Ocean City, Maryland Returns For Year Two of Award Winning “Catch a Ride”’ Activation
02 Mayo 2024 - 8:05AM
Summer 2024 will be a season travelers are keen on exploring the
wonders found in their own backyards. Due to rising travel
costs, destinations within easy driving distance will be big
for travelers looking to maximize their time and money but still
want to have an unforgettable experience. To help travelers select
the ultimate backyard vacation destination, Ocean City Maryland
(OCMD) is back for year two of its award-winning activation “Catch
a Ride.” The “Catch a Ride” activation is a mobile pop-up event
tour that raises awareness of the brand’s new platform “Somewhere
to Smile About” and highlights why Ocean City is the go-to
destination for summer road trips and beyond.
Kicking off on Friday, May 17th in Philadelphia, OCMD invites
residents to attend and enter for a chance to win the grand prize:
a 3-night, 4-day summer 2024 stay for two in Ocean City. Following
the Philadelphia premier event, the mobile tour will stay in
Philadelphia on 5/18 and 5/19, travel to Baltimore on 5/25 and
5/26, Washington D.C. on 6/8 and 6/9, and back to Baltimore on
6/13.
The events will transport consumers to Ocean City’s
award-winning beach and iconic boardwalk. At each event, there will
be the branded OCMD beach van, the ultimate beach day set up,
classic boardwalk games and ambassadors to share destination
details and trip ideas. In addition, anyone who participates will
win their choice of Smile Swag.
“With an amazing response to year one of Catch a Ride, including
two major industry awards, we are so excited to continue to
showcase that Ocean City, Maryland is truly Somewhere to Smile
About,” said Tom Perlozzo, Director of Tourism and Business
Development for Ocean City Maryland Tourism. “This year, our goal
is to continue to introduce our refreshed brand with our friends in
Baltimore, Philadelphia and Washington D.C. and invite them to come
visit us this summer and beyond.”
At each event, three mini versions of the OCMD beach van will be
hidden, encouraging attendees to play I Spy. Once a little OCMD van
is found, attendees can redeem for a Road Trip Kit, complete with a
branded IGLOO cooler, Polaroid speaker, destination-inspired snacks
and special offers. Attendees are encouraged to follow OCMD on
Instagram for hints to help track down the little vans.
Official dates are as follows:
- Philadelphia:
Friday, May 17 at Phillies vs Nationals game
- Philadelphia:
Saturday, May 18-19 at Italian Market Festival
- Baltimore: Saturday,
May 25-26 at Maryland Zoo’s Brew at the Zoo
- Washington D.C.:
Saturday, June 8 at Nationals vs Braves game
- Washington D.C.:
Sunday, June 9 at Capital Pride
- Baltimore: Thursday,
June 13 at Orioles vs Braves game
Interested travelers unable to attend an event are encouraged to
enter for a chance to win the grand prize trip giveaway online
at CatchARideOCMD.com.
Want to plan your own Ocean City getaway now? You’re in luck.
Select Ocean City lodging and activity partners are offering
featured discounts. More details on the promotion can be found at
CatchARideOCMD.com.
To learn more about the activations and program, visit the
activation website, CatchARideOCMD.com. For more information on
hotels, attractions, itineraries and to begin planning your
vacation to OCMD today, visit ococean.com.
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About Ocean City, Maryland: Located along Maryland’s
coast in Worcester County, Ocean City (OC) stretches along 10 miles
of beach from the Inlet to the Delaware state line. Awarded as one
of TripAdvisor’s Top 10 Beaches and “One of America's Cleanest,
Greenest Beach Communities,” it claims distinct neighborhoods -
Downtown, Midtown and Uptown - each with a charm and offering all
its own. In addition to its beaches, OC offers a famous 3-mile
boardwalk, numerous amusement parks, 17 championship golf courses,
200+ restaurants and the Roland E. Powell Convention Center.
Accommodations include more than 10,000 hotel rooms from major
hotel chains to quaint, locally owned gems, and 21,000 rentable
condominiums. The convenient resort town, by car, is within five
hours of New York and Richmond, and less than three hours from
Baltimore, Washington, D.C., and Philadelphia and, by air, the
Salisbury/Ocean City Regional Airport is just 30 minutes from OC.
To learn more and start planning your trip visit,
www.ococean.com.
- OCMD Catch a Ride Activation
Jessica Waters
Marketing & Communications Director, Ocean City Maryland Tourism
410-289-8967
jwaters@oceancitymd.gov
Grace Devine
PR Account Supervisor, BVK
414-247-3868
grace.devine@bvk.com