HOLLYWOOD, Calif., May 21, 2024 /PRNewswire/ -- CJ 4DPLEX, the
world's leading producer of premium film formats and cinema
technologies, announced today that it has appointed CJ
Entertainment & Media (CJ ENM) executive Joon Beom Sim as CEO. Sim most recently served
as the Head of CJ ENM's Music Content Division overseeing the
overall management of the music business, broadcast Mnet, live
events and the fandom platform Mnet Plus.
Headquartered in Seoul, South
Korea, CJ 4DPLEX operates revolutionary film technologies
for theaters worldwide including the multi-sensory 4DX format and
the panoramic ScreenX format.
Sim has been a part of the CJ Group's many dynamic subsidiaries
since 2005. Prior to heading CJ ENM's Music Content Business
Division, he most recently served as CJ CGV's Head of Domestic
Business, managing domestic CGV theater operations and development,
distribution of alternative content, as well as CJ CGV's
Vietnam CEO from 2017-2020, overseeing operations and development,
and film investment and distribution. Before becoming CJ CGV
Vietnam CEO, Sim served as the CFO for CJ CGV Vietnam responsible
for the overall management of finance, human resources, and
administration for CGV Vietnam.
4DX pushes the conventional boundaries of cinema by offering a
multi-sensory experience, integrating motion-based seating
synchronized with over 21 distinct effects. Through motion,
vibration, water, wind, snow, lightning, scents, and various other
special effects, 4DX's state-of-the-art technology immerses
audiences into the action of the film through these
effects-enhancing features. To date, there are over 745 4DX
auditoriums around the world, spanning over 70 countries.
As the world's first multi-projection cinema, ScreenX is a
cutting-edge cinematic technology that expands specially selected
sequences of the film onto the left-and-right-side walls of the
auditorium. The 270-degree field of view creates a virtual
reality-like setting with cinema quality resolution. There are over
390 ScreenX auditoriums around the world in 40 countries.
"In assuming the role of CEO at CJ 4DPLEX, I am thrilled to lead
the company into its next chapter of growth and global prominence"
stated Joon Beom Sim, CEO of CJ
4DPLEX. "With a rich background in the entertainment landscape
under the CJ Group conglomerate, particularly at CJ ENM and CJ CGV,
I am deeply honored to spearhead cinema innovation with our premium
film formats, 4DX and ScreenX." Together, we will continue to
revolutionize the industry with our groundbreaking cinema
technologies ensuring that audiences worldwide are captivated and
entertained like never before."
Don Savant, CEO & President,
CJ 4DPLEX America, added, "Joon Beom
Sim's appointment as CEO of CJ 4DPLEX marks an exciting
milestone for our company. We are honored to welcome him to the
team, especially given his extensive and impressive experience with
the CJ Group. With his proven track record of success at CJ ENM and
CJ CGV, Sim's leadership will undoubtedly propel CJ 4DPLEX to new
heights."
CJ 4DPLEX is part of the CJ Group conglomerate that also
includes entertainment powerhouses CJ ENM, who produced the Academy
Award®, Golden Globe® and SAG Awards winning film, "Parasite," and
CJ CGV, the fifth largest theater chain in the world.
About CJ 4DPLEX:
CJ 4DPLEX is a leading,
next-generation cinema technology company, headquartered in
Seoul with international offices
in Los Angeles and Beijing. The company has created innovative
film technologies for theaters worldwide that include 'ScreenX',
'4DX', and 'Ultra 4DX' for consumers to experience films in ways
that were never before possible.
CJ 4DPLEX is a part of the CJ Group conglomerate that also
includes entertainment powerhouses CJ CGV, the fifth largest
theater chain in the world, and CJ ENM (CJ Entertainment &
Media), who produced the Academy Award®, Golden Globe® and SAG
Awards winning film, "Parasite". CJ 4DPLEX was named Most
Innovative Company of 2017 and 2019 in Live Events by Fast Company,
and the technology has been recognized with Silver at the Edison
Awards in the Media and Visual Communications-Entertainment
category in 2015 and 2018.
ScreenX is the world's first multi-projection cinema with an
immersive 270 degree field of view. By expanding the image beyond
the frame and onto the walls of the theater, ScreenX places the
audience directly at the center of the story, creating a visually
immersive viewing experience unlike any other. To date, there are
over 390 ScreenX auditoriums around the world in 40 countries.
4DX provides moviegoers with a multi-sensory cinema-going
experience, allowing audiences to connect with movies through
motion, vibration, water, wind, snow, lightning, scents, and other
special effects that enhance the visuals on-screen. Each 4DX
auditorium incorporates motion-based seating synchronized with more
than 21 different effects and optimized by a team of skilled
editors. To date, there are over 745 4DX auditoriums around the
world, spanning over 70 countries.
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