MORGANTON, N.C., May 4, 2021 /PRNewswire/ -- Millennial-led
publicity firm, Publicity For Good (PFG), announces its very
first PR Expo for Consumer Packaged Goods (CPG) brands. Entitled
"On The Road To Expo West 2021", the said event happens on
May 11, 12:00
p.m. -2:00 p.m. EST via Zoom. It aims to equip leaders of
the industry with the knowledge they need to launch their new
products, increase consumer awareness and better navigate the world
of PR in 2021.
"Obviously, the world has changed a lot in the past year,"
explains Heather DeSantis, founder
and CEO of Publicity For Good. "The Covid-19 pandemic is
permanently changing consumers' behaviors, especially towards CPG
brands and their marketing efforts. As an agency that works with a
lot of CPG brands--even through the worst of the pandemic--we've
had a lot of opportunities to gather insights and observations
about consumers' shifting behaviors, and we think that the time is
right for us to share them with others."
Attendees will learn the exact framework that Publicity For
Good uses month over month to further build the presence of
category leaders, mostly by securing media opportunities for them
in the form of media mentions, special features, and monthly
reviews.
Additionally, all brands who will attend the said virtual event
will get a chance to win one quarter's worth of free PR services
from PFG (valued at $22,500 or
$7500 per month).
Dubbed as "America's #1 Public Relations Firm For Purpose Driven
Brands in Health, Wellness, Beauty, Food and Beverage," Publicity
For Good is known for working with category leaders and startups
whose businesses are built around the principle of giving back. Led
by a Top 40 Millennial Influencer and established publicist who's
been working with various CPG brands for over 10 years now, the
agency offers a disruptive and counter-culture PR strategy, strong
media connections and deep expertise when it comes to marketing
products and organizations, including brands like Ecolips,
D'Artagnan, Celebrity Chef Darrel "DAS" Smith, nutpods, Real Oyster
Cult, Flying Embers, Life Time Fitness, Kaylee's Culture,
PATHWater, Naturally Chicago, 310 Nutrition, and Annemarie
Skin.
PFG's On The Road To Expo West 2021 happens on May 11, 12:00 p.m. -2:00
p.m. EST via Zoom. To register, you may visit this link:
https://zoom.us/meeting/register/tJMsdO-oqDsvG9W5uNA8u_qc-_hRhe7IPAmw
About Publicity For Good
Publicity For Good is
America's #1 PR firm for purpose-driven brands and industry experts
to include the following: Flying Embers, Eco Lips, D'Artagnan, nutpods, Real Oyster Cult,
Life Time Fitness, PATHWater, Kaylee's Culture, Naturally Chicago,
310 Nutrition, and many others.
We are a woman-owned and millennial-led firm with a mission to
partner with companies who are committed to making the world a
better place. We hand-select our clients based on their products,
branding, impact, and innovation, and together, we uplift lives
around the world through our participation in the Buy1Give1
Program.
Our disruptive approach uses public relations not to push
products but to put the spotlight on a brand's socially
impactful activities. To see how we have assisted these
brands, go to:
https://clutch.co/profile/publicity-good
This principle has guided us in generating millions of earned
media impressions for clients, and has earned us recognition as
Bulldog Awards' Small Agency of the Year and O'Dwyer's Best PR Firm
for CPG Brands in 2019. Ultimately, we are dedicated to delivering
high-impact publicity for brands that do good.
CONTACT:
Heather DeSantis
Founder/CEO Publicity For Good
Media@publicityforgood.com
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SOURCE Publicity For Good