Siemens Introduces Smart Hearing Aids at the 2015 International CES
05 Enero 2015 - 8:22AM
Business Wire
- Smart hearing aids work with both
iPhone and Android devices
- Wearer can control microphone
direction via smartphone
- Intelligent devices continuously
learn and automatically adapt
At the 2015 International CES, Siemens is unveiling smart
hearing aids—their latest in wearable hearing technology. The
hearing aids can be discreetly controlled via both iPhone® and
Android™ devices, with latest models clinically proven to
outperform people with normal hearing in background noise. When two
hearing aids are worn (the most common case), Siemens’ new smart
hearing aids utilize intelligent, two-way wireless communication to
zero in on desired speech with pinpoint accuracy. This enables
better-than-normal hearing in crowded situations like noisy
restaurants and cocktail parties where background chatter has
historically been a challenge.
“These are not your average hearing aids but rather
highly-intelligent wearable devices,” said Scott Davis, CEO Siemens
Hearing Instruments. “They automatically detect everyday listening
environments such as a noisy room, wind, or while driving a car,
and instinctively know what to do.”
When paired with Siemens’ new easyTek™ and easyTek™ App, a
wearer can control the direction of the hearing aids’
microphones—front, left, right, or behind—to simultaneously enhance
speech and suppress background noise. The span of the microphones’
focus can also be controlled via the app, allowing wearers to
select a wide range of focus or a very narrow beam.
“Some hearing aid wearers also want the flexibility that comes
with having control over their listening experience,” added Davis.
“We’ve all heard of and can appreciate the benefits of on-demand
TV. With these hearing aids, you can turn your iPhone or Android
device into a hearing aid control center. We call it on-demand
hearing.”
While Siemens’ new smart hearing aids pair with virtually any
iOS or Android mobile device for a custom-tailored listening
experience, a smartphone is not required to make use of the new
technology. The hearing aids continuously scan the acoustic
environment and activate the most optimal settings for that
particular listening situation. For example, if you’re at a noisy
family gathering, the smart hearing aids hone in on speech coming
from the front while softening speech and noise from other
directions. Later, if you’re out walking the dog, they
automatically adjust so you can enjoy the sounds of nature.
Because both hearing aids are in constant communication and
processing sound simultaneously, this creates a high-definition
surround sound listening experience, with no manual adjustments
required. For more information, please visit
www.usa.siemens.com/CES2015.
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Siemens AG (Berlin and Munich) is a global technology
powerhouse that has stood for engineering excellence, innovation,
quality, reliability and internationality for more than 165 years.
The company is active in more than 200 countries, focusing on the
areas of electrification, automation and digitalization. One of the
world’s largest producers of energy-efficient, resource-saving
technologies, Siemens is No. 1 in offshore wind turbine
construction, a leading supplier of combined cycle turbines for
power generation, a leading provider of power transmission
solutions and a pioneer in infrastructure solutions and automation
and software solutions for industry. The company is also a leading
supplier of medical imaging equipment – such as computed tomography
and magnetic resonance imaging systems – and a leader in laboratory
diagnostics as well as clinical IT. In fiscal 2013, which ended on
September 30, 2013, revenue from continuing operations totaled
€75.9 billion and income from continuing operations €4.2 billion.
At the end of September 2013, Siemens had around 362,000 employees
worldwide on the basis of continuing operations. Further
information is available on the Internet at www.siemens.com.
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and financial performance and future events or developments
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