PCPZ Leeward Group Holdings Inc New (CE)

Principle Security International, Inc (OTCBB:PCPZ) announced today that it has engaged the services of IAB Media, Inc. to help manage its securities awareness campaign and create informational content for investors.

"We have an exciting company and given IAB Media's experience in the industry, I believe that they are ideally suited to share our story and news with the investment community," said Kevin M. Coughlin, CEO of Leeward Group, Inc., a wholly owned subsidiary of Principle Security International, Inc.

The initial task of IAB Media will be to manage all disclosure requirements and the company's securities awareness campaign. IAB has been compensated with the transfer of one hundred thousand restricted shares of Principle Security International, Inc.  

IAB Media, Inc. (IAB) is a financial advertising and consulting firm for small-cap and micro cap companies. The company is composed of a corporate branding and a video production team that builds websites, writes content, and creates digital advertising and videos for clients. In addition, IAB has agreements with several partners to create, aggregate and disseminate their content. IAB operates several websites, including Newsletters and an online financial community forum aimed at providing financial information to money managers, individual investors and analysts. For more information visit www.itsallbull.net.

About Principle Security International Inc

Principle Security International Inc, through its wholly owned subsidiaries Leeward Group, Inc., Sangamon Associates, Inc., Flagship Insurance Agency, Inc. and Leeward Insurance Agency, Inc. operates a full-service insurance agency and consulting firm serving businesses and individuals throughout the Northeastern United States.

The Company is based in Pennington, New Jersey and it has five retail locations. Three of the locations are in New England and 2 locations are in the Mid-Atlantic.  With licenses in all 50 States, the Company offers Property and Casualty, Life and Health and specialty insurance programs for individuals, associations and groups throughout the United States.

Forward-looking statements:

This press release contains "forward-looking statements", as that term is defined in Section 27A of the United States Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Statements in this press release which are not purely historical are forward-looking statements and include any statements regarding beliefs, plans, expectations or intentions regarding the future, including but not limited to:   the commencement or effectiveness of the Securities Awareness Campaign and any results there from. The user should read statements that contain these words carefully because they discuss future expectations, contain projections of future results of operations or of financial condition, or state other forward-looking information. The risk factors listed in our disclosure documents provide examples of risks, uncertainties and events that may cause actual results to differ materially from the expectations and projections described by the Company in its forward-looking statements. Actual results relating to, among other things, reserves, results of exploration, capital costs and production costs could differ materially from those currently anticipated in such statements. Factors affecting forward-looking statements include: changes in anticipated acquisition and operating costs; changes in economic conditions and conditions in the insurance industry and other financial markets; changes in the interest rates on borrowings; hedging activities; changes in the prices for services that the Company provides; litigation; legislation; environmental, judicial, regulatory, political and competitive developments in areas in which the Company operates; technological, mechanical and operational difficulties encountered in connection with the Company's activities; and labour relation matters and costs. The user should refer to the risk disclosures set out in the periodic reports and other disclosure documents filed by the Company from time to time with the Securities and Exchange Commission and other regulatory authorities.

CONTACT:  Leeward Group, Inc.
          (609) 216 7957
          investorrelations@leewardgroup.com
          www.leewardgroup.com