FORT WASHINGTON, Pa.,
April 24, 2014 /PRNewswire/
-- Nutrisystem, Inc. (NASDAQ: NTRI), a leading provider of
weight management products and services, announced today the launch
of NuMi™ by Nutrisystem, a flexible, new digital weight loss system
for the do-it-yourself dieter as well as dieters transitioning from
a structured meal plan or looking for a post-diet weight
maintenance program. Backed by over 40 years of weight loss
expertise combined with cutting-edge technology, NuMi offers an
interactive solution for the nutritional, emotional and physical
components of a weight loss journey.
![Nutrisystem announces the launch of NuMi(TM) by Nutrisystem, a flexible, new digital weight loss system for the do-it-yourself dieter as well as dieters transitioning from a structured meal plan or looking for a post-diet weight maintenance program. NuMi offers an interactive solution for the nutritional, emotional and physical components of a weight loss journey. Nutrisystem announces the launch of NuMi(TM) by Nutrisystem, a flexible, new digital weight loss system for the do-it-yourself dieter as well as dieters transitioning from a structured meal plan or looking for a post-diet weight maintenance program. NuMi offers an interactive solution for the nutritional, emotional and physical components of a weight loss journey.](http://photos.prnewswire.com/prnvar/20140424/78185)
"We recognize that there is no one-size-fits-all solution when
it comes to weight loss. In fact, 83% of all dieters try to lose
weight without a structured program," explained Dawn Zier, CEO of Nutrisystem. "We believe that
it is important to have a digital product as part of our portfolio
that addresses the needs of do-it-yourself dieters – a new segment
for us – and also helps people transition from structured programs.
Having the ability to get in-the-moment coaching is a game changer
in this space and allows NuMi to provide a truly individualized
solution for dieters looking for flexibility in managing their
weight loss journey."
Nutrisystem set up an entrepreneurial team of engineers, data
scientists, nutritionists and psychologists to pioneer NuMi's
holistic, interactive solution. The premise: the best diet for
anyone is the one they can stick with given their ever-changing
lifestyle needs.
"We developed an interactive system that is far more than a
prescribed diet, tracker or calorie counter. NuMi is designed for
today's DIY dieters as they go about their daily lives - whether
they're at home or at a restaurant, in the mood to exercise or
feeling sluggish, looking to lose 5 pounds or 25 pounds," said
Aditi Gokhale, Senior Vice President & GM Digital at
Nutrisystem. "Losing weight and keeping it off is not easy. We're
thrilled to have pioneered a real time, on-the-go weight loss
system that addresses and adapts to an individual's nutritional,
emotional and physical aspects of weight loss all in one
program."
NuMi -- How It Works:
The NuMi™ digital weight loss system is designed to take real
life into account on the journey to lose weight. It's not focused
on any particular nutrient, ingredient or food group. It's focused
on an individual's weight loss goals and changing needs. With NuMi,
Nutrisystem is pioneering a new approach to lose weight, the
company calls "Responsive Dieting(SM)."
Responsive Dieting is adaptive to an individual's food preferences,
lifestyle, metabolism, activity level and weight loss goals. NuMi
provides:
- Behavior modification: NuMi's patent pending behavior
modification system, tracks everyday moments that affect weight
loss, including "Victories," "Wobbles" and "Slip-ups," and provides
real time insights and guidance throughout the weight loss
journey;
- One-on-one real time mentoring: On demand live chat with
the NuMi™ squad, a dedicated coaching team available 7-days a week,
who motivate, listen and provide weight loss advice all in real
time
- Personalization: NuMi's weight loss system
personalizes and adjusts daily calorie goals based on a user's
overall goals and lifestyle;
- Solutions for eating out: Eat out menu
recommendations at over 300 restaurants/chains;
- Solutions for eating in: More than 12,000 expertly
curated and nutritionist reviewed eat in recommendations;
- Activity suggestions: Over 200 every day activity
suggestions based on lifestyle, location and time;
- Integration with fitness devices: Integration with a
variety of activity trackers and wifi scales automatically uploaded
into a user's NuMi™ weight loss plan.
NuMi can be used on a desktop or smartphone with seamless
synching. It is available for download in the iTunes App Store now
and will be coming to the Google Play Store soon. To learn more
about NuMi, visit http://www.numi.com on the web or mobile
device.
About Nutrisystem, Inc.
Nutrisystem, Inc. (NASDAQ:
NTRI) is a leading provider of weight loss solutions and
weight-related products and services including its structured food
delivery program Nutrisystem® My Way® and its new digital platform
NuMi™ by Nutrisystem. Nutrisystem has helped consumers lose weight
for more than 40 years by providing quality foods and a
nutritionally balanced meal program. Nutrisystem® meal plans
feature more than 150 menu options, along with counseling options
from trained weight-loss coaches, registered dietitians and
certified diabetes educators. Customers are provided further
support from the online community, tools, trackers, mobile apps and
more. Nutrisystem® plans are consistent with national
guidelines for dietary intake meeting targets for fat, sodium,
sugar, cholesterol, fiber and physical activity. Additionally,
plans can be customized to specific dietary needs and preferences
including the Nutrisystem® D® program for people with diabetes or
those at risk for type 2 diabetes. Healthcare professionals
may learn more about the programs by visiting
www.nutrisystem.com/hcp. Nutrisystem® weight loss plans
are available directly to consumers
through www.nutrisystem.com, by phone (1-800-435-4074) and at
select retailers. The NuMi multi-platform system and
downloadable App can be found at http://www.numi.com.
![Nutrisystem announces the launch of NuMi(TM) by Nutrisystem, a flexible, new digital weight loss system for the do-it-yourself dieter as well as dieters transitioning from a structured meal plan or looking for a post-diet weight maintenance program. NuMi offers an interactive solution for the nutritional, emotional and physical components of a weight loss journey. Nutrisystem announces the launch of NuMi(TM) by Nutrisystem, a flexible, new digital weight loss system for the do-it-yourself dieter as well as dieters transitioning from a structured meal plan or looking for a post-diet weight maintenance program. NuMi offers an interactive solution for the nutritional, emotional and physical components of a weight loss journey.](http://photos.prnewswire.com/prnvar/20140424/78199)
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SOURCE Nutrisystem, Inc.