good2grow's “On the Road” Campaign Sets Summer Travel Season in Motion with Sweepstakes
14 Mayo 2024 - 6:18AM
Business Wire
The leading kids beverage and snack brand will
help families enjoy mess- and meltdown-free travel through prizes,
resources and community partnerships
good2grow, a leading beverage and snack brand for kids, is
helping families embark on a mess- and meltdown-free travel season
with the revival of the On the Road campaign. For the third year,
the campaign will stir up smiles with its biggest national
sweepstakes yet, digital resources for families heading out on
their road trip adventures and a partnership with Make-A-Wish
Georgia to grant wishes.
This press release features multimedia. View
the full release here:
https://www.businesswire.com/news/home/20240514189392/en/
Parents can enter the sweepstakes at good2growontheroad.com
starting May 13 through July 22 for a chance to win weekly and
grand prizes. One winner will be selected each week during the
entry period to win a $50 Visa eGift Card to use on gas or
activities during their trip and the Ultimate Road Trip Kit that
offers everything a family needs for a joy-filled journey,
including a kids’ tablet, cooler, plenty of good2grow swag and an
assortment of kids' favorite character-topped, mess-free products:
Juices, Bigger, Milk and Snackers. good2grow will also award two
winners a grand prize package – valued at over $3,000 – including
the Ultimate Road Trip Kit, a $2,000 hotel eGift Card and a $500
Visa eGift Card to use on gas or activities.
"As a children’s brand, we understand the challenges of keeping
little ones calm and entertained during travel," acknowledged
Gunnar Olson, CEO of good2grow. "Our third annual On The Road
campaign embodies the core values of good2grow, focusing on giving
back and making smiles.”
Through a partnership with Make-A-Wish Georgia, Atlanta-based
good2grow will sponsor two families’ road trips to their chosen
dream destination of Walt Disney World. To celebrate the families’
upcoming road trips, good2grow will host send-off parties where
each family will receive their very own Ultimate Road Trip Kit.
"We’re committed to giving every family the opportunity to
create magical memories," remarked Edzra Gibson, vice president of
brand marketing. "Road trips give us our most cherished family
moments, and we’re delighted to renew our collaboration with
Make-A-Wish Georgia and spread joy throughout our Atlanta
community."
To learn more about good2grow, visit good2grow.com and follow
the brand on Instagram, TikTok and Facebook.
About good2grow
good2grow® inspires kids to eat and drink healthier with an
innovative line of better-for-them beverages and snacks. The brand
makes smiles for parents and kids alike by combining fun and
nutrition, with hundreds of collectable 3D character tops from the
hottest names in children’s entertainment, including Disney™,
Universal™, Hasbro™, Nickelodeon™, Warner Bros™ and many more.
Parents love that the packaging is reusable, dishwasher-safe,
recyclable and BPA-free, and that the products contain no
artificial colors or flavors. good2grow is available nationally at
retailers including Target™, Walmart™, Kwik Trip™, Walgreens™ and
CVS™. For more information on the brand and to find a store near
you, visit good2grow.com and follow the brand on Instagram, TikTok
and Facebook.
About Make-A-Wish® Georgia
Make-A-Wish Georgia creates life-changing wishes for children
with critical illnesses. Together with generous donors, supporters,
staff and volunteers, we deliver hope and joy to children and their
families when they need it most. We aim to bring the power of
wishing to every child with a critical illness because wish
experiences can help improve emotional and physical health. Since
1995, Make-A-Wish Georgia has granted wishes to children in our
local community, contributing to the more than 350,000 wishes
granted throughout the U.S. and its territories. For more
information about Make-A-Wish Georgia, visit
georgia.wish.org/help.
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Claire Barrera cbarrera@broadheadco.com 712.490.6343