NEW YORK, Jan. 13, 2011 /PRNewswire-FirstCall/ -- Westwood
One and the National Collegiate Athletic Association (NCAA)
announced today a new multi-year agreement for Westwood One to
continue as the exclusive network radio home of the NCAA
Championships including the Men's Basketball Championship
Tournament and Final Four.
"We are proud to continue our very successful partnership with
the NCAA," said Rod Sherwood,
President of Westwood One. "This agreement ensures that Westwood
One will continue to be America's preeminent nationwide radio
sports broadcaster for years to come."
"The NCAA and Westwood One have a longstanding relationship and
devotion to NCAA Championships, which represent outstanding
student-athlete talent in college sports," said Mark Emmert, NCAA president. "Westwood
One's commitment to the highest level of excellence in sports
broadcasting ensures that millions of NCAA fans nationwide won't
miss a second of championship action."
"Delivering every bounce, basket and buzzer-beater of NCAA March
Madness® to our faithful listeners is something we cherish
greatly," said Howard Deneroff,
SVP/Executive Producer Westwood One Sports. "From Magic vs. Bird
over three decades ago, to Butler's thrilling Cinderella run just
last season, America's radio destination for college hoops has
been, and will continue to be Westwood One."
Westwood One will continue to exclusively broadcast the Division
I Men's Basketball Championship including the Men's Final Four the
Division II Men's Basketball Championship, the Division I Women's
Basketball Championship regional finals as well as Women's Final
Four, the Division I Men's Ice Hockey Championship semifinals and
championship; and the Men's College World Series. Westwood One will
also begin airing additional championships as part of the new deal
including, the NCAA Division I Men's Lacrosse Championship and
Women's College World Series Finals.
In addition to network radio, Westwood One is also the exclusive
online and mobile audio provider of the NCAA Championships.
Westwood One's 2011 Division I Men's Basketball Championship
Tournament audio broadcasts will be heard on over 450 radio
stations, as well as through the use of mobile devices nationwide.
Audio broadcasts of all 67 Division I Men's Basketball Championship
games will be streamed online for millions more to enjoy via the
Internet.
Westwood One is the leader in play-by-play sports broadcasts on
radio. In addition to the NCAA Championships, Westwood One's sports
lineup includes regular season NFL football, the Playoffs and the
Super Bowl; regular season NCAA Football and Basketball; the
Masters, the Olympics, The Robert Wuhl Show, Westwood One Sports
Prep and more.
About the NCAA
The NCAA® is a membership-led nonprofit association of colleges
and universities committed to supporting academic and athletics
opportunities for more than 400,000 student-athletes at more than
1,000 member colleges and universities. Each year, more than 54,000
student-athletes compete in NCAA Championships in Divisions I, II
and III sports. Visit NCAA.org and NCAA.com for more details about
the Association, its goals and members and corporate partnerships
that help support programs for student-athletes.
*NCAA, March Madness, Final Four and College World Series are
trademarks owned or licensed by the National Collegiate Athletic
Association.
About Westwood One
Westwood One (Nasdaq: WWON) is one of the nation's largest
providers of network radio programming and one of the largest
domestic providers of traffic information in the U.S. Westwood One
serves more than 5,000 radio and 165 TV stations in the U.S.
Westwood One provides over 150 news, sports, music, talk and
entertainment programs, features and live events to numerous media
partners. Through its Metro Traffic business, Westwood One provides
traffic reporting and local news, sports and weather to more than
2,250 radio and TV stations. Westwood One also provides digital and
other cross-platform delivery of its Network Radio and Metro
Traffic content to over 700 radio, television and newspaper
affiliates.
SOURCE Westwood One, Inc.