Forget the generic greeting card – instead,
create an unforgettable memento using generative AI technology and
share on social media to enter for a chance to win a trip
home
DALLAS, May 8, 2024
/PRNewswire/ -- In advance of Mother's Day, one of the most
significant holidays for the cross-border payments industry,
MoneyGram has launched "Make Your Mother's Day," a
funny and memorable way to celebrate moms – no matter where they
are in the world.
This Mother's Day, forget the generic greeting card – instead,
opt for something more imaginative that's guaranteed to make mom
laugh. Create an unforgettable memento through the use of
generative artificial intelligence ("AI") technology and share on
social media to enter for a chance to win a trip home to hug mom in
person.
While there are many distinct cultures, unique customs and
special traditions around the world, one element is universal: moms
deserve to be celebrated. With the holiday just around the corner
in many countries, visit mgrm.link/makeyourmothersday, simply
upload a photo of you and mom and let AI work its magic. Generated
from over 180 potential scenes, the result will be a custom digital
card that brilliantly fuses today's tech craze with nostalgic charm
or global elements.
From May 8 to May 15, 2024, people
living in the United States,
Canada, United Kingdom, Australia, New
Zealand, France,
South Africa, El Salvador, Guatemala and Mexico can enter for a chance to win a plane
ticket home by following these simple steps*:
1) Create your Mother's Day card at
mgrm.link/makeyourmothersday and save it to your device
2) Head to Instagram and follow @MoneyGram
3) Post your Mother's Day card as Instagram Story tagging
@MoneyGram
Globally, Mother's Day tends to experience an influx in
cross-border payment flows, as families send money home for
long-distance celebrations. Proof in point: MoneyGram payment
volumes from the United States to
places like Mexico, Guatemala and El
Salvador often spike over 50% in the days surrounding the
holiday. Across the industry, Mexico posted record remittances in May of
2023. Fueled by larger inflows of funds for celebrations
around Mother's Day, Mexicans living abroad – mainly in the US –
sent home $5.69 billion in the
month.1
"MoneyGram is in the business of connecting people around the
world using cutting-edge technology," said Greg Hall, MoneyGram Chief Marketing Officer.
"We've designed this AI card generator to do just that – bring
together families and help them celebrate even though they may be
living apart – while also having a bit of fun! And
there's no better time to offer this extra layer of connection than
on a holiday where the data shows it means so much to our
customers."
* For official rules, terms and conditions, please
visit here.
About MoneyGram
MoneyGram International, Inc. is a
global financial technology company enabling consumers and
businesses to move and manage money in nearly every country around
the world. Through its innovative cross-border platform, MoneyGram
provides millions of consumers globally the ability to send money
home for family and friends to pick up in cash or receive directly
to a bank account, mobile wallet or card. The Company is a pioneer
in the use of blockchain technology at scale and also enables
consumers to buy, sell and hold digital currencies on its
industry-leading app. With one of the world's most extensive and
dynamic cash distribution networks, MoneyGram has become the single
largest on and off-ramp provider for digital currencies in the
world. The MoneyGram team spans the globe with over 2,000 employees
across 36 countries, representing more than 75 nationalities.
Headquartered in Dallas, Texas, and known for its strong
corporate culture globally, MoneyGram has been named a recipient of
the Top Workplaces USA award for two consecutive years.
By the numbers, MoneyGram serves more than 50 million people in
over 200 countries and territories each year, processing more
than $200 billion USD annually. Relentlessly
digital-first and customer-centric, the Company's digital
transactions now account for over 50% of its money transfer
business.
Media Contact
Sydney
Schoolfield
media@moneygram.com
1
https://www.bloomberg.com/news/articles/2023-07-03/mexico-remittances-hit-record-high-on-back-of-mother-s-day-effect?sref=xX5SXQSy&embedded-checkout=true
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SOURCE MoneyGram