PriceSpider Partners with It’sRapid to Make it Easier for Ecommerce Brands to Generate Images, Videos and Product Descriptions at Scale
02 Mayo 2024 - 7:30AM
PriceSpider, the market leader in brand commerce solutions,
managing more retailer relationships in more countries than anyone
else, today announced a new partnership with It’sRapid, a pioneer
in AI-driven creative automation for ecommerce content and retail
media, for seamless and rapid content creation for shoppable
campaigns. The integration allows brands to generate
customer-facing copy and assets for social media, landing and
product detail pages and more, up to 80% faster than category
rivals.
The typical creative process can take weeks to months from
content ideation and development to approval. Taking full advantage
of this new PriceSpider-It'sRapid partnership, brands can create
banners, images and shoppable videos in minutes for retail media,
plus product detail pages and email campaigns. By unlocking new
capabilities with industry-leading partners, brands can build and
deploy consistent, vibrant shopping experiences with PriceSpider
that align with brand themes. Additionally, brands can quickly
update content to take advantage of micro-seasons while maintaining
consistency across brand assets.
“Consistency and the ability to operate with agility are the
cornerstones of brand success in today’s digital landscape. On an
endless digital shelf, it’s more important than ever for brands to
deliver uniformity in messaging and imagery across platforms,“ said
Anthony Ferry, CEO of PriceSpider. “We’re delighted to partner with
It’sRapid to help brands seamlessly generate content and stay ahead
in today’s AI-driven landscape.”
When combined with PriceSpider’s “all-seeing” digital shelf
analytics and shoppable campaign technologies, the channel
partnership empowers brands to better monitor activity on the
digital shelf, while easily generating compelling, uniform content
across every channel.
PriceSpider allows brands to conduct A/B testing at scale for
creative and assets generated through It’sRapid to measure
effectiveness and adjust as needed. Brands can also evaluate
creative in real-time against PriceSpider’s campaign performance
data across purchase intent, conversion, sales and more.
“PriceSpider has advanced the industry with its shoppable
solutions that enable brands to quickly build and launch fully
customized and shoppable campaigns, so it felt like a natural fit
to integrate our solutions to expedite creative content
development,” said David Feinleib, Founder and CEO of It’sRapid.
“The integration helps brands build cohesive campaigns and maintain
a strong online presence while keeping costs down during a time
where every minute and dollar counts.”
As part of the launch, new customers can take advantage of a
special offer to get their first asset free by contacting their
PriceSpider representative or visiting
https://itsrapid.ai/itsrapid-pricespider-integration/.
This news builds on PriceSpider’s brand platform innovations
announced in March to help brands convert shoppers, which includes
automatic product listing updates, a refreshed data-sharing
platform and a ‘Click to Retailer’ feature.
PriceSpider continues to expand its network of channel
partnerships. For more information about PriceSpider, please visit
www.pricespider.com.
About PriceSpiderPriceSpider is reinventing the
way brands conduct commerce with data solutions that help them
deliver the shopping experiences today’s shoppers demand. For more
than 20 years, our platform has helped the world’s most loved
brands streamline the path to purchase and collect actionable
insights about their products – and their customers. With more
retailer relationships in more countries than anyone else, we help
brands build seamless omnichannel experiences—with ecommerce
solutions that empower their customers to easily find the products
they’re looking for, get the best possible price and make every
moment shoppable. Visit www.pricespider.com to learn more.
About It’sRapidIt'sRapid is redefining digital
content creation in e-commerce with its AI-enabled Creative
Automation Platform. Specializing in producing images, videos,
display ads and product descriptions, It'sRapid supports a broad
range of channels and brand styles, catering to both managed and
self-serve needs. Its platform is essential for global brands
seeking to optimize their online presence across various digital
platforms and languages. For more information, visit
www.itsrapid.ai.
Media Contact For
PriceSpider:Angela PetersenSamsonPRAngela@SamsonPR.com