Dawn M. Zier to Join Nutrisystem as President and Chief Executive Officer
05 Noviembre 2012 - 3:00PM
Business Wire
Nutrisystem, Inc. (NASDAQ: NTRI), a leading provider of weight
management products and services, today announced that Dawn M. Zier
will join the company as president and chief executive officer. She
will also serve on the Nutrisystem board of directors. She replaces
Joe Redling, who is stepping down as president and chief executive
officer and resigning from the company’s board of directors.
Dawn M. Zier to Join Nutrisystem as
President and Chief Executive Officer; Reader's Digest veteran
brings analytics-driven multi-channel marketing approach,
turnaround and leadership skills to the top job at Nutrisystem
(Photo: Nutrisystem, Inc.)
Ms. Zier is a 20-year veteran of Reader’s Digest Association,
Inc., a leading global, multi-brand and multi-platform media and
direct marketing company. At Reader’s Digest, she served in a range
of leadership positions across the United States and
internationally, most recently as president of the company’s
international business, with responsibility for $750 million of
revenue and a team of 1,000 employees across Europe, Asia Pacific,
and Latin America.
While at Reader’s Digest, Ms. Zier established a
consumer-centric and affinity marketing model, developing new
product offerings and marketing strategies specifically targeted to
the demographics and psychographics of key groups of customers and
prospects. She has a strong track record of driving growth across
the food affinity and digital channels. As president of the
international business, she has been actively building the
company’s portfolio of licensing arrangements in countries outside
the U.S., while significantly reducing operating costs. She is a
respected thought leader in the direct marketing business, and has
served on the board of directors of the Direct Marketing
Association since 2008.
Mike Hagan, chairman of the Nutrisystem board of directors
stated, “We’re excited to announce the appointment of Dawn Zier as
Nutrisystem’s next president and chief executive officer. Dawn’s
experience and accomplishments fit our requirements perfectly, as
she has led Reader’s Digest Association’s transformation to a
customer-centric business model, built new products and developed
new revenue streams in the digital arena, and demonstrated a clear
ability to manage costs and drive efficiencies to deliver strong
financial results. We believe that she will be a powerful agent for
change, and we look forward to her contributions, perspective, and
leadership at Nutrisystem.”
Dawn Zier added, “Joining Nutrisystem is a wonderful opportunity
for me personally, and the logical next step in my career. The
company has a strong portfolio of products that help consumers lose
weight, improve their health, and live better lives. It has
significant name recognition as a result of several decades of
marketing investment in the brand. And it’s universally seen as one
of the leaders in the weight loss sector. With a fresh and creative
approach to the consumer, a thoughtful eye to new product
development, and a careful effort to contain costs, I believe we
can improve financial performance and build shareholder value. I
look forward to working with Mike Hagan, the board of directors,
and the entire Nutrisystem team to make this happen.”
Ms. Zier holds a Master of Business Administration degree from
the MIT Sloan School of Management, as well as a Master of Science
degree in electrical engineering and computer science from MIT. She
received her Bachelor of Engineering degree from the State
University of New York at Stony Brook.
Ms. Zier will join Nutrisystem on November 15, 2012. Joe Redling
will remain with the company as chief executive officer through
disclosure of the company’s third quarter financial results on
November 9, 2012. David Clark, the company’s chief financial
officer, will serve as interim chief executive officer between Mr.
Redling’s departure date and Ms. Zier’s arrival at the company.
About Nutrisystem
Having helped Americans lose millions of pounds over the last 40
years, Nutrisystem, Inc. (NASDAQ: NTRI) develops evidence-based
programs for healthy weight management, and is the leading provider
of home-delivered weight loss meal plans. Nutrisystem offers
balanced nutrition in the form of low glycemic index meal plans
designed for men and women, including seniors, vegetarians and the
Nutrisystem® D® program for people with diabetes or at risk for
type 2 diabetes. Nutrisystem® plans include a wide variety of
pantry and fresh-frozen entrees and snacks to aid in program
satisfaction and adherence, as well as transition plans to support
long-term success. The Fort Washington, PA-based company also
provides weight management support and counseling by trained
weight-loss coaches and registered dietitians, as well as through
an engaged online community, online tools and trackers, mobile
apps, cookbooks and more. Healthcare professionals may learn more
about the programs by visiting www.nutrisystem.com/hcp.
Nutrisystem® weight loss plans are available directly to consumers
through www.nutrisystem.com, by phone (1-800-435-4074) and at
select retailers. The Company has also introduced a new in-store
retail line, Nutrisystem® Everyday™ products, comprised of
nutritionally balanced bars, smoothies, bakery and breakfast items
aimed at consumers who aspire to eat healthier.
Forward-Looking Statement Disclaimer
This press release may contain forward-looking statements that
are made pursuant to the safe-harbor provisions of the Private
Securities Litigation Reform Act of 1995. Statements regarding
Nutrisystem's growth plans and other statements that are not
statements of historical fact constitute forward-looking
statements. These forward-looking statements involve a number of
risks and uncertainties, which are described in Nutrisystem, Inc.'s
Annual Report on Form 10-K and its other filings with the
Securities and Exchange Commission. The actual results may differ
materially from any forward-looking statements due to such risks
and uncertainties. Nutrisystem, Inc. undertakes no obligation to
revise or update any forward-looking statements in order to reflect
events or circumstances that may arise after the date of this
release.
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