potential for large
domain portfolio owners. By using our proprietary Keyword DNA
technology, geo-coding, SEO, targeted local content, and premium
advertisers, we provide the owners of domain portfolios with
increased revenue potential." "We believe our new local-search
domain syndication network will play an important and growing role
in our traffic acquisition strategy," said Heath Clarke,
Interchange CEO. "Having a broad footprint of sites flowing traffic
to our flagship product, Local.com, improves our brand and
increases our reach into the emerging local-search market. Our
local-search domain syndication network builds on our syndication
of local content to leading regional media publishers." About
Interchange Interchange Corp. (NASDAQ:INCX) owns Local.com
(www.local.com), a leading local-search engine powered by the
company's proprietary Keyword DNA(TM) and local-web indexing
technologies. The company serves local and national Internet,
wireless and operator-assisted local-search markets in the United
States and Europe. Interchange generates revenue principally from
paid-search advertising. The company has headquarters in Irvine,
with European headquarters in Stockholm, Sweden. For more
information on Interchange, please visit: www.interchangeusa.com.
Forward-Looking Statements: All statements other than statements of
historical fact included in this document regarding our anticipated
financial position, business strategy and plans and objectives of
our management for future operations, are forward-looking
statements. When used in this report, words such as "anticipate,"
"believe," "estimate," "plans," "expect," "intend" and similar
expressions, as they relate to Interchange or our management,
identify forward-looking statements. Any forward-looking statements
are based on the beliefs of our management as well as assumptions
made by and information currently available to our management.
Actual results could differ materially from those contemplated by
the forward-looking statements as a result of certain factors,
including, but not limited to, our ability to stabilize our
national paid search advertising business, our ability to operate,
grow and monetize our local-search engine, Local.com, and
incorporate our local-search technologies, market the Local.com
domain as a destination for consumers seeking local-search results,
grow our business by enhancing our local-search services, improve
our filtering technologies expand our Advertiser and Distribution
Networks, expand internationally, integrate the operations and
effectively utilize the technology of Inspire, a Swedish Internet
and wireless local-search technology company, which we recently
acquired, integrate the operations and effectively utilize the
technology of Inspire, develop our products and sales, marketing,
finance and administrative functions and successfully integrate our
expanded infrastructure, as well as our dependence on major
advertisers, competitive factors and pricing pressures, changes in
legal and regulatory requirements, and general economic conditions.
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respect to future events and are subject to these and other risks,
uncertainties and assumptions relating to our operations, results
of operations, growth strategy and liquidity. All subsequent
written and oral forward-looking statements attributable to us or
persons acting on our behalf are expressly qualified in their
entirety by this paragraph. Our Annual Report on Form 10-KSB,
subsequent Quarterly Reports on Form 10-QSB, recent Current Reports
on Form 8-K, and other Securities and Exchange Commission filings
discuss the foregoing risks as well as other important risk factors
that could contribute to such differences or otherwise affect our
business, results of operations and financial condition. The
forward-looking statements in this release speak only as if the
date they are made. We undertake no obligation to revise or update
publicly any forward-looking statement for any reason.
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