True Tickets Partners with Seattle Opera to Elevate Patron Experience and Ticketing Security
07 Mayo 2024 - 10:00AM
True Tickets, the secure contactless digital ticketing service, is
delighted to announce its partnership with Seattle Opera, one of
the leading opera companies in the U.S. This collaboration marks a
significant step forward for both organizations in enhancing the
patron experience and ensuring ticketing security at performing
arts venues across the Pacific Northwest.
Seattle Opera, which is celebrating its 60th
anniversary season, has garnered international acclaim for its
artistic excellence, especially surrounding its productions of
Richard Wagner’s operas. Renowned for offering a supportive and
nurturing environment for artists, Seattle Opera was respected for
its groundbreaking work in racial equality practices before this
topic became a widespread conversation in the arts. Committed to
performing works from across the centuries including contemporary
operas, over the past several years, the company has produced X:
The Life and Times of Malcolm X, A Thousand Splendid Suns, Bound,
Blue, Falling and the Rising, Yardbird, in addition to creating a
nurturing and supportive environment for emerging composers and
librettists through its Jane Lang Davis Creation Lab. In addition
to operas, the company has an extensive school touring program and
hosts many opera, music and other community programs at the new
Opera Center, opened in 2018.
Under the new partnership, True Tickets will
support Seattle Opera in offering an elegant patron experience that
includes a seamless ticketing solution. True Tickets' proven
technology ensures a consistent and secure ticketing experience for
patrons of Tessitura organizations across the country and around
the world, while offering valuable insights into their preferences
and behavior.
"We are thrilled to partner with Seattle Opera to
enhance the patron experience and streamline their ticketing
operations,” said Ken Lesnik, Head of Business Development at True
Tickets. "True Tickets' innovative platform will enable The Seattle
Opera to deliver a more personalized experience to its patrons
while maintaining control over the chain of custody of
tickets.”
"This partnership with True Tickets underscores our
dedication to delivering exceptional experiences for our patrons,"
said Kristina Murti, Director of Marketing and Communications at
Seattle Opera. "True Tickets' solution aligns perfectly with our
commitment to innovation and excellence, allowing us to offer a
convenient and secure ticketing experience to opera lovers across
the Pacific Northwest."
About True TicketsTrue Tickets is a secure
contactless digital ticketing service that puts venues and event
organizers in control of their tickets and in communication with
their true audience. True Tickets' business-to-business solution
easily integrates with Tessitura, the unified enterprise system for
arts and cultural institutions, empowering performing arts centers,
theatres, ballets, orchestras, and more to leverage the power of
digital-native tickets to ensure extraordinary live experiences for
their guests. With True Tickets, these institutions can set rules
and track ticket custody, limit the excesses of the secondary
market, and restore direct relationships between their audiences
and the live events they love. For additional information, please
visit True-Tickets.com or follow True Tickets on Twitter or
LinkedIn.
About Seattle Opera Established in 1963, Seattle
Opera is committed to serving the people of the Pacific Northwest
through music, storytelling, and programs for people of all ages.
Each year, more than 50,000 people attend the company's
performances, and more than 100,000 people are served through
school performances, radio broadcasts, and more. The organization
brings opera to life in a number of different ways, offering
artistic excellence through national and international
collaborations. Seattle Opera strives to create an environment
where artists, staff, behind-the-scenes workers, and members of the
community feel a strong connection to the company, and to the art
of opera. Follow Seattle Opera on Facebook, Twitter, SoundCloud,
and on Classical KING.
Media inquiries:
True Tickets
Crystal Henderson
crystal@thepresshouse.com
Seattle Opera
Kristina Murti
kristina.murti@seattleopera.org