BOSTON, Jan. 28,
2025 /PRNewswire/ -- American Student
Assistance® (ASA), a national nonprofit changing the way
kids learn about careers and prepare for their futures, today
announced the expansion of its EvolveMe partner network, including
CodingNomads, ESAI, Vero Learning, Wicked Saints Studios, DataCamp,
Milestone C, and SkillUp Coalition. Launched in 2023,
EvolveMe® is an award-winning, skill-building and career
experimentation platform that incentivizes young people to take
actions that advance their career interests. Through the platform,
teens have access to more than 180 diverse career experimentation
tasks – powered by innovative partner organizations – with an 81
percent completion rate.
Part of ASA's digital ecosystem of free career readiness
experiences, EvolveMe enables teens to discover and engage in
high-quality, credible career experimentation activities—called
Tasks—including virtual internships, AI-powered career coaching,
mock job interviews, coding courses, and virtual career
mentorships; and develop transferable skills they can apply to any
job. These tasks involve many different engaging formats, such as
watching videos and taking quizzes, playing games, and completing
mini-lessons or quests. For tasks completed, teens earn points they
can redeem for gift cards to their favorite retail, restaurant, and
entertainment brands. They can also track their progress and
accomplishments through fun and dynamic visuals. To date, some of
the platform's popular career readiness tasks include activities,
such as improving one's resume, discovering careers for machine
enthusiasts, developing skills that apply to any job, getting
started in animation, and money smarts for student athletes.
"Through our suite of free career readiness experiences,
including meaningful tasks powered by innovative partners, ASA
directly engages with kids and empowers them to see their futures
more clearly," said Clay Colarusso,
CMO and SVP of Digital Strategy, ASA.
New EvolveMe Partners and Associated
Tasks:
CodingNomads: Offering "Introduction to
Data Science and Machine Learning," CodingNomads is an
online learning platform and technical training program that helps
learners of all backgrounds gain low-cost access to high-value
skills and career opportunities in software development, data
science, machine learning, and artificial intelligence. In
2024, CodingNomads served 250,000
learners across 190 countries. CodingNomads
offers more than 1,700 free interactive tutorials on its
learning platform in topics such as Python, Java, JavaScript, SQL,
data science, machine learning, and AI. "Since launching our
partnership with ASA's EvolveMe platform,
we're thrilled to see learners dive into CodingNomads'
data science and machine learning tasks with such enthusiasm.
The levels of interest and engagement prove that these young minds
are eager to shape the future of technology. We're proud to work
alongside ASA to provide the education and tools that the next
generation needs to succeed in these rapidly advancing technical
careers," said Ryan Desmond, CEO
of CodingNomads.
ESAI: Via "Enhance Your Unique Story With AI," ESAI
empowers students of all backgrounds and resources to craft their
personal narrative for college apps and beyond. ESAI has helped
over 400,000 students with personal discovery and postsecondary
pathways, saving families an estimated $100M+ in college advising
costs. "When seeing the story of their lives through a new lens,
students can make more confident and inspired decisions about their
college and career paths. At ESAI, we believe every student's story
is worth celebrating, and our partnership with ASA's EvolveMe
platform empowers more students to uncover their unique strengths
and goals," said Julia Dixon,
Founder & CEO of ESAI.
Vero Learning: Providing a skills assessment, Vero
Learning is an AI-based talent optimization platform. "At Vero
Learning, we empower students to take control of their career
journeys by identifying the experiences and skills they already
have that are relevant to employers. Our AI-powered platform
provides students with a clear understanding of their current
strengths and connects them to resources that build transferable
skills. In just two quarters, we've onboarded nearly 10,000 users
with a 94 percent conversion rate and achieved an impressive 87
percent completion rate. We are proud to partner with ASA to
provide young people with the tools they need to find their
best-fit first jobs and succeed in the modern workforce," said
Chrissybil Boulin, CEO of Vero Learning.
Wicked Saints Studios: With "Dive Into Fantasy, Improve
Your Reality," Wicked Saints is building the world's first
adventure activism game called World Reborn. It is an interactive
story game that tackles mental health, fosters healthy
relationships, and activates young people to positively impact
people and the planet with real-world quests that make real-life
impact. World Reborn is the first story game ever that will reveal
players' real-life "character strengths" and help players use them
to better their reality. Backed by behavioral science, positive
psychology, and designed to boost self-belief—this game will prove
that you're already strong. "Being featured in ASA's EvolveMe
platform has provided us with key learnings and insights about our
product and core audience. Pairing the qualitative feedback we've
gained from students with the data points has helped us
fundamentally change the experience of our game and find the core
motivations that keep our players coming back," said Jessica Murrey, CEO and Co-Founder, Wicked
Saints Studios.
