BEIJING, Aug. 12, 2020 /PRNewswire/ -- iQIYI, Inc.
(NASDAQ: IQ) ("iQIYI" or the "Company"), an innovative
market-leading online entertainment service in China, is pleased to announce that its
original drama series The Thunder has won two Magnolia
Awards at the 26th Shanghai Television Festival (STVF) held in
Shanghai on August 7. The Thunder, a true-crime drama
about a large-scale drug bust in China, received the awards for Best TV Series
(China) and Best Original
Screenplay (screen writers Chen
Yuxin, Li Li and Qin
Yuerong). This is the first year in the festival's history for
online drama series to be considered eligible for award
entry.
![iQIYI’s Original Series “The Thunder” Wins Magnolia Award for Best Original Screenplay at 2020 Shanghai TV Festival iQIYI’s Original Series “The Thunder” Wins Magnolia Award for Best Original Screenplay at 2020 Shanghai TV Festival](https://mma.prnewswire.com/media/1227351/iQIYI.jpg)
As the production capabilities of online video platforms
improve, the gap between online and traditional TV productions is
narrowing. As a result, premium online drama series have become an
important part of drama series' landscape in China. The Magnolia Award-winning The
Thunder and the Magnolia Award-nominated Winter Begonia have set excellent examples
for online content creators in the industry as the shows were
highly acclaimed for their realistic topics and portrayals of
traditional Chinese culture.
"This is an important milestone for online productions. I'd like
to thank the crew for their dedication to creating a drama that
depicts a major crime case with such realism and attention to
detail," said Dai Ying, Vice
President at iQIYI who heads up the Company's original drama
division.
The Thunder is based on "Operation December 29", a major anti-drug operation in
China, in which Li Fei, a narcotics police officer braved
innumerable dangers to bring down the most notorious drug-making
cartel in China. After years of
experience in producing high-quality dramas, The Thunder saw
iQIYI successfully tackle the true-crime genre, breaking new ground
for online productions' portrayal of realistic subject matters.
"The realistic approach is the only one that allows the audience
to enjoy exciting stories while reflecting on reality. It also
helps us discover more talented actors," said Wang Xiaohui, iQIYI's Chief Content Officer at
the 2020 Shanghai TV Festival Magnolia Awards Forum.
iQIYI's original productions also received multiple awards and
nominations at the festival. The Thunder was nominated for
Best Director and Best Actor in a Supporting Role, and
Winter Begonia was named Best
TV Series (China), Best Adapted
Screenplay, Best Cinematography and Best Art Direction. The
nominations and awards demonstrate the industry's growing
recognition of the Company's strengths in the realms of original
and innovative content creation.
Established by National Radio and Television Administration,
China Media Group and Shanghai Municipal People's Government in
1986 and presented for 26 years consecutively, the Magnolia Awards
are among the most prestigious accolades recognizing excellence in
the Chinese television industry. iQIYI's outstanding success at
STVF further legitimizes the artistic merit of online productions
and sets a new benchmark for all online drama series. The Company
is setting a new standard that other online platforms can aspire to
and driving the continued growth of the Chinese drama industry.
About iQIYI, Inc.
iQIYI, Inc. is an innovative market-leading online entertainment
service in China. Its corporate
DNA combines creative talent with technology, fostering an
environment for continuous innovation and the production of
blockbuster content. iQIYI's platform features highly popular
original content, as well as a comprehensive library of other
professionally-produced content, partner-generated content and user
generated content. The Company distinguishes itself in the online
entertainment industry by its leading technology platform powered
by advanced AI, big data analytics and other core proprietary
technologies. iQIYI attracts a massive user base with tremendous
user engagement, and has developed a diversified monetization model
including membership services, online advertising services, content
distribution, live broadcasting, online games, IP licensing, online
literature and e-commerce.
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SOURCE iQIYI, Inc.