AUSTIN, Texas, April 7, 2017 /PRNewswire/ -- When it comes to
spring purchases, staples like flowy tops, spring break excursions
and updates for the home are all must-haves. In order to not break
the bank this season, RetailMeNot, a leading savings destination,
has done the research and found the top categories that garner the
best savings this month.
Spring Apparel
Spring apparel and accessories prove to be great purchases this
month because historical price comparisons show that these items
are often discounted close to 32% off the original price. "Spring
clothing has been in the stores for a couple of months now, and the
rule of thumb is that every two months, retailers tend to discount
what items they still have in order to make room for the next round
of inventory," says RetailMeNot shopping and trends expert
Sara Skirboll. "As the weather gets
warmer, retailers will need to shift their offerings from spring to
summer, so expect a lot of savings on spring items and
essentials."
Travel
Spring breakers have their eyes on rest and relaxation this
April, and booking spring and summer trips now is a good idea in
order to get the best deals. About 6 in 10 (61%) people say they
plan to take a vacation between now and September of this year,
with just 1 in 10 saying they'd take three or more vacations.
"According to our most recent survey, the top vacation activities
include going to the beach (52%), road tripping (43%) and visiting
an amusement/theme park (36%)," adds Skirboll.
Spring Cleaning
Of course, not everyone is looking to get away. Some are ready
to start the spring season with a clean house. Vacuums and other
cleaning necessities are heavily discounted in April to help tackle
spring cleaning projects. "If you're weary of disposing of items
you may need later, like holiday decor and Halloween costumes, organization is key," says
Skirboll. Baskets and plastic bins are perfect for organizing items
by theme. "It keeps everything in one easy place and simple to
find."
Spring isn't just a time to dust or vacuum, it's also a time to
simplify and declutter. Gather all of your old electronics, books
and knickknacks and consider donating to a local charity or
organization.
Outdoor Furniture and Decor
Planning to host an outdoor get-together for Easter,
Mother's Day or graduation? Look out
for great deals on lighting, patio furniture and other entertaining
needs that are sure to wow guests. According to RetailMeNot
internal data, discounts in April range anywhere from 20% to 30%
off on outdoor furniture and colorful accents like outdoor pillows
and throw rugs, with the deepest discounts falling on the second
week of the month.
Survey Methodology
The RetailMeNot Q1 2017 survey was conducted
between February 2 and 5, 2017, among
1,028 nationally representative Americans ages 18 and over, using
an email invitation and an online survey. Quotas are set to ensure
reliable and accurate representation of the entire U.S. population
ages 18 and over. Results of any sample are subject to sampling
variation and are estimated. The magnitude of the variation is
measurable and is affected by the number of interviews and the
level of the percentages expressing the results. In this particular
study, the chances are 95 in 100 that a survey result does not
vary, plus or minus, by more than 3.1 percentage points from the
result that would be obtained if interviews had been conducted with
all persons in the universe represented by the sample. The margin
of error for any subgroups will be slightly higher.
About RetailMeNot, Inc.
RetailMeNot, Inc. (http://www.retailmenot.com/corp/) is a
leading savings destination connecting consumers with retailers,
restaurants and brands, both online and in-store. The company
enables consumers across the globe to find hundreds of thousands of
digital offers to save money while they shop or dine out. During
the 12 months ended December 31,
2016, RetailMeNot, Inc. experienced over 650 million visits
to its websites. It also averaged 23.1 million mobile unique
visitors per month during the three months ended December 31, 2016. RetailMeNot, Inc. estimates
that approximately $4.4 billion in
retailer sales were attributable to consumer transactions from paid
digital offers in its marketplace in 2016, more than $600 million of which were attributable to its
in-store solution. The RetailMeNot, Inc. portfolio of websites and
mobile applications includes RetailMeNot.com in the United States; RetailMeNot.ca in
Canada; VoucherCodes.co.uk in the United
Kingdom; ma-reduc.com and Poulpeo.com in France; and GiftCardZen.com and Deals2Buy.com
in North America.
Media contact:
Katie Hammill
RetailMeNot, Inc.
+1 412 600 4869 mobile
pr@rmn.com
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SOURCE RetailMeNot