Channelinsight’s Channel Data Management solution has been selected by Microsoft for real-time capture, processing, and analysis of its channel Point-of-Sale (POS) data, Channelinsight announced today. Microsoft’s key challenge was providing a simple way for distributors to report their channel POS data in order for Microsoft to pay incentives accurately and on time.

“Channelinsight’s Channel Data Management solution helps Microsoft’s hundreds of distributors report sales data, automatically 24 X 7 X 365, and standardizes and enriches the data using Channelinsight’s Partner Network, which encompasses tens of thousands of distributors and over 80 million end customers,” stated Bob Smith, President and CEO of Channelinsight. “We are able to support one of the world’s largest software companies with one of the largest channel distribution networks on the planet.”

Using Channelinsight, Microsoft’s distributors can seamlessly report POS information back to Microsoft. Channelinsight’s Channel Data Management solution provides channel visibility to Microsoft’s finance, marketing and channel sales teams, enabling better decision-making.

About Channelinsight

Channelinsight’s cloud-based Channel Data Management solution provides manufacturers with visibility into every distributor, reseller, and end-customer in every transaction, with real time channel information to anticipate changing channel business needs & requirements. Channelinsight collects “raw” POS and inventory data from tens of thousands of channel partners globally 7x24x365, processes over $120 billion in channel sales transactions annually, and delivers critical key performance indicators to customers for: addressable markets, channel growth and cost reduction. Customers benefiting from this solution include HP, AMD, Corning Life Sciences, ams AG, Fluke Networks and more. Channelinsight is backed by Rho Ventures, Sequel Venture Partners and Vedanta Capital, and is headquartered in Denver, CO with offices in Palo Alto, CA and Maidenhead, UK. For more information on Channelinsight’s products and services, please visit www.channelinsight.com.

All trademarks are property of their respective owners.

ChannelinsightDirector of Marketing & CommunicationsRenee Real, 303-308-3398Renee.real@channelinsight.com

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