PALM SPRINGS, Calif., Feb. 15, 2012 /PRNewswire/ -- The Coachella Valley Economic Partnership (CVEP) proudly announces its engagement of Attune RTD (OTCBB:AURT) as a new client in the Small Business Development Center (SBDC).  The SBDC, hosted within CVEP's offices, offers a wide range of business resources to local companies.  The seamless team effort by CVEP and the SBDC has been instrumental in identifying and proactively addressing the needs of Attune RTD.  CVEP introduced company executives with key high profile individuals from the City of Palm Springs, local government and business leaders, as well as local stakeholders in a monumental drive to retain and grow their business within the Coachella Valley.

"Our main objective is to assist companies such as Attune RTD to stay right here in the valley by expanding and creating high quality jobs locally," says Ezekiel Bonillas, Managing Director of the SBDC.  "We are helping Attune RTD with retention services and also in expanding their business footprint to consumers and companies searching for a proven clean energy management technology." Attune RTD provides smart products that eliminate inefficiencies and reduce energy consumption in a clean and environmentally friendly way.

Shawn Davis, CEO of Attune RTD, stated, "CVEP has been a tremendous resource, this think tank of intellectual capital moves quicker than any other organization of its size that I've encountered and it executes; what a great business model and a great resource for local businesses to utilize."  Thomas Bianco, CFO, stated, "CVEP has opened doors and created a path that would have otherwise been difficult if not impossible for us to achieve on our own.  Within a week we were sitting in a boardroom filled with a delegation consisting of representatives from Imperial Irrigation, Riverside County Economic Development, The City of Palm Springs, California's Governor's Office, College of the Desert, Foreign Trade Zone and Desert Pacific Properties. Such efforts require excellent communication, trust and credibility built over years to bring such a group of professionals like that together so quickly."

Through CVEP's key relationships with local media and investors it is working to create awareness for Attune's BrioWave technology; as well as find qualified investors to fund the remaining $3.5 million needed for Attune RTD to expand its growing business and create quality jobs here in the Coachella Valley.

About CVEP:

Coachella Valley Economic Partnership is an action-oriented, non-profit corporation dedicated to expanding the economy of the Coachella Valley desert region while maintaining the quality of life for a resort environment. CVEP has devoted attention to strategies of business attraction, expansion and retention during the past decade such as the Small Business Development Center. Today, CVEP also is focusing attention on planning and nurturing the growth of new job clusters, which include Healthcare and Life Science, Clean Technology/Energy, Supply Chain Management/Logistics and Creative Arts, Media & Design.

About Attune RTD

Attune RTD is a Research, Technology and Development oriented publicly traded organization.  Attune's first to market product, The BrioWave 175p, has the ability to control large electrical loads, communicate with the smart meter through its ZigBee Wi-Fi radio and deliver real-time information through its onboard Wi-Fi module to our Business Intelligence portal and proprietary hardware, saving consumers as much as 60% in energy consumption.  Attune's consumer facing Graphical User Interface (GUI) in the cloud is the beginning of the consumer experience, allowing users to utilize all of the value added functionality of the technology, leverage social media and learn best practices to save energy and reduce costs.  Attune's utility facing GUI can provide real-time data, predictive business intelligence, analytical tools and dashboards consisting of Key Performance Indicators that can potentially save participating utility providers millions of dollars annually by controlling loads through the use of Attune's software and hardware platform. Attune RTD's flagship product, The BrioWave 175p™, is a low cost, scalable, interoperable platform intended to be an essential part of the smart grid infrastructure.  For more information, please visit www.attunertd.com  

For more information about CVEP, including how to become a partner, visit www.cvep.com or call (760) 340-1575.

Media Contact: Traci Rees

Office: (760) 340-1575

SOURCE Attune RTD; Coachella Valley Economic Partnership

Copyright 2012 PR Newswire

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