Stitch Fix Announces Appointment of Tony Bacos as Chief Product and Technology Officer
06 Noviembre 2023 - 8:25AM
Stitch Fix, Inc. (NASDAQ: SFIX), the leading online personal
styling service, announced that Tony Bacos is joining the company
today as Chief Product and Technology Officer. Bacos will report to
CEO Matt Baer and lead the Company’s technology, product, data
science, security, and IT teams.
In this role, Bacos will drive product innovation, engineering
excellence and strategies to optimize the Stitch Fix client
experience and grow the business. He will work with the team to
utilize the Company’s advanced data science capabilities and
stylist expertise to build deeper connections between stylists and
clients, deliver even more engaging personalized experiences and
unlock new opportunities to grow the business.
“Stitch Fix was founded on the vision that there was an easier
and more enjoyable way for people to explore their style, build
their wardrobes and get dressed every day,” said Stitch Fix CEO
Matt Baer. “Although we do this well today, I believe we have an
opportunity to do it even better, and product and technology are
fundamental to that. Tony’s expertise in ecommerce, proven track
record building products that solve customer needs, passion for
fashion retail, and strong leadership skills made him the right
choice for this important role.”
"It's an honor to work for a brand that is so loved by its
clients and still has so much opportunity to grow. I’m excited to
lead the Product & Technology team and develop new ways to
advance the shopping experience and grow the business,” said
Bacos.
Bacos was previously Chief Digital Officer at Frontdoor, a
leading provider of home service plans, where he led the company’s
digital transformation by modernizing its operations and
reinventing the customer experience. Prior to that, he was Chief
Product & Technology Officer at Amazon Fashion, where he led a
successful turnaround of the business and the team responsible for
all aspects of the shopping experience.
About Stitch Fix, Inc.
Stitch Fix combines the human touch of expert
stylists with the precision of advanced data science to make online
personal styling accessible to everyone. Stitch Fix helps millions
of clients across the United States find clothing and accessories
they love through a unique model that can extend far beyond the
closet to define the future of shopping. For more, visit
https://www.stitchfix.com.
PR Contact:Kathryn Hullmedia@stitchfix.com
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