DataCamp: Through the "Basics of Data & AI
Curriculum," DataCamp is establishing its broader mission of
democratizing data and AI skills for everyone. "DataCamp is
thrilled to announce our new partnership with American Student
Assistance (ASA) to empower young learners aged 13 to 18 with
in-demand data and AI skills," said Jonathan Cornelissen, Co-founder and CEO of
DataCamp. "Together, we're committed to equipping the next
generation with the data and AI literacy skills they need to thrive
in the workplace of tomorrow."
Milestone C: Piloting "Learn About Drones," Milestone C
is shaping future STEM leaders. "Bringing learning directly to
students can be challenging, but our partnership with EvolveMe has
been a fantastic way to expand our reach. At Milestone C, our goal
is to shape the next generation of STEM leaders, and this
partnership has helped us connect directly with students. ASA and
our company share a common vision: we believe the greatest impact
is achieved through partnerships, and the most meaningful change
comes through education," said David
Conelias, Founder and CEO.
SkillUp Coalition: Unpacking "Work Styles," "Gateway
Jobs," and "Career Training," SkillUp Coalition is a nonprofit that
helps individuals secure high-opportunity employment. SkillUp
focuses on non-degree career pathways that provide livable wages
and support the jobseeker from start to finish. Founded in
July 2020, SkillUp connects workers
with the right tools, resources, and support to make confident
career shifts, find quality living-wage jobs, and position
themselves for promising career growth without the need of a
college degree. Through its cutting-edge technology platform and
step-by-step career guidance options, SkillUp has connected more
than 3 million workers to career, training, and job support
nationwide, with more than 500,000 of those aged 16-24. The
coalition brings together more than 100 leading organizations,
including training and education providers, technology developers,
policymakers, employers, and philanthropies. "SkillUp thrives in
curating and implementing tools and resources to guide individuals
toward more promising career paths. Our partnership with ASA allows
us to make meaningful and tangible progress toward promoting
high-opportunity careers to youth across the country. We're helping
youth discover their potential, determine their career destination,
and get there faster and more confidently through our career
support services," said Steven Lee,
CEO, SkillUp Coalition.
Current EvolveMe Partners – Success Metrics and New
Tasks:
Athletic Tech Group: Creating "Own Your
Brand," "Prompt Engineering," and "Crack the Code to
Problem-Solving," ATG empowers young people with the tools,
resources, and opportunities they need to excel in their careers,
entrepreneurship, and personal development, fostering a generation
of leaders building in an ever-evolving world. To date, ATG has
supported over 53,000 youth across multiple disciplines, equipping
them with the tools, skills, and insights from industry leaders
necessary to excel in a rapidly evolving digital landscape.
"Students, athletes, and creators face unique challenges in
navigating traditional personal and career development paths while
building dynamic futures. With Training Ground.ai's partnership
with ASA's EvolveMe platform, we're shaping a new framework. By
emphasizing personalized microlearning and scenario-based learning,
we aim to empower identities and digital skills, equipping them for
the future of work. This synergy ensures they can thrive within
their passions and beyond," said Randy
Osei, Founder of Athlete Tech Group, CEO of Training
Ground.
The DeBruce Foundation: Expanding tasks that bring
visibility into skills, purpose, careers, and income, as well as
tools such as the Agile Work Profiler©, The DeBruce
Foundation changes how people pursue careers. The DeBruce
Foundation is a national foundation whose mission is to expand
pathways to economic growth and opportunity. The Foundation is
committed to helping individuals unlock their potential and find
career pathways. "By partnering strategically, we increase
experiences and exposure to widen career opportunities, starting
with youth and working across the lifespan. The success of
this collaborative partnership can be seen in the 99 percent
completion rate of DeBruce tasks in EvolveMe in 2024. Young people
are our future. They bring ideas, perspectives, and solutions that
will lead us to an empowered workforce. We're grateful to partner
with ASA and youth across the nation to expand career pathways for
all," said Dr. Leigh Anne Taylor
Knight, Executive Director and Chief Operating Officer, The
DeBruce Foundation.
