Services: One of Accor's Two Strategic Businesses
22 Junio 2006 - 3:08AM
PR Newswire (US)
PARIS, June 22 /PRNewswire-FirstCall/ -- Accor is today holding a
day for investors to present its Services business. Accor Services
Accor Services designs and deploys innovative solutions for
corporate customers that improve employee productivity and
well-being. It is the world's leading issuer of service vouchers,
generating revenue of EUR630 million and profit before tax of
EUR226 million in 2005. Service vouchers are intended mainly for
service industry employees, a sizeable market that is growing
because of the large proportion of people in our societies who live
in urban areas. The Accor Services offering is organized around
three product families: - Human resources. - Marketing services. -
Expense management. The Business Model Accor Services' performance
is underpinned by a business model whose characteristics make it
unique. The business is profitable over the long term because it
delivers sustained growth, is non-cyclical, generates a high
operating margin and requires little capital investment. The model
is also effective because it offers advantages to all players:
government authorities, employee representatives, corporate
customers, employees and affiliated service providers. In short,
it's a win-win proposition. During the period 1996-2005, Accor
Services enjoyed average annual like-for-like growth of 9.4% in
revenue and 12.1% in profit before tax. Revenue is comprised of
commissions on issue volume, which account for 91% of the total,
with interest income from the investment of available cash
representing the remaining 9%. The biggest cost items are
production (29.5%) and marketing (14.0%). Profit before tax
represented 2.7% of total issue volume (EUR8,400 million in 2005).
In 2005, Accor Service generated free cash flow of EUR144 million,
after EUR16 million in investments (excluding expansion). The time
between the cash inflow from the sale of vouchers to corporate
customers and the outflow to restaurants generates negative working
capital requirement of EUR1,242 million. Growth drivers Organic
growth is fueled by four independent growth drivers: - Penetration
rate: contribution to organic growth of 5% to 7%. The meal voucher
penetration rate is still very low in most countries. In France,
Accor Services' traditional market, it is estimated at only 12%. -
Extension of the product range: contribution to organic growth of
1% to 4%. Building on the Ticket Restaurant meal voucher, the
original product, Accor has designed a constantly expanding range
of products that meet the needs of both employees and employers. -
International deployment: contribution to organic growth of 1% to
3%. Once a product has proved itself, Accor Services then deploys
it in other countries, after adapting it to the local environment.
- New country openings: contribution to organic growth of 1% to 2%.
Accor Services currently operates in 35 countries. Out of the 15
new countries under study, five could open within the next five
years. Depending on contributions from these four growth drivers,
Accor could achieve organic growth (excluding acquisitions and the
currency effect) of 8% to 16% for the period 2006-2010. External
growth is also an important driver of future development. Accor is
pursuing an acquisition strategy and recently acquired companies
have delivered an average return on capital employed of 18.3%.
Accor is planning to invest EUR500 million over the next five years
to acquire market share or skills, with a target of a 20% return on
investment. As of May 31, 2006, EUR80 million had already been
committed. Given its leadership positions, innovative spirit and
considerable growth potential, Accor Services represents a
strategic business that, combined with Hotels, offers to Accor a
balanced and complementary fit. With 168,000 people in 140
countries, Accor is the European leader and one of the world's
largest groups in travel, tourism and corporate services, with two
major international activities: - Hotels, with the Sofitel,
Novotel, Mercure, Suitehotel, Ibis, Etap Hotel, Formule 1, Motel 6
and Red Roof Inn brands, representing more than 4,000 hotels and
470,000 rooms in 90 countries, as well as such strategically
related businesses as restaurants and food services (notably
Lenôtre), casinos and travel agencies. - Services to corporate
clients and public institutions: 21 million people in 35 countries
use a broad range of services engineered and managed by Accor
Services, including restaurant and food vouchers and cards, people
care and services, incentive programs and loyalty programs. For
further information about Accor, visit http://www.accor.com/
DATASOURCE: Accor CONTACT: Contacts: Eliane Rouyer, Senior Vice
President, Investor Relations and Financial Communications, Tel:
+33-(0)1-45-38-86-26; Anthony Pallier, Investor Relations, Tel:
+33-(0)1-45-38-86-33
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