"Expertise, Amplified," Helps Subject Matter Experts Raise Their
Profile and Impact Quickly
BALTIMORE, May 8, 2024
/PRNewswire-PRWeb/ -- Abel Communications, an award-winning public
relations firm, has announced the launch of "Expertise, Amplified,"
an on-demand Thought Leadership program designed to
programmatically and strategically raise the profile of subject
matter experts.
"Anyone in the business of selling their
thinking –– a lawyer, engineer, accountant, architect –– can be a
Thought Leader." - Greg Abel,
President and CEO of Abel Communications
Thought Leaders –– those with deep knowledge of specific topics
and industries –– will benefit from activities including proactive
media relations, media training, award nominations, speaking
engagements, and content creation such as op-eds, blog posts and
social media content. Program management features monthly "Hot
Topics" calls with a dedicated account team, quarterly in-person
strategy meetings, KPI tracking, media monitoring, and customized
reporting and analysis.
"Anyone in the business of selling their thinking –– a lawyer,
engineer, accountant, architect –– can be a Thought Leader," said
Greg Abel, CEO and president of Abel
Communications. "What's important is the execution; you can do this
haphazardly or you can have a structured plan, and that's what
"Expertise, Amplified" offers. Our program will raise your profile
and credibility while also generating leads and awareness to your
business."
Abel Communications has provided similar programs for clients
including Medifast, OneDigital, UnitedHealthcare, Crisis24, and
Loyola University Maryland.
"Working with Abel Communications provided Medifast with a
consistent and effective process to share impactful content on
behalf of our executive team," said Jessica
Oring, senior marketing manager of brand communications at
Medifast. "We value their insights and data-driven approach to
Thought Leadership."
Chris Mullins, senior managing
principal at OneDigital, praised the Abel Communications team for
their creativity, organization and follow through. "The brand work
the team provided us was not only exceptional, but fun and
game-changing in terms of putting us on the map. I recommend the
Abel approach for any firm that wants to raise the profile of its
experts and have a great time in the process," he said.
"Expertise, Amplified" offers the opportunity for as few as one
or as many as five experts from one company or organization to take
part in the program, with fees based on the number of people
engaged and the related deliverables. Interested participants can
visit abelcommunications.com/contact and complete the form
indicating their name, areas of expertise and program needs. They
will receive a prompt follow-up with information on scheduling an
initial consultation.
About Abel Communications
Abel Communications is a full-service public relations firm,
delivering strategic communications programs for regional and
national clients in sectors including health and wellness,
professional services, and local and regional brands. The firm
provides strategic counsel to help clients navigate the
intersection of media relations, content development, social media
and digital strategy. For more information, visit
https://www.abelcommunications.com.
Media Contact
Katie Beecher, Abel
Communications, 4109898585, kbeecher@abelcommunications.com,
https://www.abelcommunications.com/
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SOURCE Abel Communications