LONDON, July 30,
2024 /PRNewswire-PRWeb/ -- MeasureMatch, a pioneer in
B2B marketplace platforms, announces the rollout of the AtlasGM
Partner Program alongside the introduction of the AtlasGM
Marketplace. This initiative creates new revenue growth
opportunities for consulting and professional services partners,
and empowers AtlasGM customers to seamlessly connect and transact
with channel partners in a rigorously curated, secure and optimized
marketplace environment.
"The AtlasGM Partner Program is underpinned
by our own marketplace platform, demonstrating our dedication to
'eating our own dog food' by utilizing the very technology we're
developing." said James Sandoval, Founder & CEO of
MeasureMatch
"Our Partner Program is underpinned by our own AtlasGM
marketplace platform, demonstrating our dedication to 'eating our
own dog food' by utilizing the very technology we're developing,"
said James Sandoval, Founder &
CEO of MeasureMatch. "By practicing what we preach, we not only
enhance our SaaS offering but also foster stronger partnerships and
drive product innovation."
The Power of Channel Partnerships & The Revenue Multiple
Opportunity
Canalys predicts that by 2025 a third of cloud marketplace
transactions will involve a channel partner. And for good reason -
it's a win-win equation. As software organizations grow through and
with their channel partners, those partners are ideally positioned
to capture services revenue opportunities that fuel their own
growth.
This economic relationship, often referred to as the revenue or
ecosystem multiplier, is gaining prominence among ISVs due to its
potential for enhancing partner growth, as well as boosting ISV
benefits including customer retention, growth, and product
development.
For example, according to IDC, for every $1 SAP earns, services-led partners drive
$8.81 in economic value. Similarly,
AWS is supporting its partners to capture up to $6.40 against every $1 in AWS sales.
The AtlasGM platform builds on this growing economic opportunity
by bringing the B2B software vendor revenue multiplier directly to
channel partners versus solely relying on hyperscaler and other 3rd
party marketplaces where strategic data collection and customer
alignment are constrained.
AtlasGM Partnership Opportunities
The AtlasGM Partner Program is designed to create meaningful
growth avenues for two partner types:
- Reseller partners can grow revenue by incorporating AtlasGM
into their product portfolios, marketing it within their customer
networks, and receiving a lifetime commission on every successful
transaction.
- Solutions Partners deliver new, valuable solutions by
integrating AtlasGM into their range of services, from initial
setups to comprehensive managed solutions.
Both Reseller and Solutions Partners will benefit from
MeasureMatch's commitment to providing unlimited guidance and
support, ensuring successful integration and optimization of the
AtlasGM platform within their business operations and customers'
organizations.
The AtlasGM Partner Marketplace
In parallel with the launch of the AtlasGM Partner Program, the
AtlasGM Partner Marketplace is also open for consulting and
professional services partners to sign up, build a profile, and
list solutions and services.
The purpose of the AtlasGM Marketplace is to provide AtlasGM
customers with a carefully curated and transactional marketplace
experience to go from problem to solution in as little as days. The
platform includes a step-by-step workflow to submit business
requirements, get instantly matched to service providers, receive
pitches and proposals, lock in contracts, get important work done
quickly, securely pay, followed by a simple rating and review
experience.
Key components of the AtlasGM Marketplace include:
- MeasureMatch: Funds, builds and optimizes the SaaS, white label
platform.
- AtlasGM Marketplace: Provides admin, customer, service provider
and ISV partner access, with stringent screening and dedicated
support.
- Customers: Experience streamlined procurement processes and
heightened success rates due to the three-way oversight and
guidance model.
- Service Provider Partners: Engage in pitching and capturing
substantial revenue opportunities from marketplace customers.
- ISV Partners: Collaborate within the marketplace to drive new
revenue streams alongside verified services partners.
About MeasureMatch
MeasureMatch is a London-based
software company that provides cutting-edge solutions designed to
streamline business operations and management. Our products include
the MeasureMatch Marketplace and AtlasGM, both ultimately helping
businesses to better manage their enterprise software and data
capabilities with unprecedented clarity and efficiency.
https://web.measurematch.com/atlasgm
https://web.measurematch.com/atlasgm/partners
https://app.measurematch.com/atlasgm/register
Media Contact
James Sandoval, MeasureMatch,
james@tryatlasgm.com, https://web.measurematch.com/atlasgm
LinkedIn
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SOURCE MeasureMatch