Blue Buffalo Named Official Pet Food & Treats Partner of Best Friends Animal Society
01 Agosto 2024 - 8:33AM
Business Wire
BLUE to Donate Over 500,000 Pounds of Food and
Treats Annually to Pets Awaiting Loving Homes
Today, Blue Buffalo, the country’s most loved and trusted
natural pet food brand, announced its new role as the official pet
food and treats partner of Best Friends Animal Society (BFAS), an
award-winning animal welfare organization and trusted leader in pet
adoption.
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This partnership builds on Blue Buffalo’s relationship with
BFAS, which includes serving as the founding partner of the
Northwest Arkansas Best Friends Pet Resource Center in 2021, in
addition to many years of Blue Buffalo employees volunteering
across various BFAS locations.
“Blue Buffalo was founded on the belief that pets are family—we
love them like family, so we feed them like family,” said Liz
Mascolo, President, North America Blue Buffalo. “We are honored to
play a role in the lifesaving work of Best Friends Animal Society
by nourishing dogs and cats with BLUE’s superior nutrition in their
moment of need, so they’re healthy and thriving when they go to
forever homes.”
Blue Buffalo’s national commitment to BFAS includes an annual
donation of more than 500,000 pounds of BLUE food and treats to
feed all animals at Best Friends Animal Society’s six Lifesaving
Centers.
“At Best Friends, we believe that pets belong in loving homes
where they are cared for and fed like family, not in shelters,"
said Julie Castle, CEO, Best Friends Animal Society. "We are
committed to saving the lives of the more than 4.7 million pets
that enter shelters each year in the U.S. and we are thrilled and
deeply grateful to partner with Blue Buffalo to provide essential
nutrition to the cats and dogs in our care."
Blue Buffalo dog and cat food recipes are made with
high-quality, natural ingredients. The True BLUE Promise assures
that real meat is the first ingredient with NO poultry by-product
meals, NO corn, wheat, or soy, and NO artificial flavors or
preservatives. Ingredients are carefully selected by BLUE’s team of
veterinarians and animal nutritionists, following some of the
highest standards in the industry.
To learn more about Blue Buffalo’s nutrition philosophy and
support of pets in need, including raising awareness and funding
for pet cancer, please visit BlueBuffalo.com and follow Blue
Buffalo on Instagram at @bluebuffalo, X at @bluebuffalo, and
Facebook at Facebook.com/BlueBuffalo.
To learn more about Best Friends, visit bestfriends.org and
follow Best Friends on Instagram at @bestfriendsanimalsociety,
TikTok at @bestfriendsanimalsociety and Facebook
atFacebook.com/BestFriendsAnimalSociety.
About Blue Buffalo
Blue Buffalo, the country’s most loved and trusted natural pet
food, started with a promise made to a lovable Airedale named Blue
who struggled with cancer, the #1 disease-related killer of dogs
and cats. His family, the Bishops, wanted to feed him the best food
possible, so they searched for food with high-quality ingredients,
but decided to create something even better – natural pet food for
dogs and cats with nutritious ingredients, real meat first, and
some of the highest standards in the industry. Since Day 1, BLUE’s
team of veterinarians and animal nutritionists have carefully
selected high-quality, natural ingredients and upheld its True BLUE
Promise to dog and cat pet parents – real meat as the first
ingredient with NO chicken (or poultry) by-product meals, NO corn,
wheat or soy, and NO artificial flavors or preservatives. The
result is a portfolio of high-quality, natural food and treats that
both dogs and cats love. This simple idea: “Love them like family.
Feed them like family.” lives on today in every Blue Buffalo
recipe. Visit BlueBuffalo.com to learn more.
About Best Friends Animal
Society
Best Friends Animal Society is a leading animal welfare
organization working to end the killing of dogs and cats in
America’s shelters and make the country no-kill in 2025. Founded in
1984, Best Friends is a pioneer in the no-kill movement and has
helped reduce the number of animals killed in shelters from an
estimated 17 million per year to 415,000 last year. Best Friends
runs lifesaving programs across the country, as well as the
nation’s largest no-kill animal sanctuary. Working collaboratively
with a network of more than 4,800 animal welfare and shelter
partners, and community members nationwide, Best Friends is working
to Save Them All®. For more information, visit bestfriends.org.
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Abby Hoffman ahoffman@devriesglobal.com