NAF: Shaping teen awareness with tasks like
"Professional Speak," "Pitch Perfect," and "AI to
Revolutionize Fashion," NAF is where opportunity
begins. More than 113,000 high school students in 619 NAF
academies across 363 high schools benefit from the NAF design.
KnoPro [powered by NAF] is a free web platform that helps U.S.
K-12 school students, aged 13 and older, tackle real-world problems
faced by business leaders, receive expert feedback from industry
mentors, build their skills and resumes, and learn about new
careers. "NAF is thrilled to have our KnoPro product be a part
of ASA's EvolveMe platform, as our goals and missions are strongly
aligned in ensuring that the next generation is future-ready now,"
said Lindsey Dixon, Vice President
of Product & Innovation, at NAF. "With so many
important career decisions to make, it becomes essential for
students to have access to free resources and tools that will help
them navigate their journeys forward. EvolveMe and KnoPro both make
it interesting and fun for teens to explore career interests, test
out different options, develop critical skills, and much more – all
while earning points for cool prizes – so that they can feel
confident and primed to take on their next steps after high school!
We look forward to the partnership and supporting students along
the way."
FitMoney: New tasks now available from FitMoney's
Financially Fit Certificate. FitMoney provides free,
unbiased financial literacy programs to empower K-12 students with
critical life skills for a financially fit future. "FitMoney is
thrilled to continue supporting EvolveMe students to build the
financial skills they'll need for life. By forming sound
financial management habits early, students can learn to
navigate whatever future they choose," said Randy Houk, Executive Director of FitMoney.
Skillsgapp: Skillionaire Games by Skillsgapp are
award-winning career video games that let youth try on in-demand
jobs in their regions, including roles in healthcare, advanced
manufacturing, life sciences, and cybersecurity. "Our partnership
with ASA allows us to scale career exploration in a way that hasn't
been done before. With aligned missions and ASA's reach to millions
of teens through their EvolveMe platform, youth nationwide can
experience in-demand jobs, explore titles, salaries, and pathways,
and spark career passions—all through fun and engaging career
gaming," said Tina Zwolinski, CEO,
Skillionaire Games by Skillsgapp.
ProjectSet: ProjectSet helps students build durable
skills through a personalized journey of on-demand videos,
accredited masterclasses, and mentored projects – both inside and
beyond the classroom. ProjectSet is growing rapidly and has helped
60,000 new users to learn about and build durable skills.
"Our partnership with ASA and EvolveMe reflects our shared
commitment to democratize access to durable skills and career
readiness for middle and high school students. By combining
ProjectSet's simulated work-based learning programs for durable
skill development with EvolveMe's innovative platform and user
franchise, we're driving real impact by helping young people to
discover and realize their professional potential," said Co-Founder
Dhruva Banerjee.
To learn more about how teens are preparing for the future
through EvolveMe, read the Worktour and the DeBruce Foundation
case studies.
More on ASA's Award-Winning, Free Suite of Digital Career
Readiness Experiences for Teens
When taken together,
these digital experiences create a powerful ecosystem that can help
students find what they're good at, what they can be paid for, what
the world needs, and what they love. Starting in middle school,
teens can explore careers through experiences like the Future
Network, a series of original videos that spans five categories and
follows Gen Z as they explore and learn about different careers
from industry professionals; and
Futurescape®, a mobile-first experience that
enables career exploration aligned with teens' interests and
strengths. As teens continue their journey through high school,
they can build career-ready skills and experiment with fields of
interest using Next Voice™, a digital youth advocacy platform that
empowers kids with the durable skills they need to effectively make
change for the issues and causes that impact their futures;
and EvolveMe, co-created with input from
thousands of young people.
About American Student Assistance®
(ASA)
American Student Assistance® (ASA) is
a national nonprofit at the forefront of changing the way kids
learn about careers and prepare for their futures through equitable
access to career readiness information and experiences. ASA helps
middle and high school students to know themselves–their strengths
and their interests–and understand their education and career
options so that they can make informed decisions. ASA fulfills its
mission–in schools and beyond the classroom–by providing free
digital experiences, including
Futurescape®, Next Voice™, and
EvolveMe®, directly to millions of
students, and through advocacy, impact investing, research, thought
leadership, and philanthropic support for educators,
intermediaries, and others. ASA fosters a generation of confident,
crisis-proof young people who are ready for whatever path comes
next after high school. To learn more about ASA,
visit www.asa.org/about-asa.
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SOURCE American Student Assistance (ASA)